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The success of Starbucks is one of the most remarkable business stories in decades. Since 1987, the coffee merchant has grown from a single retail store on Seattle's waterfront to a company with more than 1,000 stores nationwide and a new one opening somewhere every business day. According to Fortune magazine, Starbucks "has changed everything...from our tastes to our language to the face of Main Street."

［商品について］―人のいるところにワインの歴史あり―人類の誕生にまで遡るといわれるワインの歴史、これからその壮大で魅惑的なロマンの世界に貴方を誘います。

If you enjoy wine - but can’t articulate why - you’re not alone! From terroir to global varieties, Wine: A Beginner’s Guide breaks down the complex bouquets of winemaking and tasting into ways that are fun and easy to understand. Learn what really makes a cabernet sauvignon red. Taste how it’s possible to detect a hint of leather, chocolate, or even rubber in a single sip. Confidently discuss the subtleties of different types of grapes with the guide that has everything you need to know to grow your love of wine.

Millions of people worry that drinking is affecting their health, yet are unwilling to seek change because of the misery and stigma associated with alcoholism and recovery. They fear drinking less will be boring, difficult and involve deprivation, and significant lifestyle changes. This Naked Mind offers a new solution. Packed with surprising insight into the reasons we drink, it will open your eyes to the startling role of alcohol in our culture.

Throughout human history, certain drinks have done much more than just quench thirst. As Tom Standage relates with authority and charm, six of them have had a surprisingly pervasive influence on the course of history, becoming the defining drink during a pivotal historical period. A History of the World in 6 Glasses tells the story of humanity from the Stone Age to the 21st century through the lens of beer, wine, spirits, coffee, tea, and cola.

Penguin presents the unabridged, downloadable, audiobook edition of Business for Punks written and read by James Watt. START A REVOLUTION NOT A BUSINESS Don't waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in. These are some of the...

Coffee has never been better, or more interesting, than it is today. Coffee producers have access to more varieties and techniques than ever before, and we, as consumers, can share in that expertise to make sure the coffee we drink is the best we can find. Champion barista and coffee expert James Hoffmann examines these key factors, looking at varieties of coffee, the influence of terroir, how it is harvested and processed, the roasting methods used, through to the way in which the beans are brewed.

This classic follows coffee's journey around the world, from London to Brazil, telling in fascinating detail and amusing anecdote the singular history of the legendary commodity - from the discovery that chewing on the beans were keeping goats awake in Yemen to the author's own experiences with the bean in 1935.

In the six lectures of The Everyday Guide to Wines of California, you’ll join acclaimed Master of Wine Jennifer Simonetti-Bryan on an engaging and interactive tour of the unique flavors California has to offer. By surveying both perennial top-sellers and experimental underdogs, you’ll discover why California is one of the world’s greatest wine producers. Filled with interactive tastings, suggestions for food pairings, shopping tips, and more, you’ll learn how to enjoy all of California’s offerings - one delicious glass at a time.

Learning about wine will not only increase your appreciation for the drink, but will expand your mind. There is so much more to wine than a color and a name. Even the same type of wine made by different distilleries can have differences in flavor and aroma. It’s also not that hard to learn about wine once you get started. The best part, I feel, is that this is something that you can do with friends. Wine can bring people together. Beyond learning about how to taste wine, you can learn how to pair wine to your meal, or vice versa. You can impress people with your skills for pairings.

From coffee beans to extraordinary flavors. Being hundreds of years old, coffee has influenced civilizations and inspired many makers to discover new recipes for millions to enjoy. Yet what if there was a way to experience the best natural coffee flavors in the world by making them yourself? Why We Love Coffee is a visual collection of coffee facts and recipes that not only teach you how to recreate beloved coffee blends, but taste them like a professional coffee enthusiast.

Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.

A região de Bordeaux concentra muitas das melhores e mais famosas vinícolas do mundo. A obra Bordeaux e seus Grands Crus Classés - a história dos melhores vinhos do mundo faz uma viagem pelos 61 Châteaux do Médoc classificados em 1855. Após visitar 56 dos 61 Châteaux, o autor Leonardo Liporone Baruki conta a história e traça um panorama atual dessas vinícolas. A obra ainda traz algumas experiências das visitas, comenta as principais safras de cada vinho e indica os cinco melhores Châteaux para se visitar em Bordeaux.

In the winelands of 16th-century Germany, Obsopoeus witnessed the birth of a poisonous new culture of bingeing, hazing, peer pressure, and competitive drinking. Alarmed, and inspired by the Roman poet Ovid's Art of Love, he wrote The Art of Drinking (1536), a how-to manual for drinking with pleasure and discrimination. In How to Drink, Michael Fontaine offers the first proper English translation of Obsopoeus' text, rendering his poetry into spirited, contemporary prose and uncorking a forgotten classic that will appeal to drinkers of all kinds and (legal) ages. 

For more than two thousand years, tea has awakened, calmed, and connected people across continents and cultures. In A History of Tea, you'll travel with this extraordinary beverage on its global journey—from the tea houses of ancient China and the Zen temples of Japan to the colonial plantations of India and Sri Lanka, and into the teacups of Britain and beyond. Along the way, discover how tea shaped empires, sparked revolutions, and inspired rituals that still endure today.

This is a fun but respectful (and very comprehensive) guide to everything you ever wanted to know about wine from the creator and host of the popular podcast Wine for Normal People, described by Imbibe magazine as "a wine podcast for the people". More than 60,000 listeners tune in every month to learn a not-snobby wine vocabulary, how and where to buy wine, how to read a wine label, how to smell, swirl, and taste wine, and so much more!

Brought to you by Penguin. All for wine and wine for all! You don’t need to be rich or have expert knowledge – just feel confident in choosing wines that will bring you joy. Drinks writer and broadcaster Olly Smith is here to walk you through the wonderful world of wine, teaching you how to...

These days, high-quality coffee can taste all kinds of ways, thanks to roasting techniques that help draw out the qualities of the bean. In addition to that characteristic coffee taste, you really can find hints of fruit, chocolate, and nuts in your cup—all it takes is a little knowledge, a little practice, and the ability to slow down and savor. In How to Taste Coffee, bestselling author Jessica Easto explains why flavor notes are not always as straightforward with coffee as they are with other beverages, such as wine, beer, and spirits.