検索キーワード： 意思決定・問題解決

If you read (or listen to) nothing else on marketing that delivers competitive advantage, listen to these ten articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you reinvent your marketing by putting it—and your customers—at the center of your business.

The title comes from the story of the Phoenix—a Greek legend of a bird/dragon that arises from the ashes of its predecessor—being born again. It relates to the situations people may be in now—low achievement, lack of success, mediocrity.

From product design and financial modeling to performance management and hiring decisions—artificial intelligence and machine learning are becoming everyday tools for managers at businesses of all sizes. But the rewards of every AI system come with risks—and if you don't understand how to make sense of them, you're not going to make the right decisions. Whether you want to get up to speed quickly, could just use a refresher, or are working with an AI expert for the first time, HBR Guide to AI Basics for Managers will give you the information and skills you need.

Do you ever feel stuck, overwhelmed, or unsure about your next step? Thinking Clearly by Laura La’Wonder is your roadmap to making confident, intentional decisions and living a life aligned with your deepest values.

In this audiobook, the authors offer a different way to think about the choices we make every day. Drawing from economics, psychology, and philosophy—and both inspired by and challenging Daniel Kahneman’s Thinking, Fast and Slow—they show how the focus on rationality, narrowly understood, fails to fully describe how we think about our decisions, much less help us make better ones. Notably, it overlooks the positive contribution that framing—how we determine what aspects are most important to us—contributes to good decisions.

So how do we move the future from the distant horizon to the present day? We need Intellectual Anarchy. The accelerating challenges facing our planet—such as climate change, food scarcity, sustainable energy, overpopulation, nuclear proliferation, income inequality, and rising healthcare costs—are solvable. The question is not if, but when. All these challenges directly impact our lives and our unwritten future. They have enormous economic consequences for humans and society. They also provide incredible opportunities for investors and innovators.

For the first time ever, hear the bestselling leadership book of all time, read in its entirety by John Maxwell himself! HarperCollins and John C. Maxwell are celebrating the milestone anniversary of Maxwell’s New York Times bestselling book, The 21 Irrefutable Laws of Leadership, with the...

Libérate de pensar demasiado y recupera el control de tu mente. ¿Te descubres repasando conversaciones, dudando de tus decisiones o preocupándote por cosas que aún no han sucedido? En este audiolibro, Harrison Walton comparte métodos prácticos y científicos para calmar el caos mental y liberarte del pensamiento obsesivo. A través de herramientas de la Terapia Cognitivo-Conductual (TCC) y el mindfulness, aprenderás a detener la rumiación, manejar la ansiedad y enfocar tu mente con propósito.

How to be human at work. The HBR Emotional Intelligence series features smart, essential listening on the human side of professional life from the pages of Harvard Business Review. Each book in the series offers proven research showing how our emotions impact our work lives, practical advice for managing difficult people and situations, and inspiring essays on what it means to tend to our emotional well-being at work. Uplifting and practical, these books describe the social skills that are critical for ambitious professionals to master.

What happens when intelligence stops being scarce? For most of human history, progress was built on a simple constraint: thinking was limited. Expertise required years to develop. Knowledge was difficult to obtain. Insight was rare. Artificial intelligence has changed that. Today, machines can generate analysis, strategy, research, and creative output in seconds. As AI accelerates, something deeper is unfolding beneath the surface of society: Human cognition itself is entering a state of saturation. This phenomenon has a name: Cognitive Saturation Shock.

What if your leadership was measured not just by results, but by how you are experienced when it matters most? In a world overflowing with noise, superficial influence, and fragile trust, even the most capable leaders are often misunderstood in critical moments. Not because they lack intelligence or intent, but because how they show up does not consistently reflect the quality of their thinking. In Executive Abundance, bestselling author, Global Credibility Expert, and TEDx speaker Dr.

Unlock Your Team’s Full Potential in Turbulent Times. In today’s uncertain world, even the smartest companies struggle—not for lack of strategy or talent, but because their people are bogged down by the messy reality of modern teamwork. Teams That Meet the Moment is a radically practical guide to fixing how work actually gets done inside complex organizations, drawn from a decade of hands-on experience. Karina Mangu-Ward and August, the company she co-leads, have helped teams inside giants like PepsiCo, Colgate-Palmolive, and Planned Parenthood transform how they collaborate under pressure.

Inspired by venture capitalists’ unique mindset, this is a transformative playbook for delivering extraordinary results in modern organizations, from a Stanford professor and a technology executive. Behind life changing companies like Amazon, Google, Moderna, SpaceX, and Zoom are Venture...

National Bestseller “Change is inevitable. Will you let this reality destabilize or empower you? Brad Stulberg’s immensely wise and timely book provides a powerful roadmap for a tumultuous world.”—Cal Newport, New York Times bestselling author of Digital Minimalism and Deep Work A...

Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions. 　 Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities...

When it comes to what we believe, humans see what they want to see. In other words, we have what Julia Galef calls a 'soldier' mindset. From tribalism and wishful thinking, to rationalising in our personal lives and everything in between, we are driven to defend the ideas we most want to believe—and shoot down those we don't. But if we want to get things right more often we should train ourselves to think more like a scout. 

A USA Today Bestseller From a former President of Tesla comes The Algorithm—the first book written by any of Elon Musk’s direct reports—a transformative guide for leaders, entrepreneurs, and innovators who want to emulate the paradigm-shattering approach Musk used to launch Tesla and...

In this eye-opening book, renowned economist Alex Edmans teaches us how to separate fact from fiction. Using colorful examples—from a wellness guru's tragic but fabricated backstory to the blunders that led to the Deepwater Horizon disaster to the diet that ensnared millions yet hastened its founder's death—Edmans highlights the biases that cause us to mistake statements for facts, facts for data, data for evidence, and evidence for proof.

With Peter Drucker's five essential questions and the help of five of today's thought leaders, this little book will challenge readers to take a close look at the very heart of their organizations and what drives them. A tool for self-assessment and transformation, answering these five questions will fundamentally change the way you work, helping you lead your organization to an exceptional level of performance.

Making decisions is one of the key tasks of managers, leaders, and professionals. In Smart Management, Jochen Reb, Shenghua Luan, and Gerd Gigerenzer demonstrate how business leaders can utilize heuristics—simple decision-making strategies adapted to the task at hand.