検索キーワード： リーダーシップ

The best products can still lose in the marketplace. Why? They are beaten by stronger product marketing. Yet, product marketing is widely misunderstood. It includes segmenting and targeting customers, positioning products vs. alternatives, creating product collateral, and supporting sales teams. But great product marketing achieves much more: it identifies the best way to bring your product to market, accelerates your product's ability to penetrate markets over time, shapes what the world thinks about your product and your category, and inspires customers to tell your product's story.

*New York Times bestseller—over 40 million copies sold* *The #1 Most Influential Business Book of the Twentieth Century* One of the most inspiring and impactful books ever written, The 7 Habits of Highly Effective People has captivated readers for nearly three decades. It has transformed the...

Nolan Bushnell founded the groundbreaking gaming company Atari, the restaurant chain Chuck E. Cheese's, and two dozen other companies. He also launched Steve Jobs' career, along with those of many other brilliant creatives over the course of his five decades in business. In his eagerly awaited first book, Bushnell explains how to find, hire, and nurture the people who could turn your company into the next Atari or the next Apple.

In the years following the publication of Patrick Lencioni's best seller, The Five Dysfunctions of a Team, fans have been clamoring for more information on how to implement the ideas outlined in the book. In Overcoming the Five Dysfunctions of a Team, Lencioni offers more specific, practical guidance for overcoming the five dysfunctions, using tools, exercises, assessments, and real-world examples.

Ever since he wrote The Art of the Deal, Trump has been the world's most famous negotiator - even though he didn't reveal his actual deal-making secrets. Now, George Ross explains the tactics that took Trump to the top and how you can use those same tactics and strategies in your daily negotiations. A practical, real-world negotiation playbook, this is the ultimate guide for anyone who wants to negotiate like a proven winner.

アラフィフ長橋とアラフォー由利子はもともと普通の主婦！どん底を経験して成り行き任せで起業…どん底ストーリーを笑い飛ばせる今がある！毎週、ララ・コンシェルジュの女性起業家さんをゲストにお迎えして、どん底から薔薇色までの人生ストーリーを、フリーアナウンサーの由利子がインタビュー形式で赤裸々に深堀りしていきます。家事の合間、お仕事の合間に聞いてみてくださいね。 X: https://twitter.com/barairo_radio ◆...

After her first two weeks observing the problems at DecisionTech, Kathryn Petersen, its new CEO, had more than a few moments when she wondered is she should have taken the job. But Kathryn knew there was little chance she would have turned it down. After all, retirement had made her antsy, and...

With Peter Drucker's five essential questions and the help of five of today's thought leaders, this little book will challenge readers to take a close look at the very heart of their organizations and what drives them. A tool for self-assessment and transformation, answering these five questions will fundamentally change the way you work, helping you lead your organization to an exceptional level of performance.

【番組概要】 ビジネスリーダーたちのライフスタイルから、暮らしにおける価値とその見極め方を問い直すトーク番組。 X(旧Twitter)で#ライフトーク をつけて感想・コメントをお願いします！ ライフデザイン総研を詳しく知りたい方はこちら。 https://sumai.nskre.co.jp/lab/about/ ▼メインMC 日鉄興和不動産株式会社 住宅事業本部 ライフデザイン総研室 白木智洋 株式会社BOOK会長　樋口聖典 ▼提供 日鉄興和不動産株式会社 ▼プロデュース NewsPicks Brand ...

Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of “sell it—do it, sell it—do it” that leaves...

From boardrooms to sales calls to stages and networking events—your ability to communicate is the fastest way to grow your business, elevate your brand, and open doors to opportunities you didn’t even know existed. If you want to get visible, attract premium opportunities and promotions, and turn speaking into your best marketing strategy, you’ve just found your new favorite podcast. Hosted by Laurie-Ann Murabito, professional keynote speaker, executive leadership coach, and communication strategist. This show gives you the tools to become the most compelling, confident, and ...

The benefits of mindfulness include better performance, heightened creativity, deeper self-awareness, and increased charisma - not to mention greater peace of mind. This collection of articles from HBR includes "Mindfulness in the Age of Complexity", an interview with Ellen Langer by Alison Beard; "Mindfulness Can Literally Change Your Brain", by Christina Congleton, Britta K. Hölzel, and Sara W. Lazar; "How to Practice Mindfulness Throughout Your Work Day", by Rasmus Hougaard and Jacqueline Carter; and much more.

MAKOTOマネージメント代表の光永誠司です！ 私は、サッカーを通じて人間性を育み、社会でリーダーシップを発揮できる大人へと成長を促し社会全体への貢献したいと考えています。 この番組では、様々なジャンルの経営者の方をお呼びして 各経営者の方にはご自身の会社のことや、ご自身が社会をどう変革していくかの 未来像をお聞きします。 経営者の未来像をきいて頂き、今後の未来に、 そして、経営者という世界にワクワクしてください...

Welcome to 'The Best Sellers' Podcast! Hosted by Alyssa Grelak, this series pulls back the curtain on the world of B2B sales, showcasing the strategies, techniques, and mindsets of the industry's standout sellers. Each episode features in-depth conversations with top-tier sales professionals, unveiling the secrets that propel them to the top of the leaderboards. Whether you're an aspiring salesperson, an established professional, or just curious about the art of selling in the tech realm, this podcast is your gateway to invaluable insights that could redefine your approach. Dive in, learn, ...

This third edition of an international best-seller - more than two million copies sold worldwide and translated into 33 languages - details how its powerful insights on motivation, conflict, and collaboration can benefit organizations as well as individuals.

INCLUDES LIVE AUDIO RECORDINGS! The New York Times Bestseller #1 Wall Street Journal Bestseller The essential leadership playbook. Learn the principles and guiding philosophies of Bill Gates, Jeff Bezos, Ruth Bader Ginsburg, Warren Buffett, Oprah Winfrey, and many others through illuminating...

New York Times Bestseller Wall Street Journal Bestseller From McKinsey & Company, the world’s most influential management consulting firm, comes CEO Excellence, an insight-packed leadership book that reveals how the best CEOs think and act—based on interviews with elite leaders from...

David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his 15 years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You.

The #1 New York Times bestseller that has all America talking: as seen/heard on CNN's Fareed Zakaria GPS, Morning Joe, CBS This Morning, The Bill Simmons Podcast, Rich Roll, and more. “The most important business—and parenting—book of the year.” —Forbes “Urgent and important...

#1 NEW YORK TIMES BESTSELLER When we deny our stories, they define us. When we own our stories, we get to write the ending. Don’t miss the five-part Max docuseries Brené Brown: Atlas of the Heart! Social scientist Brené Brown has ignited a global conversation on courage, vulnerability...