In Episode 29 of Shift Happens: Beyond the Boxes, Jason Bergenske sits down with direct mail legend Greg Sheppard, founder of USA Home Listings. From quitting a job he hated to building a multi-million dollar lead generation business, Greg shares the raw, real, and ridiculously effective strategies that helped him—and many movers across the country—book high-ticket moves consistently.

Recorded live at Legends Retreat, this conversation dives into how Greg went from cold-calling to closing luxury moves, and how smart, targeted mail (not spam!) can deliver massive ROI when done right.

What You’ll Learn in This Episode:

The moment Greg risked everything to chase a new path
Why most direct mail fails—and how to make yours stand out
The system that helped moving companies scale to $10M+
How to target high-value homes and avoid tire-kickers
Simple tips to increase conversions and get your phone ringing
Whether you're trying to fill your pipeline or close bigger jobs, this is the no-BS breakdown of what works in moving industry marketing today.

👇 Resources & Links
🌐 Learn more about USA Home Listings: https://usahomelistings.com
🚀 Don’t forget to LIKE, SUBSCRIBE, and COMMENT your favorite takeaway from Greg!

In Part 2 of this no-holds-barred conversation from the 2025 Legends Retreat, we dive even deeper with two of the most respected movers in the game—Eric Wirks of Wirks Moving & Storage and Steven Reed of Big League Movers and Ready Roles.

This is the real story behind scaling to $10M… and then having to fight your way back.

🎯 In this episode:

✅Going from profit to nearly $500K in the red
✅What happens when your sales team collapses
✅Selling off locations and rebuilding from the ashes
✅Staying profitable while downsizing
✅The emotional toll of being a business owner
✅How masterminds and friendships saved their companies
✅New strategies for long-distance, commercial, and military moves
✅Lessons you can’t learn unless you live them

👉 Watch Part 1 first: https://youtu.be/76C6hNzprUA

🎙️ Subscribe now to never miss an episode of Shift Happens: Beyond the Boxes

#MovingIndustry #ShiftHappensPodcast #BusinessGrowth #Entrepreneurship #EricWirks #StevenReed #LegendsRetreat

What if one small shift in your marketing could land you bigger jobs, better customers, and deeper brand trust?
In this episode of Shift Happens: Beyond the Boxes, recorded live at the 2025 Legends Retreat, host Jason Bergenske sits down with Matty Mailers—the creative mind behind Moving Letters and long-time owner of I Haul I Move.

What starts as a conversation about mailers quickly unfolds into a deep-dive on:

• Reinventing postcard marketing with AI-driven handwritten letters
• The ROI of personalization in an industry where trust matters most
• How adding just one golden ticket or family photo can double your impact
• The shift from just “selling moves” to “selling trust”
• Running multiple businesses and learning to scale while staying personal

Whether you’re mailing 50 homes or 5,000, this episode offers a playbook for standing out in a sea of sameness.

What does it really take to build a multimillion-dollar moving company from the ground up?

In this episode of Shift Happens: Beyond the Boxes, recorded live at the 2025 Legends Retreat, host Jason Bergenske sits down with two industry powerhouses:

👉 Eric Wirks – Founder of Wirks Moving & Storage
👉 Steven Reed – Founder of Big League Movers and Ready Roles

Together, they reveal the unfiltered truth behind their success—sharing the early days of hustling moves with MapQuest printouts, hiring their first teams, and pushing through massive setbacks like financial wipeouts, bad partnerships, and family emergencies.

You’ll hear:
✅ The real stories behind their first million in revenue
✅ What almost broke their businesses—and how they bounced back
✅ Why firing yourself from the truck is the key to scaling
✅ How to lead through chaos and build a culture that wins
✅ And yes… how drinking the Kool-Aid helped Steven transform Big League’s entire culture

Whether you're just getting started or scaling past 7 figures, this episode is packed with hard-earned insights, laughs, and leadership gold.

📍 Filmed at the 2025 Legends Retreat—a private mastermind for elite moving company owners.

👀 Stay tuned for Part 2, where they dive deeper into scaling teams, virtual assistants, and the next frontier of the moving industry.

💡 What does it take to dominate an industry from the ground up? In this episode of Shift Happens: Beyond the Boxes, we sit down with Steven Reed, founder of Big League Movers and Ready Roles, to uncover how he turned a $1,000 loan into a multimillion-dollar moving empire. 🚛💰 From scaling too fast to redefining company culture, Steven shares hard-earned lessons, leadership insights, and the strategies that fueled his success. Whether you're an entrepreneur, a business owner, or just love a good comeback story, this episode is packed with invaluable gems. Tune in now! 🎙️🔥

In this episode, host Jason Bergenske chats with Steven Reed, the founder of Big League Movers and Ready Roles, about his entrepreneurial journey in the moving industry. Steven shares how he got started in 2008 with a $1,000 loan from his grandmother, the hustle and sacrifices that led to his first million, and the challenges of scaling too fast when expanding into multiple locations.

Key topics discussed include:

• The hometown dominator mindset—focusing on dominating a single market before expanding.
• The dangers of premature expansion, lessons from opening a second location in Atlanta, and why he ultimately sold it.
• The power of company culture and how he transformed Big League Movers with an innovative training and incentive program.
• How COVID-19 became an opportunity rather than a setback, allowing him to position his company as an essential service.
• The importance of customer experience, Google reviews, and relationship-building in scaling a moving business.
• His newest venture, Ready Roles, which provides virtual assistants for moving companies to optimize operations.

Steven also discusses the Legends Retreat, a premier industry event where top moving company leaders gather to share knowledge and strategies. This episode is a must-listen for anyone in the moving industry or looking to scale a service-based business successfully. 🚀

Join us for a special webinar edition of Shift Happens: Beyond The Boxes, Episode 24! 🎥🎙️

This episode brings you exclusive highlights and expert insights from the Moving Legends LIVE Webinar featuring top industry leaders like Jason Bergenske, Jeannie Buondelmonte, JC Caldwell, and more. 🚛💼

Get ready to discover proven strategies, answer live audience questions, and gain the tools you need to grow your moving business in 2025. Plus, learn about the Moving Legends Retreat happening this March in sunny Orlando, Florida! ☀️

📌 Highlights in this episode:

Expert advice from webinar speakers
Tips for scaling your moving business
Exclusive sneak peeks into the Moving Legends Retreat
Special offers for attendees
👉 Don’t forget to like, comment, and subscribe to never miss an episode of Shift Happens: Beyond The Boxes!

🔗 Learn more about the Legends Retreat: www.LegendRetreats.com
🔔 Follow us on social media for updates and insights!

I’m thrilled to welcome Angus Moorman, the inspiring owner of House to House Moving based in Tupelo, Mississippi. Angus is not just a remarkable moving company owner; he's a true stand-up guy with a story that will motivate anyone in the industry.

Despite facing the looming threat of Hurricane Melton just 2 days before our recording, Angus made the trip to Central Florida, showcasing his unwavering commitment and passion for the industry. In this episode, we dive deep into Angus's journey—from his humble beginnings to his rapid rise in the moving industry, our story of him discovering MoveitPro software and how it transformed his business and how he has achieved an incredible $1 million in revenue by just his third year, all without owning any trucks or having an office!

If it's one thing I can say about Angus Moorman, it's that he is defined by his humbleness, which has resulted in his success being rooted in his service-oriented mindset. He has treated his business with care and respect, resulting in only three unhappy customers to date. There’s a valuable lesson here for all of us about prioritizing service over profits. Whether you’re a moving company owner, an entrepreneur, or simply looking for inspiration, this episode is packed with insights that can help you elevate your business!

After a 15 year medical career path that was going nowhere, Patrick from Liberty Moves Orlando found himself dreaming of a new life. That's when the Moving Industry fell into his lap and at the first opportunity he TOOK IT and was off to the races.

On this weeks Episode of Shift Happens: Beyond The Boxes Podcast I welcome local moving company owner Patrick Clayton from Liberty Moves Orlando into the studio at MoveitPro HQ. He has been running his business for the past several years successfully in Central Florida. Him and I discuss the successes and woes of the Moving Industry, from Covid Times to Staffing Issues when things get slow. Patrick really wanted to find a new career path with the ambition to succeed, but the Moving Industry is not for everyone. If you have been on the fence with starting your business, maybe we can help you decide.