検索キーワード： 営業・販売

Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

Ty Bennett’s new book is The Power of Storytelling: The Art of Influential Communication. This book is written for anyone involved in speaking, selling, leading or teaching.In The Power of Storytelling, Ty breaks down the mindset, the skillset and the toolset of influential communication. This...

Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.

対面営業の最強ツール誕生!これまで、何気なく使っていたアンケート用紙を本書で説明する「『夢』をかなえるカウンセリングシート』に変える!

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.

Managing an effective sales organization is key to revenue generation, customer satisfaction, and business results. But whether you're a sales manager or leading a large sales force, it's increasingly challenging to balance success today with driving the digital sales transformation that will position your team for the future. With actionable insights and examples from many industries worldwide, the HBR Sales Management Handbook provides the resources you need to build value for your company, your customers, and your sales teams.

Millions of people throughout the world have improved their lives using The Magic of Thinking Big. Dr. David J. Schwartz, long regarded as one of the foremost experts on motivation, will help you sell better, manage better, earn more money, and -- most important of all -- find greater hapiness...

The methods contained within this book are so simple, so instantaneous, and so effective, it’s as if they work by magic. If you implement even one tactic in this book, you’ll see the change in your prospects' demeanor. And you’ll know the $100M Offer method worked when you start hearing “What do I need to do to move forward?” ...before you even ask for the sale.

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses.

コロナ患者への総額１兆円近い入院給付保険金支払いに迫られている生命保険。足元のインフレで車両修理費などのコストが急速に膨らむ損害保険。経営環境が厳しさを増す中で、保険金の不正請求問題も直撃し、両業界の実情に迫る。

Investors who succeed on Wall Street spend their career analyzing companies, and honing their investment strategies. But they had to start somewhere. Training for research analysts is basically non­existent on Wall Street resulting in a "baptism by fire" that forces the new analyst to develop expertise on their own. To overcome this deficiency, Sonkin and Johnson have written the ultimate "survival" guide for someone embarking on a career as an investment professional.

After focusing on topics ranging from teamwork and leadership to employee engagement and meetings New York Times best-selling author Patrick Lencioni has finally turned his attention toward his own craft—consulting and client service. Tapping into the simple but powerful model that his firm...

今、セールスレターで商品が売れなくなっています。InstagramやTikTokを中心にショート動画が人々のアテンションを奪い、活字を読む集中力が失われつつあります。

“Pink’s ideas deserve a wide hearing. Corporate boards. . .could do well by kicking out their pay consultants for an hour and reading Pink’s conclusions instead.”—Forbes The New York Times bestseller that gives readers paradigm-shattering ways to think about motivation from the author...

In this practical and research-based guide for sales managers, Harvard Business School professor Frank Cespedes offers essential strategies for thriving in an industry that never stops changing. 

Your book deserves readers. It just needs the right marketing system. If you've tried Ads, promotions, social media, and review requests—but your sales are still inconsistent—this book will show you what actually works. How to Sell Books gives self-published authors a proven, repeatable system for generating reviews, improving conversions, running profitable promotions, and building long-term book sales.

What if the difference between top performers and everyone else was never talent, personality, or even the script?Put twenty people through the same sales training, give them the same product, pricing, and lead sources, and you might expect similar results.But that’s rarely what happens. Some...

The strongest Network Marketing businesses aren't built on hype, hacks, or whatever strategy is trending this month. They're built on timeless principles. If you're ready to stop chasing shortcuts and start building a business that lasts, this book was written for you. More than 13 years after publishing Go Pro: 7 Steps to Becoming a Network Marketing Professional, the book that helped millions of people raise their standards and become professionals, Eric Worre brings together the principles behind every lasting Network Marketing business in one practical framework.

The Power of Consistency lays out the Personal Prosperity Plan, a simple process to create meaningful results by unleashing the power of focus and your subconscious mind. Taking you step by step through the FEAR process - focus, emotional connection, action, and responsibility - this audiobook will teach you: How to get focused on what you want; How to become deeply emotionally committed to achieving your goals.

Ditch the old sales playbook. For too long, professionals have been taught to prospect harder, pitch better, and close faster. But most people do not want to be sold to. They want to be understood, respected, and given the freedom to choose someone they trust. In Ditch The Pitch: Stop Selling. Start Serving. Grow Referrals., L. Paul Dorsey offers a practical, story-driven alternative to traditional sales mindsets.