検索キーワード： マーケティング

'Timely, uplifting, inspiring blueprint for a more fulfilling life' – Jonathan Hawkins, VP Communications, Global News, CNN When is the best time to come up with ideas? Why do we often have creative breakthroughs while we’re sleeping, playing or on the move? How can you overcome self-doubt...

Prepare your business today or risk irrelevance tomorrow. The generation that will reshape everything about how brands connect with consumers has arrived in full force. Generation Alpha, the largest generation in history—with a projected spending power of $5.5 trillion by 2029—will transform...

Simplify your marketing into one clear system that makes dream clients say yes. Most coaches are doing plenty of marketing. The problem is, none of it is working together to grow the business. Your website says one thing. Your emails say another. Your social posts introduce new ideas every week...

Visionary marketing insider, Christian Muche, Founder of the annual Possible conference, has built his career by turning bold ideas into transformative platforms that shape industries and inspire global audiences. In The Future Possible, Christian shares the latest groundbreaking innovation at...

Are we building platforms to reinforce the world we live in...or imagine the world we want? A frame-changing book about marketing, digital strategy, power, and culture-making: How to disrupt the dominant narratives that equate visibility with value, urgency with relevance, and content with worth...

The Simple, Repeatable Process for Clarifying Your Message and Launching a Messaging Campaign That Works Every company has a process for its finances, its hiring, and its operations. Almost none have a process for clarifying and launching their message. Customers buy after hearing words that...

A practical guide to developing the single most important skill for success in life and work – telling your story – from the inspiring social media sensation and No.1 bestselling author of What’s Your Dream? Your story is a part of you, and as Simon Squibb has learned through his own...

Level up your marketing strategy by understanding how the human mind works in the age of artificial intelligence (AI) Marketing 7.0 explores mind-centric marketing, a new approach that shifts the focus from AI-driven performance optimization to understanding how people think, connect, and buy...

【続々重版】新時代のマーケティングバイブル、大好評5万部突破！ 大企業も中小もフリーランスも、売上を10倍に伸ばす"再現性抜群のノウハウ"を伝授 流行ではなく「原理原則」から読み解く、永続するマーケティング戦略。

Your attention, please! The fight for your attention is the biggest business in the world. It is also the most important. And it’s all about to change. The attention economy moves markets. It shapes what we buy, who we date, and what we believe. The world’s biggest companies are locked in a...

The companies that win aren’t the ones with the best product, but the ones that make every buyer move now—not later. Stop losing to buyer indecision and stalled conversations, and instead learn how to create urgency, transforming hesitation into momentum that drives faster deals and bigger...

Amazon polarisiert. Doch eines ist unbestritten: Kaum ein Unternehmen ist in den vergangenen 30 Jahren so rasant gewachsen – und dabei so dauerhaft erfolgreich geblieben. Mit »The Secret Playbook« legen erstmals drei deutsche Amazon-Insider offen, welche Management-Techniken wirklich hinter...

The marketing playbook that millions of companies adopted just broke—Loop reveals the AI system replacing it. If your marketing strategy stopped working, the problem isn’t you. The problem is that AI broke the system every playbook was built on—and nobody has replaced it. Until now. Kipp...

In Book Yourself Solid Revised & Updated 20th Anniversary Edition, listeners will discover the core principles that have helped hundreds of thousands of service professionals build thriving, referral-driven practices over the past two decades. This landmark edition brings together the...

Read by the author. Chasing Hollywood is not just a marketing book. It is a memoir wrapped in the cultural phenomenon of films that have shaped our lives. Learn timeless lessons about the remarkable hard work and genius artistry that went into the creation and promotion of movies we love. Films...

تخلص من الإحباط البيعي وحوّل ميزات منتجك إلى قيمة شرائية فورية من خلال استراتيجية تسويق عملية تخاطب عقل العميل مباشرة. سواء كنت تطلق مشروعك الناشئ أو تسعى لمضاعفة...

Transforme produtos ignorados em escolhas óbvias ao dominar a estratégia de marketing e propostas de valor. Quando a competição é brutal e o consumidor está sobrecarregado, ter apenas bons diferenciais não basta para garantir o sucesso. É preciso construir uma mensagem lúcida, direta e...

تجاوز الأفكار العابرة وابنِ منتجًا يحل مشكلة حقيقية عبر أحدث استراتيجيات إدارة المنتجات وريادة الأعمال. استثمر وقت تنقلك اليومي في الاستماع إلى هذا الدليل...

Escape da guerra de preços e acelere o crescimento do seu negócio criando novas demandas longe da concorrência brutal. Se você sente que sua margem de lucro está esmagada ou busca uma estratégia prática para ouvir no trajeto diário, esta é a sua virada de chave. Transforme a...

Domine a descoberta de produtos e alcance o product-market fit criando soluções para problemas reais. Seja otimizando seu desenvolvimento profissional no trânsito ou planejando o lançamento de uma startup, este áudio transforma a inovação em um processo analítico e metódico. Esqueça o...