検索キーワード： 制作 "Audible Studios" 科学・工学

Hello World takes us on a tour through the good, the bad, and the downright ugly of the algorithms that surround us on a daily basis. Mathematician Hannah Fry reveals their inner workings, showing us how algorithms are written and implemented, and demonstrates the ways in which human bias can literally be written into the code. By weaving in relatable, real world stories with accessible explanations of the underlying mathematics that power algorithms, Hello World helps us to determine their power, expose their limitations, and examine whether they really are improvements.

Run a Google search for “black girls” - what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls”, the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities.

A revolutionary approach to the techniques of working with horses, by a renowned instructor. In Horses Never Lie, renowned horse trainer Mark Rashid challenges the conventional wisdom of "alpha leadership" and teaches the listener to become a "passive leader" - a counterpart to the kind of horse other members of a herd choose to associate with and to follow. Applying Rashid’s principles and techniques helps cultivate horse personalities that are responsive and dependable regardless of the rider.

Drawing together many histories - of anatomical evolution and city design, of treadmills and labyrinths, of walking clubs and sexual mores - Rebecca Solnit creates a fascinating portrait of the range of possibilities presented by walking. Arguing that the history of walking includes walking for pleasure as well as for political, aesthetic, and social meaning, Solnit focuses on the walkers whose everyday and extreme acts have shaped our culture, from philosophers to poets to mountaineers.

ダイソンが掃除機や扇風機で蓄積してきたノウハウを活かして参入した“ヘアドライヤー”という新しい事業領域。その高価格（4万5000円）が話題だ。高価だけに、SNSのタイムラインで検索をすると、本当にその価値があるのか？という視点での話題が拡がっている。 また、高価格を肯定するために、必要以上に広告やPRで消費者をミスリードするメッセージを出しすぎているのではないか？　という意見もあった。家電ベンチャーCEREVOを経営する友人の岩佐氏は「618gのドライヤなんて軽くないぞ！　メディアよ、ダイソンのPR戦略に踊らされるな！ ...という話」というブログを書いていた。 ダイソンの製品は悪くないが、そのPR戦略の踊らされているマスコミはおバカであるという指摘だ。実際にお馬鹿な記事が大量にあるかどうかはともかく、ダイソンが“消費者を踊らせるPR戦略”をしているかというと、まったくそんなことはない。(本文より) 本田雅一　続・モバイル通信リターンズはこちらから→http://yakan-hiko.com/honda.html

For fans of The Lost City of Z, Walking the Amazon, and Turn Right at Machu Picchu comes naturalist and explorer Paul Rosolie’s extraordinary adventure in the uncharted tributaries of the Western Amazon—a tale of discovery that vividly captures the awe, beauty, and isolation of this endangered land and presents an impassioned call to save it.

The Earth teems with life: in its oceans, forests, skies, and cities. Yet there's a black hole at the heart of biology. We do not know why complex life is the way it is, or, for that matter, how life first began. In The Vital Question, award-winning author and biochemist Nick Lane radically reframes evolutionary history, putting forward a solution to conundrums that have puzzled generations of scientists.

In a rarified world of scientific research, a revolution has been brewing. Its activists are not anarchists, but rather Nobel Laureates in physics and economics and pony-tailed graduates, mathematicians, and computer scientists from all over the world. They have formed an iconoclastic think-tank and their radical idea is to create a new science: complexity. They want to know how a primordial soup of simple molecules managed to turn itself into the first living cell--and what the origin of life some four billion years ago can tell us about the process of technological innovation today.

Eye of the Albatross takes us soaring to locales where whales, sea turtles, penguins, and shearwaters flourish in their own quotidian rhythms. Carl Safina’s guide and inspiration is an albatross he calls Amelia, whose life and far-flung flights he describes in fascinating detail. Interwoven with recollections of whalers and famous explorers, Eye of the Albatross probes the unmistakable environmental impact of the encounters between man and marine life.

Can there be freedom and free will in a deterministic world? Renowned philosopher Daniel Dennett emphatically answers "yes!" Using an array of provocative formulations, Dennett sets out to show how we alone among the animals have evolved minds that give us free will and morality. Weaving a richly detailed narrative, Dennett explains in a series of strikingly original arguments - drawing upon evolutionary biology, cognitive neuroscience, economics, and philosophy - that far from being an enemy of traditional explorations of freedom, morality, and meaning, the evolutionary perspective can be an indispensable ally.

Where does DNA come from? What is consciousness? How did the eye evolve? Drawing on a treasure trove of new scientific knowledge, Nick Lane expertly reconstructs evolution's history by describing its 10 greatest inventions - from sex and warmth to death - resulting in a stunning account of nature's ingenuity.

Legendary investor Jim Rogers gives us his view of the world on a 22-month, 52-country motorcycle odyssey in his best-selling business/adventure book, Investment Biker, which has already sold more than 200,000 copies.

Before you invest another dollar anywhere in the world (including the United States), read this book by the man Time magazine calls "the Indiana Jones of finance". Jim Rogers became a Wall Street legend when he co-founded the Quantum Fund. Investment Biker is the fascinating story of Rogers’s global motorcycle journey/investing trip.

Game theory means rigorous strategic thinking. It’s the art of anticipating your opponent’s next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies - from pop culture, TV, movies, sports, politics, and history - the authors show how nearly every business and personal interaction has a game-theory component to it.

日本経済を牽引してきた自動車産業。

Astrophysicist Neil deGrasse Tyson has attracted one of the world’s largest online followings with his fascinating, widely accessible insights into science and our universe. Now, Tyson invites us to go behind the scenes of his public fame by unveiling his candid correspondence with people across the globe who have sought him out in search of answers. In this hand-picked collection of 100 letters, Tyson draws upon cosmic perspectives to address a vast array of questions about science, faith, philosophy, life, and of course, Pluto.

From batting averages and political polls to game shows and medical research, the real-world application of statistics continues to grow by leaps and bounds. How can we catch schools that cheat on standardized tests? How does Netflix know which movies you'll like? What is causing the rising incidence of autism? As best-selling author Charles Wheelan shows us in Naked Statistics, the right data and a few well-chosen statistical tools can help us answer these questions and more.

　日本が世界に誇る新幹線。実は海外技術を集大成した高速輸送システムでもあります。海外で確立された鉄道技術を咀嚼したうえで、日本の国土に合うように改良を加え、車両や施設を国産化。新幹線をはじめとする日本の鉄道を支える技術、人、ノウハウについて解説します。



　一方、新興国中心に都市鉄道計画が目白押しのなか、日本の運行ノウハウを海外で生かすチャンスでもありますが、知財戦略や規格化で後れを取る面もあります。日本の鉄道ビジネスが世界で戦うための課題とは？



　本誌は『週刊東洋経済』2012年2月25日号等掲載の24ページ分を電子化したものです。

今回のテーマを取り上げようと思ったきっかけは、先日、米コンシューマリポートが報告した調査記事だった。同社は毎年、自動車メーカーのブランド力をいくつかの切り口からスコアリングして順位を付けている。ドイツのメーカーに比べ、日本メーカーは信頼感で勝るスコアを付けることが多く、とりわけレクサスやトヨタが強いランキングだ。今年もナンバーワンはレクサスだったが、2位には意外なメーカーが顔を覗かせていた。マツダである。3位以下はトヨタ、アウディ、スバル、ポルシェ、ビュイックと続く。マツダは昨年、トップ5にも入っていなかったというのに大躍進したのだ。こうした様々な自動車関連のランキングや評価が掲載されたコンシューマリポートの2015年の自動車特集号の表紙は、数ある新発表車種の中からMAZDA MX-5（日本名：ロードスター）が選ばれている。(本文より)本田雅一　続・モバイル通信リターンズはこちらから→http://yakan-hiko.com/honda.html

We're used to thinking about the self as an independent entity, something that we either have or are. In The Ego Tunnel, philosopher Thomas Metzinger claims otherwise: No such thing as a self exists. The conscious self is the content of a model created by our brain - an internal image, but one we cannot experience as an image. Everything we experience is "a virtual self in a virtual reality." But if the self is not "real," why and how did it evolve? How does the brain construct it?

The emergence of strange new diseases is a frightening problem that seems to be getting worse. In this age of speedy travel, it threatens a worldwide pandemic. We hear news reports of Ebola, SARS, AIDS, and something called Hendra killing horses and people in Australia - but those reports miss the big truth that such phenomena are part of a single pattern. The bugs that transmit these diseases share one thing: they originate in wild animals and pass to humans by a process called spillover. David Quammen tracks this subject around the world.