人気の ビジネス・キャリアオーディオブック

Over the last two decades, a new type of song has emerged. Today's hits bristle with "hooks", musical burrs designed to snag your ear every seven seconds. Painstakingly crafted to tweak the brain's delight in melody, rhythm, and repetition, these songs are industrial-strength products made for...

Think big, buy small. Are you looking for an alternative to a career path at a big firm? Does founding your own start-up seem too risky? There is a radical third path open to you: You can buy a small business and run it as CEO. Purchasing a small company offers significant financial rewards—as...

The importance of achieving focus goes well beyond your own productivity. Deep focus allows you to lead others successfully, find clarity amid uncertainty, and heighten your sense of professional fulfillment. Yet the forces that challenge sustained focus range from dinging phones to office...

The User Experience Team of One prescribes a range of approaches that have big impact and take less time and fewer resources than the standard lineup of UX deliverables. Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward...

The new edition of the book people call the bible for advertising The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training...

In her work with countless powerful, successful women over the last 20 years, best-selling author and financial educator Barbara Stanny found that most women's problems with money have little to do with money itself, but rather their fear of or ambivalence toward power. Instead of pushing women...

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. Written by bestselling author Carol S. Pearson (The Hero...

This audiobook edition of What to Say When You Talk to Your Self includes over an hour of bonus interviews with Shad Helmstetter. The interviews are unique to the audiobook and feature deeper insights and never-before-told stories. Each of us is programmed from birth on, and as much as 75...

Carl Jung was one of the first and most widely read writers of the twentieth century on the psychology of the human mind...

Helping is a fundamental human activity, but it can also be a frustrating one. All too often, to our bewilderment, our sincere offers of help are resented, resisted, or refused - and we often react the same way when people try to help us. Why is it so difficult to provide or accept help? How can...

In The M&A Failure Trap: Why Most Mergers and Acquisitions Fail and How the Few Succeed, a distinguished team of finance and accounting researchers and practitioners delivers a practical and up-to-date exploration of the shortcomings of managerial mergers and acquisitions decisions. In the book...

Over the span of 48 lectures, four experienced lawyers and teachers recreate key parts of the first-year law student experience....

Be the boss people want to work for. Being a manager is no easy task. You must set and meet team goals that match business objectives while also ensuring growth and development opportunities for your people. You have to be the voice of authority and a key decision-maker while simultaneously...

Dale Carnegie, author of the legendary How to Win Friends and Influence People, began his career as the premier "life coach" of the 20th century by teaching the art of public speaking. Public speaking, as Carnegie saw it, is a vital skill that can be attained through basic and repeated steps...

All that we achieve and all that we fail to achieve is the direct result of our own thoughts. “Self-control is strength. Right thought is mastery. Calmness is power”....

An innovator in contemporary thought on economic and political development looks here at decline rather than growth. Albert O. Hirschman makes a basic distinction between alternative ways of reacting to deterioration in business firms and, in general, to dissatisfaction with organizations: one...

Building Distinctive Brand Assets is for anyone with a brand logo, font, or color scheme, and is essential listening for those who have wondered if (or have been told) it's time for a change. Listeners will learn how to set up a long-term strategy to build a strong brand identity, and how to...

The 10th anniversary edition of Trust Agents helps companies get back on track in their efforts to build reputation, attention, and trust In the years since authors Chris Brogan and Julien Smith first released their groundbreaking book Trust Agents, social media channels have become inundated by...

Mitchell Nathanson probes the less well-known but no less meaningful other side of baseball: episodes not involving equality, patriotism, heroism, and virtuous capitalism, but power....

Kiyosaki expands on his belief that the school system was created to churn out Es / Employees...those "A Students" who read well, memorize well and test well... and not the creative thinkers, visionaries, and dreamers....