Discover Why Business Owners Who Listen And Act On Their Intuition Today Are More Profitable and More Fulfilled Than Ever Before … Even In A Looming Recession with Craigh Wilson.

In this episode of Business Owners Smashing It Online, we sit down with Craigh Wilson, intuitive mentor and author, who reveals why the most fulfilled and profitable business owners are the ones who listen to and act on their inner voice.

Whether you're just starting a side hustle or scaling a thriving enterprise, this conversation dives deep into clearing the mental and emotional blocks holding you back from unlocking your true genius.

Craigh shares how fear, imposter syndrome, and the stress of a looming recession can cloud your judgment and disconnect you from your unique superpower. But the good news? Your intuition already knows the way forward.

Tune in and discover the process Craigh uses to help entrepreneurs tap into their inner knowing to create breakthrough ideas, fulfilling impact, and sustainable profit—even in uncertain times.

💡 Key Takeaways:

Why intuition is your most underused business asset, especially during tough economic times.

How to identify and clear internal blocks like fear, doubt, and imposter syndrome.

The difference between imposter syndrome and the Dunning-Kruger effect (and how to find the sweet spot in between).

Real-life examples of world-changing businesses built on a "crazy" idea followed through with conviction.

How Craigh Wilson helps entrepreneurs reconnect to their giftedness and essence for deeper fulfillment and higher profit.

A powerful reminder: that next idea you're doubting could be the very thing your audience is waiting for.

If you've ever wondered whether business awards are worth entering—or assumed they were only for large companies—this session will completely change your perspective.

In this practical and eye-opening presentation, Jemi Ashley reveals how business awards can become one of the most effective marketing, visibility, and credibility-building tools available to business owners. Drawing on years of experience helping clients become finalists and winners across Australia, Jemi explains exactly how awards work, what judges look for, how to choose the right categories, and how to leverage awards to attract more opportunities.

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What You’ll Learn:Why business awards are powerful marketing toolsThe mindset shift that makes award applications worthwhileHow awards help identify strengths and weaknesses in your businessWhy becoming a finalist can be as valuable as winningThe four major categories of business awardsLocal, national, international, and industry-specific awardsHow to select the right awards for your businessWhy some awards are more valuable than othersThe difference between reputable awards and "pay-to-win" awardsWhat judges are really looking for in applicationsHow to structure a winning award submissionThe importance of supporting documentationWhy testimonials and community involvement matterCommon mistakes that stop businesses from winningHow choosing the wrong category can cost you an awardWays to leverage awards for visibility, PR, social media, and lead generation

Why It Matters:

Business awards provide third-party credibility, increased visibility, media opportunities, networking connections, and powerful trust signals for potential clients. They can help position you as an expert, attract new opportunities, and create significant marketing momentum. Even becoming a finalist can generate substantial business benefits when leveraged correctly.

About the Speaker:

Jemi Ashley is the founder of The Visibility Lab and The Awards Portal, Australia's largest database of business awards opportunities. A former Australian Federal Police officer, bestselling author, entrepreneur, speaker, and visibility strategist, Jemi helps business owners build authority, increase exposure, secure media opportunities, and win awards that elevate their profile and business growth.

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Timestamps:00:04 Introduction to Jemi Ashley01:29 From Australian Federal Police to visibility strategist05:09 Award-winning results achieved with clients07:01 Why business owners should enter awards10:03 The marketing benefits of business awards12:22 The four types of business awards13:20 Local business awards explained14:43 National awards and major competitions16:02 International award opportunities16:34 Industry-specific awards18:05 What to know before entering awards21:01 What goes into a winning award application23:20 Supporting documentation and evidence28:05 The importance of choosing the right category33:20 Real award application examples39:45 How to leverage finalist status44:58 Why finalists often gain more opportunities than winners46:48 The "Dan Murphy's Effect" and award credibility48:25 What happens after you win an award49:49 Building visibility and authority through awards

If generating leads feels harder than it should, and you're tired of spending excessive time and energy chasing prospects, this session will give you practical shortcuts to attract better leads, improve conversions, and make your marketing work harder for you.

In this fast-paced and highly actionable presentation, business strategist Russell Pearson shares 10 powerful "cheat codes" for lead generation. Drawing from decades of marketing, consulting, networking, and business growth experience, Russell reveals simple strategies that help business owners generate more leads, improve engagement, increase conversions, and save valuable time and energy.

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What You’ll Learn:Why energy is your most valuable business resourceThe surprising business failure statistics every owner should knowHow to use hooks to dramatically increase content engagementTen different hook types you can use immediatelyWhy pre-event calls can double your appointment bookingsHow LinkedIn newsletters can massively increase your visibilityThe "Mayor of the Town" strategy for networking and referralsBuilding a powerful referral network through strategic relationshipsWhy adding audience identity to lead magnets improves conversionsThe difference between selling symptoms, problems, and solutionsUsing Boolean searches to find ideal prospects fasterHow to identify and model high-performing social contentWhy thank-you pages are often wasted opportunitiesHow to turn lead magnet downloads into deeper engagementA simple offer framework that improves conversion rates

Why It Matters:

Many business owners spend too much time creating content, networking, and marketing without seeing the results they want. By focusing on proven lead generation shortcuts and conversion strategies, you can attract better prospects, generate more opportunities, and spend less energy chasing business.

About the Speaker:

Russell Pearson is known as "The Business Blacksmith" and specialises in helping consultants, experts, advisors, and service-based businesses generate more leads and grow sustainably. He is the host of The Consulting Business Podcast, creator of The Forge Business Program, a member of the Australian Speakers Hall of Fame, and an active member of the Australian Blacksmiths Association. Russell combines practical marketing expertise with engaging presentation skills to help business owners achieve measurable results.

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Timestamps:00:03 Introduction to Russell Pearson01:38 The business lesson hidden inside a 1982 computer game04:50 Why business owners really run out of energy07:04 The first lead generation cheat code: Hooks10:18 Ten powerful hook types explained17:00 Pre-event calls that increase appointments and conversions20:16 The power of LinkedIn newsletters23:06 The "Mayor of the Town" networking strategy27:39 Improving lead magnet conversion rates29:57 Selling symptoms instead of solutions31:51 Boolean searches for prospecting33:16 Finding social media outliers that already work35:25 Why thank-you pages are hurting your conversions38:14 A simple offer framework that increases response rates42:19 Full recap of all 10 lead generation cheat codes

If your business relies heavily on Facebook groups, Facebook pages, or social media communities, this session is a critical wake-up call.

In this practical presentation, Nick Cree explores the growing problem of Facebook groups and profiles being randomly suspended or removed due to AI moderation systems, bot attacks, and platform control issues. More importantly, he explains how business owners can protect their communities, reduce platform risk, and build audiences they actually own and control.

If you want simple, practical strategies to get found online,

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What You’ll Learn:

How Facebook’s AI moderation systems are impacting groups and profiles

Real-world examples of Facebook accounts and communities being shut down

Why relying solely on Facebook creates significant business risk

How bot attacks are targeting Facebook groups

The dangers of building a business on rented digital property

Why email lists and CRM systems are essential business assets

How to move community members off Facebook and into platforms you control

The differences between Facebook groups and private community platforms

Alternative community platforms to consider

Building customer communities outside social media

Using CRM systems to own your audience and communication channels

How community platforms can improve engagement and deliverability

The role of memberships, training hubs, and support communities

Leveraging Go High Level communities and marketplaces

Strategies to future-proof your audience and business

Why It Matters:

Many business owners have invested years building Facebook groups and audiences, only to discover they have little control when platform policies change or automated systems make mistakes. Building communities on platforms you own provides greater stability, stronger relationships, better communication, and long-term business security.

About the Speaker:

Nick Cree is the founder of Business Owners Smashing It Online and helps business owners improve visibility, lead generation, automation, CRM systems, and online marketing. Through practical digital strategies, AI tools, automation, and community-building systems, Nick helps entrepreneurs create more sustainable and resilient business growth.

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Timestamps:00:06 Introduction and why this issue matters00:30 Real-world Facebook account shutdown experience07:10 The June 2025 Facebook AI moderation crisis08:39 How bot attacks triggered group removals11:48 Why social media businesses are vulnerable14:17 Facebook is a marketing strategy, not your entire business15:18 Risks of relying on social media platforms18:16 Why you must get followers off the platform22:24 Alternatives to Facebook groups26:24 Different types of communities you can build33:17 Go High Level communities overview38:32 Building learning hubs, events, and member communities42:58 Gamification, rewards, and community engagement46:42 The Go High Level marketplace and discovery opportunities52:24 Building communities on platforms you own56:13 Upcoming training on community building

Ever feel like growing your business is more complicated than it needs to be? This week’s guest, James Wellington, shares his 5 Phase Unfair Advantage System—a proven method that’s generated over $300 million in high-ticket sales for his own businesses and his clients.

James breaks it all down in simple, practical steps that work—especially if you’re a coach, consultant, or small business owner over 50 who’s looking to grow without getting stuck in complicated tech.

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🎯 What You’ll Learn:

✔️ The 5 key areas that grow scalable businesses: Marketing, Sales, Systems, Software, and Finance

✔️ Why less is more when building systems

✔️ How to use finance to help customers say YES to your offers

✔️ How to use Facebook and other platforms to build predictable lead generation

✔️ Why relying only on organic marketing could be helping your competitors

✔️ How to avoid wasting money on ads by sandbox testing and learning what works

💡 Why It Matters:

If you want your business to grow, your systems need to grow with you. This session gives you real-world strategies you can use now to simplify your business, generate predictable leads, and increase your sales—without working more hours.

If you want simple, practical strategies to get found online,

subscribe here:https://www.youtube.com/@BusinessOwnersSmashingItOnline

⏱️ Timestamps:

02:30 How James built Australia’s largest digital marketing school

06:00 The 5 Phase Unfair Advantage System explained

07:45 Why less is more in building scalable systems

09:00 Predictability vs. unpredictability in lead generation

11:00 Why organic reach is shrinking—and what to do about it

13:00 Why you must invest in paid marketing to scale

16:00 The “Easy Check” software that shows if your lead can afford your offer

24:00 Why Facebook’s algorithm helps your competitors if you’re not advertising

26:30 Marketing is becoming psychological warfare—how to stay visible

28:00 Copy what’s working: Imitate, innovate, invent

30:00 Paid ads: Focus on cost per acquisition, not cost per click

32:00 The bigger vision: Why attention fuels growth and impact

36:00 How to ask for referrals and maximise every lead

38:00 Systems that support predictable growth using Go High Level CRM

41:00 Recap of the 5 Phase System: Marketing, Sales, Systems, Software, Finance

58:30 How to watch the replay and join next week’s webinar

🎤 About James Wellington:

James Wellington is the co-founder of Amala Group, a network of businesses across marketing, sales, finance, tech, and consulting. He’s helped generate over $300 million in high-ticket sales through his 5 Phase Unfair Advantage System.

This is the podcast for entrepreneurs, solopreneurs, and small business owners ready to ditch the overwhelm and start winning online. Each week, Nick brings in real-world experts to share practical strategies, powerful tools, and inspiring success stories—so you can grow your business without tech stress or wasted ad spend.

Born from a wildly successful webinar series running for over 7 years, this podcast is your DIY MBA in digital business. From AI tools, lead generation, video marketing, SEO, LinkedIn, podcasting, automation, and more—it's all here.

If you're great at what you do but struggle to get found online, this show is your shortcut to clarity, confidence, and results.

🎧 Subscribe now and start smashing it online—without being a tech wizard.

🎥 Watch full episodes on YouTube: @smashgo

🔎 Follow Nick Cree: Just search “Business Owners Smashing It Online”

If you're wondering how to stand out in a world where AI-generated emails, automated messages, and generic marketing are everywhere, this session will show you why authentic human connection is becoming more valuable than ever.

In this insightful presentation, Bonjoro founders Matt and Grant explain how personalised video messages can dramatically improve engagement, conversion rates, customer loyalty, and referrals. They share the story behind Bonjoro, discuss the role of AI in modern marketing, and demonstrate how businesses can automate processes without automating relationships.

If you want simple, practical strategies to get found online,

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What You’ll Learn:Why personalisation is becoming more powerful in the age of AIThe story behind Bonjoro and how it startedHow personalised videos tripled lead response ratesWhy first impressions matter more than everThe "Ricky Henderson Effect" and the power of small personal gesturesWhy human connection still drives business decisionsUnderstanding the difference between customers and superfansHow superfans generate referrals, loyalty, and long-term growthWhy referrals remain one of the most profitable growth channelsThe role of AI in customer engagement and relationship buildingWhen to automate and when to be humanHow personalised videos fit into the customer journeyPractical ways to use video messaging in your businessMeasuring engagement, open rates, and customer interactionsCollecting and displaying video testimonials

Why It Matters:

As AI-generated content becomes more common, genuine human interaction becomes a key competitive advantage. Businesses that combine automation with authentic personal communication can build stronger relationships, improve conversion rates, increase customer retention, and create more referral opportunities. The future isn't automation versus human connection—it's using automation to make meaningful human interactions more scalable.

About the Speakers:

Matt and Grant are the co-founders of Bonjoro, a personalised video messaging platform used by businesses around the world. Originally developed to help grow their own agency, Bonjoro has evolved into a powerful customer engagement tool that helps businesses welcome leads, onboard clients, build loyalty, collect testimonials, and create more human customer experiences at scale.

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Timestamps:00:03 Introduction to Bonjoro and the founders02:10 The origin story of Bonjoro03:41 How personalised videos tripled response rates05:36 The Ricky Henderson Effect and creating memorable experiences08:02 Why personalisation matters in customer relationships08:19 Customers vs Superfans explained09:18 The referral power of superfans10:44 Why human interaction matters even more in the AI era12:14 Where AI fits into customer engagement12:53 Using short videos to create meaningful customer touchpoints14:27 How Bonjoro integrates with CRMs and automation systems16:23 Live Bonjoro platform demonstration17:33 Real-world financial services video example20:32 Tracking engagement, opens, replies, and conversions22:58 Using Bonjoro to collect video testimonials28:05 Building superfans and referral networks37:03 AI-generated video vs authentic personalised video45:29 Personal branding, company branding, and team visibility

If LinkedIn feels like a mystery, a time drain, or a platform where everyone else seems more visible than you, this session will show you a practical and sustainable approach to building trust, generating leads, and creating referral opportunities without spending hours every week online.

In this highly practical presentation, LinkedIn strategist Kylie Chown shares a simple framework built around three key pillars: Profile, Activity, and Connection. You'll learn how to position yourself effectively, create meaningful content, grow the right network, and use LinkedIn intentionally to become more visible, more credible, and more memorable to the people who matter most.

If you want simple, practical strategies to get found online,

subscribe here:https://www.youtube.com/@BusinessOwnersSmashingItOnline(opens in new tab)

What You’ll Learn:

Why visibility matters more than expertise alone

The three pillars of LinkedIn success: Profile, Activity, and Connection

How to optimise your LinkedIn profile to create stronger first impressions

Why your LinkedIn headline is one of the most important elements of your profile

The difference between describing what you do and creating curiosity

How people discover you through Google and LinkedIn searches

Why content should focus on your audience, not yourself

Three types of content that build trust and engagement

How to create authority-building content

Ways to generate meaningful engagement through content

Using social proof to increase credibility

How LinkedIn’s algorithm actually works

The difference between followers and connections

Why intentional networking outperforms passive scrolling

Building strategic relationships through LinkedIn messaging

How to stay visible without spending hours on the platform

Why It Matters:

Many highly skilled professionals and business owners miss opportunities simply because they are not visible. LinkedIn allows you to demonstrate expertise, build trust, strengthen relationships, and stay top of mind with potential clients, referral partners, and collaborators. When used strategically, LinkedIn becomes a powerful business development tool that continues working for you long after you've logged off.

About the Speaker:

Kylie Chown is a LinkedIn strategist, community builder, and founder of Local Link (formerly LinkedIn Local Brisbane). She helps professionals, consultants, and business owners use LinkedIn more effectively to build meaningful relationships, increase visibility, and create business opportunities. Through training, coaching, and community building, Kylie has helped countless people develop stronger LinkedIn strategies and grow their professional networks.

If you want simple, practical strategies to get found online,

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Timestamps:00:03 Introduction to Kylie Chown and LinkedIn strategy01:27 Why visibility matters more than expertise03:53 The three pillars of LinkedIn success05:03 Optimising your LinkedIn profile08:52 Why your profile should create curiosity, not just list credentials11:15 Building a powerful LinkedIn headline17:18 Why most people avoid posting on LinkedIn22:05 Making your community the star of your content25:26 Understanding how the LinkedIn algorithm works31:12 A simple content framework for creating LinkedIn posts36:06 Building your network intentionally39:56 Followers vs Connections explained42:43 How to create meaningful LinkedIn conversations46:44 Real-world client success story and practical implementation