What does it take to stay “never outmatched” as a leader in today’s behavioral health landscape?

Episode Overview:
In this episode of MasterMined, hosts Mark Scrivner and Jeff Skillen flip the mic to their co-host, Lee Pepper, as he steps into the spotlight to share insights from his new book, Never Outmatched. Lee draws from his experiences as a strategist, executive, and coach to unpack what it means to lead with resilience, clarity, and purpose in the fast-changing world of behavioral health.

For executives and entrepreneurs in behavioral health, this conversation is both practical and inspiring. Lee’s lessons bridge personal development and organizational leadership, offering a roadmap for building culture, navigating uncertainty, and driving sustainable growth.

What You’ll Learn:

• Why resilience is the defining trait of great leaders

• Lessons from Lee’s journey writing Never Outmatched

• How to balance courage and humility in leadership

• The role of culture in organizational performance

• Practical steps for staying grounded while scaling growth

Subscribe to MasterMined for candid conversations with leaders shaping the future of behavioral health.

Timestamps:

00:00 – Welcome to MasterMined

01:00 – Introducing Lee Pepper

03:20 – Why “Never Outmatched” matters for leaders

07:10 – The writing process and lessons learned

12:30 – Building resilient leadership in behavioral health

18:00 – Culture as a driver of performance

23:15 – Courage, humility, and decision-making

28:40 – Practical takeaways for executives

33:00 – Final reflections from Lee

Learn More & Connect:

• Show Notes + Resources: https://snapshotinteractive.com/mastermined

• Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner | https://snapshotinteractive.com

• Connect with Jeff Skillen: https://www.linkedin.com/in/jeffskillen | https://www.skillsetenterprises.com

• Connect with Lee Pepper: https://www.linkedin.com/in/leepepper | https://www.neveroutmatched.com

• Our Sponsor - Snapshot: https://snapshotinteractive.com

#MasterMinedPodcast #BehavioralHealth #Leadership #NeverOutmatched #HealthcareLeadership

Opening Hook:
From marketing to recovery tools, AI and mobile technology are transforming behavioral health — but are organizations ready to adapt?

Episode Overview:
In this episode of MasterMined, hosts Mark Scrivner, Jeff Skillen, and Lee Pepper sit down with Vincent Phamvan, founder of Vyten and a three-time CMO who has helped brands like Vans, Allbirds, and Calendly scale smart. Vincent shares how mobile apps and AI are showing up across the behavioral health landscape, from patient engagement to marketing automation, and what leaders should know to implement them responsibly.

For behavioral health executives and marketers, this episode offers a clear look at the promise and pitfalls of new technologies. Vincent explains how to balance innovation with compliance, where mobile apps create real value, and why AI will only be as effective as the people and processes behind it.

What You’ll Learn:

• How mobile apps are transforming patient engagement in behavioral health.

• Practical ways AI is being used in marketing and operations.

• The risks and compliance challenges leaders must navigate.

• Why culture and strategy matter more than the tools themselves.

• How to prepare your organization for the next wave of health tech.

Subscribe to MasterMined for candid, practical conversations with leaders shaping the business of behavioral health.

Learn More & Connect:

• Show Notes + Resources: https://snapshotinteractive.com/mastermined

• Snapshot Interactive: https://snapshotinteractive.com

• Connect with Mark Scrivner: https://www.linkedin.com/in/markscrivner

• Connect with Jeff Skillen: https://www.linkedin.com/in/jeffskillen

• Connect with Lee Pepper: https://www.linkedin.com/in/leepepper

• Connect with Vincent Phamvan: https://www.linkedin.com/in/vincentphamvan

Hashtags:
#MasterMinedPodcast #BehavioralHealth #HealthTech #AI #MobileApps #HealthcareInnovation

What really makes or breaks an electronic medical record (EMR) implementation? It’s not the tech—it’s the culture and process behind it.

In this episode of MasterMined, Mark Scrivner, Jeff Skillen, and Lee Pepper sit down with Shawn Manis, former CIO of North Point Recovery and Meadows Behavioral Health. Known as a “culture-driven operator and financial waste assassin,” Shawn shares practical strategies for evaluating, selecting, and integrating EMRs without torching your team’s morale.

If you’re leading a behavioral health organization—or planning your next tech investment—this episode unpacks the real-world lessons CIOs rarely share: why “plug and play” is a myth, how culture eats technology for breakfast, and what leaders must measure to see true ROI.

What You’ll Learn:

• Why processes—not platforms—determine EMR success

• The hidden costs of “plug and play” thinking

• How to get buy-in across departments (and why clinical teams can’t be left out)

• The 6-month ROI window and key indicators to track

• How AI and automation are shaping the future of health IT

Don’t miss this deep dive into the intersection of culture, process, and technology. Subscribe to MasterMined today for more candid conversations on scaling behavioral health businesses.

Learn More & Connect:

• Snapshot Interactive: https://snapshotinteractive.com

• Connect with the Hosts:

  • Mark Scrivner on LinkedIn

  • Jeff Skillen on LinkedIn

  • Lee Pepper on LinkedIn

• Guest: Shawn Manis on LinkedIn

• Subscribe to the MasterMined YouTube Playlist

• Join the MasterMined Newsletter: Sign up here

Why does behavioral health billing feel like a constant battle?
In this episode of MasterMined, we sit down with Patrick Dunn, Chief Strategy Officer at Hansei Solutions, to unpack the complexities of payer relationships, revenue cycle management, and why billing smarter—not harder—can transform your organization’s future.

Patrick brings decades of experience as a clinician, executive, and strategist, offering a rare inside look at how providers and payers can stop playing cat-and-mouse and start building partnerships that work. From tackling audits and pay-to-patient nightmares to exploring how AI is reshaping documentation, this candid conversation gives leaders the practical tools to survive and thrive in payer land.

Why it matters:
If you’re leading or scaling a behavioral health business, understanding how to navigate billing, audits, and payers isn’t just finance—it’s survival. Patrick’s insights show how to turn compliance into strategy and how providers can win by preparing, partnering, and pushing for parity.

What You’ll Learn in This Episode:

• Why payer relationships are shifting—and how providers can respond

• How to prepare your organization for audits before they happen

• The real impact of pay-to-patient policies and what legislation is changing

• How AI and automation are transforming revenue cycle management

• Why data, documentation, and compliance are now growth strategies

Subscribe to MasterMined for more episodes that balance care and commerce in behavioral health.

Learn More & Connect:

• Show notes + resources: SnapshotInteractive.com/mastermined

• Snapshot Interactive: snapshotinteractive.com

Connect with the Guest

Patrick Dunn:

LinkedIn | https://www.linkedin.com/in/patrick-dunn-63b75b187/

Company | https://hanseisolutions.com/

Connect with the Hosts:

Mark Scrivner:

LinkedIn | https://www.linkedin.com/in/markscrivner/

Company | https://www.snapshotinteractive.com/

Organization | https://creativeassembly.agency/

Jeff Skillen:

LinkedIn | https://www.linkedin.com/in/jeff-skillen-199507/

Company | https://www.skillsetenterprises.com/

When is the right time to call an investment banker? And what exactly can they do for your behavioral health business?

In this episode of MasterMined, Mark Scrivner and Jeff Skillen sit down with L.A. Galyon, Managing Director at Brentwood Capital Advisors, to explore the often-misunderstood world of mergers, acquisitions, and capital raises in behavioral health. Drawing on years of advising founder-led organizations and private equity-backed platforms, L.A. shares his journey into investment banking, why timing matters, and how the right approach can maximize value for owners.

Whether you’re years away from selling or actively preparing for a transaction, this conversation delivers candid insights on market dynamics, common missteps, and how to position your business for the best outcome.

What You’ll Learn

• When and why to bring in an investment banker.

• How to prepare your behavioral health company for a sale.

• The current state of the M&A market in behavioral health.

• Common mistakes owners make in transaction planning.

• The value of starting conversations before you think you’re ready.

Subscribe to MasterMined and never miss an episode on behavioral health business strategy, growth, and leadership.

Learn More & Connect

Connect with the Guest:

L.A. Galyon:

LinkedIn | https://www.linkedin.com/in/l-a-galyon-88244321/

Company | https://www.brentwoodcap.com/

Connect with the Hosts

Mark Scrivner:

LinkedIn | https://www.linkedin.com/in/markscrivner/

Company | https://www.snapshotinteractive.com/

Organization | https://creativeassembly.agency/

Jeff Skillen:

LinkedIn | https://www.linkedin.com/in/jeff-skillen-199507/

Company | https://www.skillsetenterprises.com/

Digital ads and SEO might get all the hype — but if your social media game is weak, you’re leaving admissions on the table.

In this episode of MasterMined, hosts Mark Scrivner, Jeff Skillen, and Lee Pepper unpack how behavioral health providers can turn social media into a true admissions driver — not just a branding checkbox. From audience targeting to content cadence, they break down what works, what doesn’t, and how to align your social strategy with your admissions process.

If you’re running paid campaigns and optimizing your website but ignoring social, you’re missing a key lever for trust, engagement, and conversion. This episode will help you build a social strategy that drives measurable results.

What You’ll Learn:

• Why ignoring social media limits your admissions potential

• How to integrate social strategy with your marketing and admissions funnel

• Content types that build trust with potential clients and families

• The importance of consistency and authenticity in posting

• How to track and measure social’s real business impact

Subscribe to MasterMined and never miss a conversation that helps you grow your behavioral health business.

Learn More & Connect:

Mark Scrivner:

LinkedIn | https://www.linkedin.com/in/markscrivner/

Company | https://www.snapshotinteractive.com/

Lee Pepper:

LinkedIn | https://www.linkedin.com/in/leepepper/

Company | https://www.peprallygroup.com/

Jeff Skillen:

LinkedIn | https://www.linkedin.com/in/jeff-skillen-199507/

Company | https://www.skillsetenterprises.com/