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  • How Consistency Always Beats Talent in Real Estate | Frederick Howard
    2025/10/29

    New agents don’t fail for lack of talent—they fail for lack of consistency. In this energizing interview, REALTOR®, pastor, and US Realty Training instructor Frederick Howard unpacks the discipline, people-first service, and modern marketing that turn slow months into steady momentum.

    You’ll hear how a respectful six-letter foreclosure sequence (every 14 days) still pulls listings (now with QR codes), and how one casual Facebook Live “drive with me” turned into a $780K listing. You’ll also learn how to compartmentalize family, clients, and teaching—and why calm, precise communication is often the edge.

    Become a real estate agent—join our program: https://www.usrealtytraining.com/

    Chapters00:00 – Cold open & why this conversation matters 05:10 – Balancing roles: agent, instructor, husband, father (compartmentalize to stay sane) 18:58 – The six-letter sequence (every 14 days) + QR codes that convert 23:17 – “Google me”: being findable, using social casually + for business 24:26 – Case study: one Facebook Live → $780K listing in Los Angeles 26:05 – Early-career struggles (2007 downturn) and why persistence wins 45:31 – Serving your community authentically (how Frederick blended ministry + real estate) 46:31 – The calm advantage: leading clients through chaos with steady communication 47:27 – Where to find Frederick + how to connect (just “Google Frederick Howard”)

    What you’ll learn

    • How to run a respectful, permission-based mail sequence that actually gets results—updated with QR codes for easy next steps.

    • A simple social media playbook (be visible, be human) that can spark real listing opportunities.

    • Why staying calm and communicating clearly builds client confidence—even when you’re nervous inside.

    Takeaways
    • Consistency beats everything: stick to your cadence (mail, calls, content).
    • Be findable: show up on Google and social—casual + business both matter.
    • Action creates luck: one lightweight live stream can become a listing.

    If you’re serious about starting (or restarting) your real estate career the right way, train with us: https://www.usrealtytraining.com/

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    44 分
  • Newbie Mistakes to Broker Leader and Mentor | David Ranish
    2025/10/23

    New agents don’t fail for lack of hustle—they fail for lack of leadership (starting with self-leadership).
    In this candid interview, broker-owner, college professor, and US Realty Training instructor David Ranish shares the habits, communication skills, and people-first mindset that carried him from a six-month dry spell in 2007 to leading teams and classrooms across California. From botching the earnest-money step on his first deal to coaching agents through inspection freak-outs, David shows how humility, structure, and service turn chaos into closings.

    Become a real estate agent—join our program: https://www.usrealtytraining.com/

    What you’ll learn: how to use a people-first approach (service, clear communication, and smiling energy) to win trust; why leadership and patience matter more than flashy branding; how to balance family and business with calendar boundaries; and the content + open house playbook for agents transitioning from a 9-to-5. You’ll also hear practical fixes like using requests for repair, and how reframing fear becomes a growth engine.

    Takeaways
    • Lead with service: Ask “How can I help?” and keep the vibe positive—happy energy is contagious and attracts clients.
    • Systems after people: Recruit humans first, then build the training/support around them; great leadership creates support, training, and fair financials.
    • Prospect with purpose: Host open houses, follow up same-day, create local content (neighborhoods, small businesses), and engage your sphere like a friend—not a pitch.
    • Calendar is your boss: Block family time and client time; set boundaries and involve your family when appropriate.
    • Flip fear: Use setbacks as feedback; patience + consistent action compound into confidence and deals.

    Highlights & stories:
    David’s first offer got accepted—and then he realized he hadn’t handled the deposit. A calm mentor talk + a call to escrow saved the deal and became a teachable moment he now passes to new agents. He also breaks down how, during the 2007 downturn, a “focus on buyers” strategy and clear financing hooks sparked momentum when others stalled.

    About our guest:
    David Ranish is a broker-owner and educator known for practical prospecting, clear communication, and high-standard client service. He teaches webinars across California with US Realty Training and mentors agents to build careers rooted in leadership, patience, and people skills.


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    50 分
  • Be Yourself, Sell More | Ho Chung
    2025/10/22

    Trying to copy “perfect agents” is the fastest way to stall your career.
    In this energizing interview, veteran producer and US Realty Training educator Ho Chung shares how authenticity + skill—not image—win in real estate. From surviving 11 months before his first sale to stacking six escrows in a month, Ho breaks down the habits, prospecting moves, and mindset shifts that turn doubt into deals.

    Become a real estate agent, join our program: https://www.usrealtytraining.com/

    What you’ll learn: how to make your actual personality a sales advantage, why discipline beats motivation, and the simple prospecting frameworks Ho used—like “one more open house/one more door”—to get momentum fast. You’ll also hear how to set probable (not fantasy) goals, use your calendar as your boss, and turn a single conversation into a six-figure pipeline.

    Takeaways

    • Authenticity sells: Don’t mimic other agents. Double down on the way you fascinate; competence + your real style builds trust faster than polish.

    • Skill > image: Fluent, clear communication beats flashy branding—your accent can be an asset when you slow down and speak precisely.

    • Prospect with purpose: Host open houses, then act same-day on leads (research owners, knock, follow up). “One more door” can be the listing.

    • Make discipline your edge: Let your calendar be your boss—block lead gen daily, track conversations/appointments, and keep going when it’s not fun.

    • Set probable goals: Aim for one new listing a month; raise your “financial thermostat” in steps so you actually hit targets and compound confidence.

    Highlights & stories:
    Ho’s first listing came from an open-house visitor he tracked down the same day—no overthinking, just action. He reframes career fear with “pick your difficult,” and reminds strugglers that “there’s almost no problem a few escrows can’t solve”—if you get back to work.


    Ho Chung is a top-producing agent and instructor with US Realty Training. Known for practical prospecting, clear communication, and high-standard client service, he helps new agents turn authenticity and disciplined habits into repeatable results.

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    53 分
  • Why Some Agents Succeed (and Others Don’t) | Helen Dos Santos
    2025/10/22

    Talent won’t save your real estate career—consistent prospecting, the right environment, and a bulletproof mindset will. In this energizing conversation, host Robert Rico sits down with Helen Dos Santos—speaker, CEO, and Operating Principal at Keller Williams Huntington Beach—to unpack what top agents actually do differently, from daily habits and training to client-first systems that scale.

    Ready to start a real estate career? Join our program today: https://www.usrealtytraining.com/

    What you’ll learn: how to choose the right brokerage environment, build prospecting muscles in a low-transaction market, and align your role with your strengths (buyer’s agent, listing specialist, admin/ops, team leader). Helen shares the frameworks she uses to develop agents—from day-one onboarding to the habits that move you from self-employed chaos to business-owner control.

    Takeaways

    • Environment > ego: Your results mirror your circle. Choose a brokerage with systems, standards, and training—then plug in, show up, ask questions, and execute daily.

    • Prospecting based, marketing enhanced: In tighter markets, lead generation comes first. Block time, make the calls, follow up in your CRM, and let marketing amplify—not replace—your outreach.

    • Mindset is the moat: Discipline beats feelings. Top agents do the work on the days they don’t feel like it, keep learning, and put the client first—every time.

    • Role fit matters: Use career visioning to match your wiring to the work (sales, ops, showing, contracts). When strengths align, consistency skyrockets.

    • Plan the runway: Aim for 3–6 months’ expenses before jumping in, set an activity budget, and measure actions (conversations, appointments) as fiercely as closings.


    Helen Dos Santos is a 20-year industry leader—speaker, CEO, and Operating Principal at Keller Williams Huntington Beach. She’s onboarded and developed hundreds of agents, built training-first cultures, and champions client-first standards that produce durable, referral-driven businesses.
    Level up your environment and your execution. Audit your daily prospecting block, plug into real training, and adopt a client-first system—then watch consistency compound.

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    43 分
  • She Went From $0 to $15M Deals in Commercial Real Estate | Linda Kay
    2025/10/21

    If you think commercial real estate is “too complex,” this episode turns that fear into a plan.
    Commercial pro Linda Kay (multi-tenant retail specialist with deals from shopping centers to a $50M oil field listing) lays out the clearest starter roadmap you’ll hear—how to land your first opportunities, what numbers actually matter, and the habits that turn cold calls into commissions.

    Join Linda's and US Realty Training's Certified Commercial Real Estate Specialist course to become a certified commercial agent: https://www.usrealtytraining.com/certified-commercial-real-estate-specialist

    What you’ll learn: how new agents and investors can break into commercial without a finance degree; why integrity beats “big personality”; the 3 core numbers to analyze any asset (without a scary calculator); and the day-one actions that build momentum—plus how Linda secured a $15M shopping-center listing and pursued a $50M opportunity.

    Takeaways

    • Yes, you can start now: One license lets you work commercial; pair with a senior agent/mentor and target product types you actually care about (retail, industrial, multifamily, etc.).

    • Prospect with purpose: Call owners with a clear reason (a property/event/need), log responses in a CRM, and keep calling—volume + a simple script beats “perfect” analysis.

    • Use simple metrics first: Focus on NOI (income – expenses), ROI (performance over time), and price per square foot to compare deals and communicate value.

    • Integrity > charm: Investors choose the agent who tells the truth about pricing, risk, and fit; confidence comes from knowing the numbers and the story behind them.

    • Go where competition isn’t: Multifamily is crowded. If retail lights you up (or industrial does), niche down and become the local expert.

    Inside the new course:
    Linda’s Commercial Real Estate Blueprint with US Realty Training covers: finding owners (even behind LLCs), sourcing opportunities (databases like CoStar/LoopNet), building a call list, presenting NOI/ROI/price-per-sf clearly, and moving from first conversation to signed listing—without drowning in formulas.

    Guest creds
    Linda Kay is a commercial real estate advisor specializing in multi-tenant retail. With 20+ years in the field, she’s represented assets from neighborhood centers to an active $50M listing, and she’s built a reputation for straight talk, rigorous analysis, and investor-first outcomes.
    Want your first commercial win? Start Linda Kay’s Commercial Real Estate course with US Realty Training and use her call scripts and deal worksheets to book real meetings this month.

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    28 分
  • How He Built a $1.6B Real Estate Business | Richard Schulman
    2025/10/21

    What if the price of a $1.6B real estate career was your first 5,000 phone calls?
    In this candid, high-utility interview, top producer Richard Shulman (once ranked #2 agent in the U.S.) breaks down the exact habits, metrics, and mindset that move agents from “I hope this works” to a thriving, referral-driven business. From volume-based prospecting to quality conversations, Richard shares the systems that took him from nine months without a sale to a machine that now runs on repeat and referral.

    Join the Certified Real Estate Specialist course taught by Richard Schulman and created with US Realty Training here: https://www.usrealtytraining.com/certified-real-estate-specialist


    What you’ll learn: why prospecting isn’t part of the job—it is the job; how to iterate scripts, tone, and timing until they convert; why “flexible hours” kills discipline; and when joining a team accelerates your ramp versus going solo with a mentor. You’ll leave with daily standards, a 90-day plan, and the mental model to survive the early dry spell—then scale.

    Takeaways

    • Prospecting standard, not suggestion: Expect 50–100 dials/day, 20–30 live conversations, and 2 appointments/day in the ramp phase. Volume teaches quality.

    • Iterate like a pro: Improve scripts, cadence, time of day, and posture (stand/pace); test closes; log objections; adjust weekly based on results.

    • Pipeline mindset: Today’s “no” funds tomorrow’s “yes.” Build for years, not weeks; aim for the day when inbound outpaces outbound.

    • Treat it like a real job: Show up 40 hours, block 3 daily hours for calls, add 30 minutes of training; track in a CRM so follow-up never slips.

    • Team vs. solo: A good team compresses time with coaching, transaction support, and accountability; solo can work—pair with a hands-on mentor for your first few deals.

    Inside the new training: Richard unveils his US Realty Training Blueprint—role-plays, scripts, buyer/seller meetings, offers/counteroffers, requests for repair, objection handling, follow-up systems, and a playbook you can revisit when conversion dips.


    Richard Shulman is a 19-year veteran team leader who built one of the country’s top sales operations. His business runs on repeat and referral—proof that consistent prospecting, disciplined training, and great service compound.

    Ready to ramp faster? Learn with Richard's Blueprint inside US Realty Training—then set your daily prospecting blocks and start stacking appointments.

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    37 分
  • Real Estate Exam Tips with an Exam Expert | Mac Nomura
    2025/10/21

    If you treat the California real estate exam like a school test, you’ll lose—treat it like a task, and you’ll pass. In this no-fluff conversation, host Robert Rico sits down with Mac Nomura, a top crash-course instructor at US Realty Training, to unpack the exact study system, test-day strategies, and mindset shifts that move you from “almost ready” to “license in hand.”


    Click here to join a crash course or get the exam prep: https://www.usrealtytraining.com/exam-prep-crash-course/california


    What you’ll learn: how to practice with live exam simulations, read scenario-based questions without falling for traps, build the focus to sit for three hours, and use your results to study only what you don’t know. You’ll also hear a simple rule for math questions that saves time (and stress), plus how to avoid over-studying and second-guessing.

    Takeaways

    • Simulate the real thing: Use 150-question, 3-hour mock exams to build stamina and fluency with the state’s odd wording (double negatives, “EXCEPT,” sneaky “and”).

    • Study what you don’t know: After each mock, review topic-level scores and drill only the weak areas (<75%).

    • Win with strategy: Skip long calculation items, return at the end, and guess if needed—you can still pass with 30–35 uncertain answers.

    • Aim for consistent mastery: Target 80%+ on five separate mocks before test day to walk in confident.

    • Mindset over panic: Drop the “I’m bad at math/tests” story; confidence and calm beat cramming. Treat the exam as a task on your path, not a verdict on your worth.

    Inside USRT’s student portal: unlimited practice exams (never the same twice), topic breakdowns, instant scoring, searchable definitions, and ~300 flashcards to lock in must-memorize items (e.g., acre square footage) while you use class time to master concepts and scenarios.


    Mac Nomura is a veteran real estate educator and crash-course instructor at US Realty Training. He blends practical strategy, mindset coaching, and real-world stories to help students pass—and start thriving in the business.

    Ready to pass with less stress? Enroll in the US Realty Training Crash Course and start your mock-exam reps today. Then share your score streak with us when you hit 80% five times.

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    34 分