 
                Lean Customer Development
Building Products Your Customers Will Buy
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Audibleプレミアムプラン30日間無料体験
¥4,900 で購入
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ナレーター:
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Chelsea Kwoka
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著者:
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Cindy Alvarez
このコンテンツについて
How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants.
With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them. These insights may shake your assumptions, but they’ll help you reach the "ah-ha!" moments that inspire truly great products.
Validate or invalidate your hypothesis by talking to the right people.
Learn how to conduct successful customer interviews play-by-play.
Detect a customer’s behaviors, pain points, and constraints.
Turn interview insights into Minimum Viable Products to validate what customers will use and buy.
Adapt customer development strategies for large companies, conservative industries, and existing products.
©2014 Cindy Alvarez (P)2021 Upfront Booksこちらもおすすめ
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Lean Analytics
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総合評価5 out of 5 stars 1
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ナレーション0 out of 5 stars 0
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Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants. Lean Analytics can help. By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word.
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THE LEADER'S GUIDE リーンスタートアップ式 新時代の組織を作る方法 超実践編
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総合評価4.5 out of 5 stars 7
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ナレーション4.5 out of 5 stars 7
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この本は理論の本ではないし、経営のトレンドやこれまでのケーススタディを詳細に見ていくものでもない。リーンスタートアップをあなたの組織に取り入れるためのシンプル、実践的、具体的なガイドである。
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5 out of 5 stars
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精緻な計測、継続が大事だという事
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著者: エリック リース
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Better, Simpler Strategy
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In Better, Simpler Strategy, Harvard Business School professor Felix Oberholzer-Gee provides executives with a simple tool to cut through technological complexity and market uncertainties. The Value Stick, based on proven economic mechanics, is an extraordinarily powerful tool that helps executives decide where to focus their attention and how to deepen their firm's competitive advantage.
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User Story Mapping
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総合評価3 out of 5 stars 2
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ナレーション3 out of 5 stars 2
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ストーリー3 out of 5 stars 2
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.
著者: Jeff Patton, 、その他
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Think Bigger
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ナレーション1 out of 5 stars 1
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Iyengar provides essential tools to spark creative thinking and help us make our most meaningful choices. She draws from recent advances in neuro- and cognitive sciences to give listeners a set of practical steps for coming up with powerful new ideas. Think Bigger offers an innovative evidence-backed method for generating big ideas that Iyengar and her team of researchers developed and refined over the last decade.
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Customer Data Platforms
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ストーリー5 out of 5 stars 1
Marketers are faced with a stark and challenging dilemma: Customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, customer data platforms have come to the fore. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP, so you can learn how to steer your firm toward the future of personalization.
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Lean Analytics
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総合評価5 out of 5 stars 1
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ナレーション0 out of 5 stars 0
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ストーリー0 out of 5 stars 0
Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants. Lean Analytics can help. By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word.
著者: Alistair Croll, 、その他
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THE LEADER'S GUIDE リーンスタートアップ式 新時代の組織を作る方法 超実践編
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- 完全版
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総合評価4.5 out of 5 stars 7
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ナレーション4.5 out of 5 stars 7
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ストーリー4.5 out of 5 stars 7
この本は理論の本ではないし、経営のトレンドやこれまでのケーススタディを詳細に見ていくものでもない。リーンスタートアップをあなたの組織に取り入れるためのシンプル、実践的、具体的なガイドである。
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5 out of 5 stars
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精緻な計測、継続が大事だという事
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著者: エリック リース
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Better, Simpler Strategy
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総合評価0 out of 5 stars 0
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ナレーション0 out of 5 stars 0
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ストーリー0 out of 5 stars 0
In Better, Simpler Strategy, Harvard Business School professor Felix Oberholzer-Gee provides executives with a simple tool to cut through technological complexity and market uncertainties. The Value Stick, based on proven economic mechanics, is an extraordinarily powerful tool that helps executives decide where to focus their attention and how to deepen their firm's competitive advantage.
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User Story Mapping
- Discover the Whole Story, Build the Right Product
- 著者: Jeff Patton, Peter Economy - foreword
- ナレーター: Roy McCrerey
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総合評価3 out of 5 stars 2
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ナレーション3 out of 5 stars 2
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ストーリー3 out of 5 stars 2
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.
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Think Bigger
- How to Innovate
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- ナレーター: Orlagh Cassidy
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- 完全版
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総合評価1 out of 5 stars 1
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ナレーション1 out of 5 stars 1
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ストーリー1 out of 5 stars 1
Iyengar provides essential tools to spark creative thinking and help us make our most meaningful choices. She draws from recent advances in neuro- and cognitive sciences to give listeners a set of practical steps for coming up with powerful new ideas. Think Bigger offers an innovative evidence-backed method for generating big ideas that Iyengar and her team of researchers developed and refined over the last decade.
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Customer Data Platforms
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総合評価5 out of 5 stars 1
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ナレーション5 out of 5 stars 1
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ストーリー5 out of 5 stars 1
Marketers are faced with a stark and challenging dilemma: Customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, customer data platforms have come to the fore. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP, so you can learn how to steer your firm toward the future of personalization.
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In Million Dollar Habits, Tracy teaches listeners how to develop the habits of successful men and women so they too can think more effectively, make better decisions, and ultimately double or triple their income. Listeners will learn how to organize their finances, increase health and vitality, sustain loving relationships, build financial independence, and take a leadership role to turn visions into reality.
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総合評価5 out of 5 stars 1
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Artificial intelligence touches nearly every part of your day. While you may initially assume that technology such as smart speakers and digital assistants are the extent of it, AI has in fact rapidly become a general-purpose technology, reverberating across industries including transportation, healthcare, financial services, and many more. In our modern era, an understanding of AI and its possibilities for your organization is essential for growth and success. Artificial Intelligence Basics has arrived to equip you with a fundamental, timely grasp of AI and its impact.
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総合評価0 out of 5 stars 0
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ナレーション0 out of 5 stars 0
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Generative AI is the hottest topic in tech. This practical book teaches machine learning engineers and data scientists how to use TensorFlow and Keras to create impressive generative deep learning models from scratch, including variational autoencoders (VAEs), generative adversarial networks (GANs), Transformers, normalizing flows, energy-based models, and denoising diffusion models.
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Artificial Intelligence for Dummies
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総合評価0 out of 5 stars 0
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ナレーション0 out of 5 stars 0
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ストーリー0 out of 5 stars 0
In this audiobook, you'll get a clear overview of artificial intelligence technology, the common misconceptions surrounding it, and a fascinating look at its applications in everything from self-driving cars and drones to its contributions in the medical field.
著者: John Mueller, 、その他
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総合評価4 out of 5 stars 13
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ナレーション4 out of 5 stars 12
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ストーリー4 out of 5 stars 12
What is that magic quality that makes some people instantly loved and respected? Everyone wants to be their friend (or, if single, their lover!) In business, they rise swiftly to the top of the corporate ladder. What is their "Midas touch?"
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4 out of 5 stars
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Good to Review Your Skills Once in a While!
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Introducing Python (2nd Edition)
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総合評価5 out of 5 stars 1
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ナレーション0 out of 5 stars 0
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ストーリー0 out of 5 stars 0
Easy to understand and engaging, this updated edition of Introducing Python is ideal for beginning programmers as well as those new to the language. Author Bill Lubanovic takes you from the basics to more involved and varied topics, mixing tutorials with cookbook-style code recipes to explain concepts in Python 3. End-of-chapter exercises help you practice what you've learned.
著者: Bill Lubanovic
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総合評価5 out of 5 stars 1
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ナレーション5 out of 5 stars 1
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ストーリー5 out of 5 stars 1
The power of an effective speech is undeniable. It has the capacity to engage, inform, motivate, and create change in an audience - and in the world. In this compelling 24-lesson course, How to Speak Effectively in Any Setting, taught by Molly Bishop Shadel, Professor of Law at the University of Virginia School of Law, learn the fine art of speaking clearly, effectively, and persuasively in contexts across the spectrum, from the board room to the bar room and everywhere in between.
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5 out of 5 stars
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Very helpful tips
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著者: Molly Bishop Shadel, 、その他
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Innovation and Entrepreneurship
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総合評価4 out of 5 stars 2
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ナレーション3.5 out of 5 stars 2
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ストーリー3.5 out of 5 stars 2
This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline. It clearly explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Peter Drucker, the most influential and widely-read thinker and writer on modern organizations, gives us a superbly practical book that explains what established businesses, public service institutions, and new ventures have to know, have to learn, and have to do in today's economy and marketplace.
著者: Peter F. Drucker
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Storyworthy
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- ナレーター: Matthew Dicks, John Glouchevitch
- 再生時間: 10 時間 1 分
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総合評価4.5 out of 5 stars 3
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ナレーション4 out of 5 stars 2
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ストーリー4 out of 5 stars 2
A five-time Moth GrandSLAM winner and bestselling novelist shows how to tell a great story - and why doing so matters. Whether we realize it or not, we are always telling stories. On a first date or job interview, at a sales presentation or therapy appointment, with family or friends, we are constantly narrating events and interpreting emotions and actions. In this compelling book, storyteller extraordinaire Matthew Dicks presents wonderfully straightforward and engaging tips and techniques for constructing, telling, and polishing stories that will hold the attention of your audience (no matter how big or small).
著者: Matthew Dicks, 、その他
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Fundamentals of Data Engineering
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総合評価0 out of 5 stars 0
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ナレーション0 out of 5 stars 0
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ストーリー0 out of 5 stars 0
Data engineering has grown rapidly in the past decade, leaving many software engineers, data scientists, and analysts looking for a comprehensive view of this practice. With this practical book, you'll learn how to plan and build systems to serve the needs of your organization and customers by evaluating the best technologies available through the framework of the data engineering lifecycle.
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総合評価5 out of 5 stars 1
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ナレーション0 out of 5 stars 0
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ストーリー0 out of 5 stars 0
This book is for programmers who want to learn JavaScript and for web developers who want to take their understanding and mastery to the next level. It begins by explaining the JavaScript language itself, in detail, from the bottom up. It then builds on that foundation to cover the web platform and Node.js.
著者: David Flanagan
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Data Science for Dummies
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- 再生時間: 10 時間 28 分
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総合評価0 out of 5 stars 0
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ナレーション0 out of 5 stars 0
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Data Science for Dummies is the perfect starting point for IT professionals and students who want a quick primer on all areas of the expansive data science space. With a focus on business cases, the book explores topics in big data, data science, and data engineering, and how these three areas are combined to produce tremendous value. If you want to pick-up the skills you need to begin a new career or initiate a new project, listening to this book will help you understand what technologies, programming languages, and mathematical methods on which to focus.
著者: Lillian Pierson, 、その他
 
            
         
    
                                     
                
 
                
 
                
 
                
 
                
 
                
 
           
           
           
           
           
           
           
           
           
           
          