検索キーワード： 理論

GDPが増えればほんとうに幸せになれるのか？ 経済学が見落としてきたものとは？ 「働かざる者、食うべからず」、「豊かな生産と消費を達成すれば誰もが得をする」――アダム・スミス以来、私たちを支配してきた価値観。

忙しい日々。毎日やるべき仕事が多く、気づけば一日が終わっている。自由な時間はスマホに溶け、自由なお金は何も考えずに消費している。生活には困っていないけど、本当にこのままで良いのか。一度しかない人生を有意義に……そう、もっと「コスパの高い時間とお金の使い方」はないのだろうか。───その答えは、経済学にありました。

かつて世界で最も勢いのある経済大国だった日本が「失われた30年」と呼ばれるほど不況から脱出できないのはなぜか。それは「税金と規制」の問題に集約される。だが、日本は世界に先駆けて少子高齢化が進み、財政状況も悪化。

Now nearing its 60th printing in English and translated into 19 languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world.

Here, anthropologist David Graeber presents a stunning reversal of conventional wisdom: He shows that before there was money, there was debt. For more than 5,000 years, since the beginnings of the first agrarian empires, humans have used elaborate credit systems to buy and sell goods - that is, long before the invention of coins or cash. It is in this era, Graeber argues, that we also first encounter a society divided into debtors and creditors.

From a revered public intellectual, an essential argument for the political preconditions of a liberal society. Liberalism has always suffered from messaging challenges. It simultaneously implies a pursuit of individual liberty and social equality, two projects often regarded as at odds. Or...

Lançado em 2001 nos Estados Unidos, Ludwig von Mises: o homem e sua teoria é simplesmente a primeira biografia do economista austríaco lançado no Brasil.

The essential complement to the pathbreaking Competitive Strategy, Michael E. Porter's Competitive Advantage explores the underpinnings of competitive advantage in the individual firm. Competitive Advantage introduces a whole new way of understanding what a firm does. Porter's groundbreaking concept of the value chain disaggregates a company into activities, or the discrete functions or processes that represent the elemental building blocks of competitive advantage.

Random House presents the audio edition of Talking to My Daughter About the Economy: A Brief History of Capitalism by Yanis Varoufakis, read by Leighton Pugh. Why is there so much inequality? In this short book, world famous economist Yanis Varoufakis sets out to answer his daughter Xenia’s...

What are the grand dynamics that drive the accumulation and distribution of capital? Questions about the long-term evolution of inequality, the concentration of wealth, and the prospects for economic growth lie at the heart of political economy. But satisfactory answers have been hard to find for lack of adequate data and clear guiding theories.

As creators of Google Ventures' renowned 'design sprint', Jake and John have helped hundreds of teams solve important problems by changing how they work. Building on the success of these sprints and their experience designing ubiquitous tech products like Gmail and YouTube, they spent years experimenting with their own personal habits and routines, looking for ways to help individuals optimise their energy, focus and time. Now they've packaged the most effective tactics into a four-step daily framework that anyone can use to systematically design their days.

The Wealth of Nations, first published in 1776, is the first book of modern political economy and still provides the foundation for the study of that discipline. An Enquiry into the Nature and Causes of the Wealth of Nations, to give it is full title, was an immediate best seller and has since...

With incomparable wisdom, skill, and wit, world-renowned economist John Kenneth Galbraith traces the history of the major speculative episodes in our economy over the last three centuries. Exposing the ways in which normally sane people display reckless behavior in pursuit of profit, Galbraith asserts that our "notoriously short" financial memory is what creates the conditions for market collapse. By recognizing these signs and understanding what causes them we can guard against future recessions and have a better hold on our country's (and our own) financial destiny. 

In this compelling dialogue, two of the world’s most influential thinkers reflect on the value of equality and debate what citizens and governments should do to narrow the gaps that separate us. Ranging across economics, philosophy, history, and current affairs, Thomas Piketty and Michael Sandel consider how far we have come in achieving greater equality. At the same time, they confront head-on the extreme divides that remain in wealth, income, power, and status nationally and globally.

Capitalism as a system has spawned deepening economic crisis alongside its bought-and-paid-for political establishment. Neither serves the needs of our society. Whether it is secure, well-paid, and meaningful jobs or a sustainable relationship with the natural environment that we depend on, our society is not delivering the results people need and deserve.   

A classic work in political philosophy, intellectual history and economics, The Road to Serfdom has inspired and infuriated politicians and scholars for half a century. Originally published in 1944, it was seen as heretical for its passionate warning against the dangers of state control over the means of production. For Hayek, the collectivist idea of empowering government with increasing economic control would lead not to a utopia but to the horrors of Nazi Germany and Fascist Italy.

Without question one of the most significant books in modern history, The Communist Manifesto is a brief, populist pamphlet that distils the core ideas of communism into accessible prose. Published just months before violent uprisings threatened to destabilise much of the European establishment, it outlines a view of history as a constant battle between the classes that will inevitably result in revolution.

Many companies are stuck with digital transformations that are not moving the needle. There are no quick fixes but there is a playbook. The answer is in rewiring your business so hundreds, thousands, of teams can harness technology to continuously create great customer experiences, lower unit...

First published in 1848, The Communist Manifesto remains one of the most influential and debated political texts in modern history. Karl Marx and Friedrich Engels present an interpretation of history shaped by class struggle, trace the rise of the bourgeoisie, examine the position of workers...

 The Wealth and Poverty of Nations is David S. Landes' acclaimed, best-selling exploration of one of the most contentious and hotly debated questions of our time: Why do some nations achieve economic success while others remain mired in poverty? The answer, as Landes definitively illustrates, is a complex interplay of cultural mores and historical circumstance.