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批評家のレビュー

"Represents the latest thinking in strategy and is peppered with many current real world examples. Good Strategy/Bad Strategy has much to offer and has every chance of becoming a business classic.” (Management Today)

“Brilliant...a milestone in both the theory and practice of strategy... Vivid examples from the contemporary business world and global history that clearly show how to recognize the good, reject the bad, and make good strategy a living force in your organization.” (John Stopford, chairman, TLP International, professor emeritus, London Business School)

“Penetrating insights provide new and powerful ways for leaders to tackle the obstacles they face. The concepts of "the kernel" and "the proximate objective" are blockbusters. This is the new must-have book for everyone who leads an organization in business, government, or in-between.” (Robert A. Eckert, chairman and CEO of Mattel)

あらすじ・解説

Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world.

Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to - and approach for - overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy”.

In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy”. He introduces nine sources of power - ranging from using leverage to effectively focusing on growth - that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007-08 financial crisis.

Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.

©2011 Richard Rumelt (P)2019 Random House Audio

同じ著者・ナレーターの作品

Good Strategy/Bad Strategyに寄せられたリスナーの声

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並べ替え:
絞り込み:
  • 総合評価
    4 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    4 out of 5 stars
  • Carlos R. R. Silveira
  • 2020/06/03

Very good but I was expecting more

I hoped it compared to Drucker's Effective Executive, but unfortunatelly it didn't. The book has very good parts, but others are good, but don't fit perfectly with the overall subject of strategy, e.g. the last chapter about real state bubbles.

  • 総合評価
    4 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    4 out of 5 stars
  • G. London
  • 2020/01/04

Good but thin

The core idea is wise, but it’s pretty simple and takes 15 minutes to explain. The rest of the book is a bunch of examples and anecdotes that are interesting but don’t meaningfully expand the core thesis.

  • 総合評価
    4 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • Albert A. Byas
  • 2021/04/02

Strategic Thinking

Loved it! It sets a great state of mind for what strategy is. You can't rush through it. As I was listening it helped me understand my successes and failures better. I have a better grasp on long term businesss strategy.

  • 総合評価
    3 out of 5 stars
  • ナレーション
    3 out of 5 stars
  • ストーリー
    3 out of 5 stars
  • MyPenName
  • 2020/10/28

Out of date?

I think this book might be out of date. Used Wells Fargo as an example of good strategy...hmmm

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • S.
  • 2021/04/28

The Best Book on Strategy I have Yet Encountered

This is the best book on strategy that I have encountered so far. It's also a pleasant read(or listen).

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • RKM
  • 2021/04/16

Great advice.

Great advice and lessons. Required listen for anyone involved with designing and executing a strategy.

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • Floridian
  • 2021/03/26

Best book on strategy

This has been by far the best book on strategy I have ever read The author has gone to great lengths to not just tell us what the best strategy is out but also how to detect bad strategies with a lot of great examples. I look very much forward to using this data in our business.

  • 総合評価
    2 out of 5 stars
  • ナレーション
    2 out of 5 stars
  • ストーリー
    1 out of 5 stars
  • Reader
  • 2021/01/08

Fluffy

Too much fluff and too little practical or actionable ideas. Listened to the first half and had to give up.

  • 総合評価
    1 out of 5 stars
  • ナレーション
    3 out of 5 stars
  • ストーリー
    1 out of 5 stars
  • Hazy
  • 2020/06/18

Smug academic

Book may be relevant for some people but the subject matter did not suit me. At times I wondered if Rumelt's beliefs were just the claims of an academic.

  • 総合評価
    1 out of 5 stars
  • ナレーション
    1 out of 5 stars
  • ストーリー
    1 out of 5 stars
  • Anonymous User
  • 2020/05/14

Idiot author

You should have concenterated on focused on the main topic, strategies. You committed a big mistake involving yourself with historical and political issues. You should have digged deep to know more about the reason beyond attacking Kuwait you idiot before stating these falsy statements. To be professional, you should focuse on what you are specialized in and not interfer with topics that you know notjing anout. I regret buying and spending minutes of my time listinning to your silly book

並べ替え:
絞り込み:
  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • Amazon Customer
  • 2020/07/21

The best book on strategy.

A book to savour for its outstanding training effect, scholarlyness, historic perspective and comprehensive scope.

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • Faruk
  • 2020/02/10

fantastic book, very insightful with many examples

loved it. very insightful and well rounded observations of business strategy, with various examples to drill home the points. The book is a suggested core read for my MBA Strategy module and I realised now why they picked it. Very well rounded book on the subject.

  • 総合評価
    4 out of 5 stars
  • ナレーション
    4 out of 5 stars
  • ストーリー
    4 out of 5 stars
  • Anonymous User
  • 2020/01/05

easy listen

narrator was very good. the author is a little arrogant but if you can get past that he makes some interesting points

  • 総合評価
    4 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    4 out of 5 stars
  • H.smit
  • 2021/04/22

in-depth look at strategy

My only criticism of this book is the padding.

Story after story of billion dollar businesses that are hard to relate to why WE are reading the book.

Still it’s only a few hours of your life and we’ll worth understanding the fundamentals of strategy.

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • GEORGE VARSAMIS
  • 2021/02/14

A must listen for decision makers!

One of the best reads/listens on strategy.
Real life examples demonstrate what is a good strategy and what is a bad strategy, breaking down the various parts with expert analysis of the factors involved in success/failure.

This is a must read for everyone.
We make decisions every day and understanding what makes a good strategy is fundamental to dealing with any situation.

Narration was top notch!

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • Anonymous User
  • 2020/10/10

educational iinsight and 202 strategic thinking

very good listen with remarkable modern day COVID business thinking ..thank you ...learnt new thinking and new vocabulary

  • 総合評価
    2 out of 5 stars
  • ナレーション
    2 out of 5 stars
  • ストーリー
    2 out of 5 stars
  • Anonymous User
  • 2020/06/23

Lot of fluff - Probably best as a physical book

It’s a long book with a lot of fluff - pretty boring.

I imagine the physical book is better as you can quickly skip to the more useful parts.

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • steve v.
  • 2020/04/06

good read

this is a hi read with lots of interesting points I hope to implement soon

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • mike g
  • 2020/03/29

Good read.

A slightly simplistic but very compelling look at business strategy. A really enjoyable listen, so much so that I've been through it a few times now.

  • 総合評価
    5 out of 5 stars
  • ナレーション
    5 out of 5 stars
  • ストーリー
    5 out of 5 stars
  • Anonymous User
  • 2020/01/07

Extensivo pero interesante

La versión de audio puede ser extenso para algunas personas. Asegúrate de hacer pausas periódicamente para no perder la concentración del tema