検索キーワード： 営業・販売

対面営業の最強ツール誕生!これまで、何気なく使っていたアンケート用紙を本書で説明する「『夢』をかなえるカウンセリングシート』に変える!

Managing an effective sales organization is key to revenue generation, customer satisfaction, and business results. But whether you're a sales manager or leading a large sales force, it's increasingly challenging to balance success today with driving the digital sales transformation that will position your team for the future. With actionable insights and examples from many industries worldwide, the HBR Sales Management Handbook provides the resources you need to build value for your company, your customers, and your sales teams.

押し売りのプレッシャーから解放され、誠実な「信頼構築」と自然な「反論対応」で成約率を飛躍的に高める営業スキルを手に入れませんか。毎日の通勤時間や移動中、営業への苦手意識を抱えながら商談に向かうあなた...

顧客の警戒心を解きほぐし、強引な押し売りではなく確かな信頼へと変える不動産営業の実践的なトークスクリプトがここにあります。成績の壁にぶつかり、毎日のアプローチに迷いを感じているなら、表面的なテクニッ...

今、セールスレターで商品が売れなくなっています。InstagramやTikTokを中心にショート動画が人々のアテンションを奪い、活字を読む集中力が失われつつあります。

You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition, or trying to attract the widest customer base. So, what is it? April Dunford, positioning guru and tech executive, will enlighten you.

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses.

個人の並外れた努力や属人的な才能に依存する泥臭い営業から脱却し、精緻なファネル設計と業務の自動化によって、安定した売上拡大を持続させるための実践的ロードマップです。毎日の通勤時間や仕事の合間に耳を傾...

結果を急ぐあまり見落としていた心の機微を捉え、トップセールスが密かに駆使する感情知能を武器にして、言葉にならない期待を察知する「動く前に気づく」リーダーシップを確立する。チームの停滞感や複雑な人間関...

強引な説得や小手先のテクニックを手放し、深い顧客心理の理解を通じて、押し売りの罪悪感なく営業の自信を取り戻す実践的なコミュニケーションメソッド。ノルマに追われる焦燥感や、商談前のプレッシャーを抱える...

一時的な「いいね」やバズを追いかける疲労から抜け出し、SNSマーケティングを確実な売上と記憶に残るブランド構築へと転換させる実践的なロードマップを手に入れませんか。毎日の通勤電車や作業の合間に耳を傾ける...

With a proven sales management and execution process, Sales Management for Dummies aids organizations and individuals in reaching the highest levels of success. Although selling products or services is a central part of any sales job, there's much more to it. With this fun and accessible guide, you'll go beyond the basics of sales to learn how to anticipate clients' needs, develop psychologist-like insight, and so much more.  

Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more money, and -- most important of all -- find greater hapiness...

Stop "just getting by"... Master the 80/20 rule and make more money without more work. When you know how to walk into any situation and see the 80/20's, you can solve almost any conversion problem. Any traffic problem. Any money problem. If you're a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. By page 5 you'll be applying 80/20² and 80/20³ to gain 10X, even 100X the success.

Read by the author. When you apply the StoryBrand framework your brand will stand out. Developing that framework to clarify your message and grow your business is about to get a whole lot simpler. . . Since the original publication of Building a StoryBrand, over one million business leaders have...

無料ツールだけで顧客対応を劇的に効率化！日程調整を自動化することで時間と労力を節約し、ビジネスを加速させる方法を伝授します。

「石の上にも3年」はもう古い！　美容師はもっと稼げる職業になる！！3か月で即戦力、Z世代が次々応募してくる関西No.1美容室代表が教える、“人が辞めない会社”のつくり方。

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.

Network marketing legend Randy Gage delivers a book that will kickstart your MLM career. Listen to it on day one. It's packed with sage wisdom, wicked humor, and how-to-build-your-business-fast insights. An instant classic that will impact millions of lives for the good.

In this practical and research-based guide for sales managers, Harvard Business School professor Frank Cespedes offers essential strategies for thriving in an industry that never stops changing.