検索キーワード： 経済学

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them

Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth - and change the way we think about economics, ourselves, and our world.

When was the last time you read a grand statement, accompanied by a large number and wondered whether it could really be true? Statistics are vital in helping us tell stories - we see them in the papers, on social media and we hear them used in everyday conversation - and yet we doubt them more than ever. But numbers - in the right hands - have the power to change the world for the better. Contrary to popular belief, good statistics are not a trick, although they are a kind of magic.

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.

What leads to political turbulence and social breakdown? How do elites maintain their dominant position? And why do ruling classes sometimes suddenly lose their grip on power? For decades, complexity scientist Peter Turchin has been studying world history like no one else. Assembling vast databases mined from 10,000 years of human activity, and then developing new models, he has transformed the way we learn from the past. End Times is the result: a ground-breaking account of how society works.

A founding father of behavioral economics reveals the hidden logic of negative emotions with a clarity and humor that make our worst feelings strangely easier to bear. Every age has its illusions. Ours is that happiness is the natural human condition. Behavioral economist George Loewenstein...

Gross domestic product. Health insurance. Soaring energy prices. Major economic issues dominate today's news, but how do these issues impact the average citizen? This primer in 21st-century economics for the non-economist surveys today's most urgent economic issues that affect both global events and our everyday lives.You'll learn what economics has to say about making the decisions - big or small - that affect our daily lives.

Economic sanctions dominate the landscape of world politics today. First developed in the early twentieth century as a way of exploiting the flows of globalization to defend liberal internationalism, their appeal is that they function as an alternative to war. This view, however, ignores the dark paradox at their core: designed to prevent war, economic sanctions are modeled on devastating techniques of warfare.

Globalization continues to be a force in our economic climate. And the origins of this globalized economy, its effects on important contemporary concerns, and its future trends are just a few of the intriguing issues you explore in these 36 lectures. Go beyond the economy of the United States and examine the recent history of economies in other countries and regions. As you journey with Professor Taylor through the last 50 years of world economic history, you'll explore international perspectives on the new global economy and develop a richer understanding of our increasingly interconnected world.

In 10 minutes daily, The Business of Tech delivers the latest IT services and MSP-focused news and commentary. Curated to stories that matter with commentary answering 'Why Do We Care?', channel veteran Dave Sobel brings you up to speed and provides resources to go deeper. With insights and analysis, this focused podcast focuses on the knowledge you need to be effective, profitable, and relevant.

The most radical and powerful idea in business isn’t disruption… it’s integrity. The Lean Startup transformed how a generation of entrepreneurs build products and sparked a global movement for smarter, faster innovation. Now Eric Ries takes the next step, asking a deeper question: how can...

Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world. Hosted on Acast. See acast.com/privacy for more information.

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Wanna see a trick? Give us any topic and we can tie it back to the economy. At Planet Money, we explore the forces that shape our lives and bring you along for the ride. Don't just understand the economy – understand the world. Support public media by joining NPR+ at plus.npr.org. You’ll get perks for over 25 NPR podcasts, including bonus episodes and sponsor-free listening for Planet Money.

「まいどっ！」でおなじみ”相場の福の神”藤本誠之さんがレギュラー出演・ホストを務める生放送コーナー。毎回藤本さんが独自の視点で厳選した注目の上場企業1社が出演し、藤本さんと対談します。

The Salesforce Admins podcast features real-life Salesforce Admins, product managers, and community leaders who transform businesses, careers, and community with clicks, not code. This 20min (sometimes a bit more) weekly podcast hosted by Mike Gerholdt feature episodes to empower Salesforce Admins who are implementing Enterprise CRM solutions. There may be some (digital) confetti. For more than our most recent episodes, go to https://admin.salesforce.com/salesforce-admin-podcast.

The curtain is about to rise, say Pine and Gilmore, on the Experience Economy, a new economic era in which every business is a stage, and companies must design memorable events for which they charge admission. With The Experience Economy, Pine and Gilmore explore how successful companies, using goods as props and services as the stage, create experiences that engage customers in an inherently personal way.

Keynes’ The General Theory of Employment, Interest, and Money remains, approaching a century after it first appeared, one of the most important documents on economics, along with Adam Smith’s The Wealth of Nations and Karl Marx’s Capital. Hugely important for much of the 20th century, the...

Branko Milanovic presents a bold new account of the dynamics that drive inequality on a global scale. Drawing on vast data sets and cutting-edge research, he explains the benign and malign forces that make inequality rise and fall within and among nations. He also reveals who has been helped the most by globalization, who has been held back, and what policies might tilt the balance toward economic justice.

In this timely and powerful book, Jerry Muller uncovers the damage our obsession with metrics is causing and shows how we can begin to fix the problem. Filled with examples from education, medicine, business and finance, government, the police and military, and philanthropy and foreign aid, this brief and accessible book explains why the seemingly irresistible pressure to quantify performance distorts and distracts, whether by encouraging "gaming the stats" or "teaching to the test"....