検索キーワード： 予測・戦略的計画

Was sind heute die großen Ideen? Historischer Fortschritt basierte fast immer auf utopischen Ideen: Noch vor 100 Jahren hätte niemand für möglich gehalten, dass die Sklaverei abgeschafft oder die Demokratie wirklich existieren würde. Doch wie begegnen wir den Herausforderungen der modernen Arbeitswelt, des Familienlebens, des gesamten globalen Gefüges? Der niederländische Vordenker Rutger Bregman sagt: "Das wahre Problem unserer Zeit ist nicht, dass es uns nicht gut ginge oder dass es uns in Zukunft schlechter gehen könnte.

Whether you're imagining your new business to be the next big thing in Silicon Valley, a pivotal B2B provider, or an anchor in your local community, the Harvard Business Review Entrepreneur's Handbook is your essential resource for getting your company off the ground. Starting an independent new business is rife with both opportunity and risk. And as an entrepreneur, you're the one in charge: Your actions can make or break your business. You need to know the tried-and-true fundamentals - from writing a business plan to getting your first loan.

Rethink how your organization creates, delivers, and captures value - or risk becoming irrelevant. If you listen to nothing else on business model innovation, listen to these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reach new customers and stay ahead of your competitors by reinventing your business model.

Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core business activity for both commercial and noncommercial organizations, and, within organizations, it’s critical to have wide-ranging support for this pursuit. In Data Is Everybody’s Business, the authors offer a clear and engaging way for people across the entire organization to understand data monetization and make it happen.

Accomplished entrepreneur and AI strategist Vineet Vashishta delivers an engaging and insightful new take on making the most of data, artificial intelligence, and technology at your company. You'll learn to change the culture, strategy, structure, and operational framework of your company to take full advantage of disruptive advances in tech. The author explores fascinating work being undertaken by firms in the real world, as well as high-value use cases and innovative projects and products made possible by realigning organizational frameworks using the capabilities of new technologies.

Innovation is no longer the exclusive domain of the Silicon Valley elite. Reverse Innovation will open your eyes to the fact that the dynamics of global innovation are changing-and if you want your firm to survive, you'd better pay attention. The gap between rich nations and emerging economies is closing. No longer will innovations travel the globe in only one direction, from developed to developing nations. They will also flow in reverse.

In this Wall Street Journal bestseller, why the future of work requires the deconstruction of jobs and the reconstruction of work.

Despite the familiar limitations many User Experience teams face—budget and time constraints, lack of formal authority—UX practitioners are uniquely poised to provide strategic value to product organizations. This case study describes how we developed “Creative Bursts” to prove that our organization could look to its UX team for innovation leadership.

After advising hundreds of contractors for fifteen years, author Chad Prinkey knows it comes down to having the right systems and culture in place across your business. In his book Well Built, Prinkey lays out the roadmap for contractors to make meaningful upgrades in how they operate, strategize, manage teams, win new business, and deliver for customers. You'll learn the step-by-step process contractors can use to join the top 2% and gain durable competitive advantages that increase profits for the long haul.

For thousands of years, customers have been individual humans, families or organizations. But soon, generative AI enabled software and hardware machines will start to act as customers. First they will shop for us, later they will act for themselves. You can’t take them to dinner, and they won’t fall for your slogans, but they might help grow your market – if you know how. Companies are already being called on the phone by software that sounds like a person. Cars will buy their own fuel and tires. That smart speaker in every home can become the housekeeper and shopper for the family it serves.

The world is changing drastically before our eyes - will you be prepared for what comes next? A groundbreaking analysis from one of the world's foremost experts on global trends, including analysis on how COVID-19 will amplify and accelerate each of these changes. By 2030: there will be more grandparents than grandchildren; the middle class in Asia and Sub-Saharan Africa will outnumber the US and Europe combined; the global economy will be driven by the non-Western consumer for the first time in modern history; and much more....

Getting Dressed and Parking Cars captures the minute-to-minute, event-by-event, nail-biting business adventure of Alok Kejriwal’s fourth entrepreneurial venture—Games2win. The Walt Disney Company acquiredAlok’s previous company.Games2win has been creating car parking and dress-up games...

A grounded, human approach to leading transformation in complex environments. This audiobook offers a practical perspective on how transformation unfolds, moving beyond rigid models to focus on what leaders navigate during change, uncertainty, and ongoing demands. Written for executives who value sound decision-making and trust, it invites leaders to notice what others overlook and lead with greater focus and conviction.

In the entrepreneurial game, success often seems reserved for two types of players: insiders with decades of experience and powerful networks and the venture-backed who raise staggering amounts of money because they fit a specific mold. For the rest of us, anthropologist and entrepreneur Ujwal Arkalgud reveals the unwritten rules that decide who gets a meeting, funding, or a sale, and shows how to turn your outsider status into your greatest advantage.

What if stress wasn’t the enemy, rather a signal that it’s time to do life differently? We live in a world that wears burnout like a badge of honor. We push through, power on, and wonder why we feel depleted at the end of every day. But what if there’s a better way? What if you could lead, live, and thrive—with energy left over?

Are you a teacher drowning in lesson planning, grading, and endless administrative tasks? Transform your teaching workflow with AI and reclaim your evenings and weekends.101 Ready To Use ChatGPT Prompts for Teachers gives you copy-paste prompts that turn ChatGPT into your personal teaching assistant. No technical background needed. Simply copy a prompt, paste it into ChatGPT, add your subject and grade level, and get professional-quality results in seconds.

In 90 Days to Level Up Your Sales Skills, bestselling author and world-renowned sales trainer and leader, Jeb Blount, delivers a groundbreaking new guide to unlocking your sales potential and reaching new professional heights. This hands-on, no-BS roadmap to sales success is perfect for anyone...

The Instant New York Times Bestseller | With a New Preface from Nate Silver for 2025 New York Times Book Review Paperback Row selection “Engaging and entertaining . . . a glimpse of the economy of the future.” —Tim Wu, New York Times Book Review From the New York Times bestselling author...

Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption? The Year in Tech 2024 will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.

Digital transformation is much more than building a digital infrastructure to gather and process data. It is about understanding how digital technologies enable the creation of innovative services and products. It is about identifying new competitive positions and business models and thinking critically about how to both create and capture value. Strategy in the Digital Age directly engages these concerns and provides a comprehensive roadmap for planning a successful digital strategy and executing a digital transformation in organizations.

In The Upside of Uncertainty, INSEAD professor Nathan Furr and entrepreneur Susannah Harmon Furr provide a sweeping guide to embracing uncertainty and transforming it into a force for good. Drawing from hundreds of interviews, along with pioneering research in psychology, innovation, and behavioral economics, Nathan and Susannah provide dozens of tools—including mental models, techniques, and reflections—for seeing the upside of uncertainty, developing a vision for what to do next, and opening ourselves up to new possibilities.

Change is coming: Nearly everywhere in the world, people over sixty will become the dominant population. Longevity presents an opportunity for which companies need to develop a strategy. Estimates put the global market for this demographic at $21 trillion across every industry you can think of. Stage (Not Age) is the concise guide to helping companies understand and serve this burgeoning market by focusing on life stage, not age, and identifying the deep diversity of needs within the demographic. 

Design offers so much more than an aesthetically pleasing logo or banner, a beautification add-on after the heavy lifting. In Reimagining Design, Kevin Bethune shows how design provides a unique angle on problem-solving—how it can be leveraged strategically to cultivate innovation and anchor multidisciplinary teamwork. As he does so, he describes his journey as a Black professional through corporate America, revealing the power of transformative design, multidisciplinary leaps, and diversity.

You don't have to be a 23-year-old dancer with no savings to end up with the excruciating debts young Iris is confronted with in this latest work by financial and legal advisor Tad Crawford. Every year, thousands of Americans of all ages and backgrounds overtax their bank accounts and credit cards and are left with the tricky task of pulling themselves out of their financial chaos. Rarely can they receive such high-quality financial and moral support as The Money Mentor provides.

An insider's account of Apple's creative process during the golden years of Steve Jobs. 'If you’ve ever wondered what it’s like to work in a hotbed of innovation, you’ll enjoy this inside view of life at Apple. Ken Kocienda pioneered the iPhone keyboard, and this book gives a play-by-play...

El reconocido autor de la serie Padre rico, padre pobre nos enseña en estas páginas los pasos indispensables para desarrollar nuestras habilidades financieras y aprender a tomar mejores decisiones con nuestro dinero.

In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.

Accettate il consiglio. Lavorate di più e con maggiore attenzione. Pensate al futuro dei figli. Se siete giovani, sbrigatevi a emigrare. Leggete molto, soprattutto la stampa straniera. Se non sapete l'inglese imparate almeno a leggerlo. Evitate di seguire assiduamente la politica italiana, ma non perdete mai di vista ciò che succede vicino a voi. Osservate il mondo, interessatevi a tutto ciò che è nuovo, a livello di costume, consumi, prodotti e servizi. Non guardate la Tv.

The proven, effective strategy for reinventing your business in the age of ever-present disruption Disruption by digital technologies? That's not a new story. But what is new is the "wise pivot," a replicable strategy for harnessing disruption to survive, grow, and be relevant to the future...

A "gray rhino" is a highly probable high-impact yet neglected threat - kin to both the elephant in the room and the improbable and unforeseeable black swan. Gray rhinos are not random surprises but occur after a series of warnings and visible evidence. The bursting of the housing bubble in 2008, the devastating aftermath of Hurricane Katrina and other natural disasters, the new digital technologies that upended the media world, the fall of the Soviet Union...all were evident well in advance.

Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of “sell it—do it, sell it—do it” that leaves...

Penguin presents the audiobook edition of Tim Cook written by Leander Kahney, read by Jonathan Cowley. The first biography of Apple's CEO, Tim Cook 'A rich narrative with chapters covering values and Apple's progress under Cook' Wall Street Journal In 2011, Tim Cook took on an impossible task -...

Today, not only is everything digital getting faster, cheaper, and smaller at an exponential rate, we also have the Internet. When these two revolutions - one in technology and the other in communications - joined, an explosive force was unleashed that changed the very nature of innovation. And with any change, we have seen many strategic blunders and extraordinary learning curves along the way.

Based on extensive research and real-world examples, this book upends accepted wisdom about how to achieve success when launching a startup or creating a new product “The most important start-up book of the last ten years.” —Steve Blank, co-creator of the Lean Startup movement The...

What’s the difference between your competitor and your enemy? You know who your competitors are. You keep tabs on them regularly, and can list them calmly, along with their strengths and weaknesses. But your enemies are a whole other matter. They’re the haters and the doubters who said...

To become a millionaire, you have to think like one. The Millionaire Mind shows you how. Also available: The Millionaire Next Door.

The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn t about beating the competition at the old game. It s about inventing a whole new game defining a new market...