Asia Pacific is one region on the map. It is not one market.

China, Southeast Asia, Hong Kong, and Australia differ in market maturity, business culture, digital ecosystems, and how relationships are built.
In From Murano to APAC, Antonio Brusca talks with Livia Papacchini, Export Manager Asia Pacific at Barovier&Toso, about what it takes to develop a high-end design brand across markets that can demand very different ways of selling, communicating and building trust.
From heritage and craftsmanship to local digital platforms, from choosing the right partner to the value of having people on the ground, the conversation explores what happens when the same brand must remain recognizable while adapting to very different ways of doing business.

Host: Antonio Brusca - Founder & Curator, The International Marketer
Guest: Livia Papacchini - Export Area Manager Apac, Barovier&Toso

Episode recorded in Italian.

The International Marketer is where professionals working across international markets share what worked, what didn’t, and what they learned along the way.

Follow the podcast for more real-world conversations about marketing, business and working across borders.

An international experience has to feel personal to people with very different expectations.

In Cruise Beyond Borders, Antonio Brusca talks with Gianni Rotondo, General Manager Sales Agents Europe, Middle East and Africa at Royal Caribbean International, about welcoming guests across cultures while preserving a global brand’s identity.

Singles, couples and families spanning generations may share the same ship while seeking different holidays. The conversation explores how customer understanding shapes services, communication and local partnerships, and how removing barriers can make an international product feel welcoming.

With Total Guest Satisfaction an explicit management responsibility for more than twenty years, Gianni connects the customer experience to the people who deliver it: their ability to listen, the trust they receive and the freedom to learn from mistakes.

Host: Antonio Brusca - Founder & Curator, The International Marketer
Guest: Gianni Rotondo - General Manager Sales Agents Europe, Middle East and Africa at Royal Caribbean International

Episode recorded in Italian.

The International Marketer is where professionals working across international markets share what worked, what didn’t, and what they learned along the way.

Follow the podcast for more real-world conversations about marketing, business and working across borders.

A great marketer does not invent the value of a product. They help people recognize the value that is already there.

In Never Drive Alone, Silvio Petrassi talks with Elena Cortesi, Marketing & Communications Director for Jeep, Ram and Dodge within Stellantis, about a career shaped by international markets, global brands and the people met along the way.

From Italy to Europe and the United States, the conversation explores how working across cultures changes the way you think, lead and make decisions. From trust in high-performing teams to curiosity as a professional asset, from international experience to the role of AI, Elena reflects on what remains essential as markets, technologies, and organizations keep changing.
At the center is one idea: meaningful success is rarely individual. Building strong brands also means building the people around them.

Host: Silvio Petrassi - Founder & Curator, The International Marketer
Guest: Elena Cortesi - Marketing & Communications Director, Jeep, Ram and Dodge, Stellantis

Episode recorded in Italian.

The International Marketer is where professionals working across international markets share what worked, what didn’t, and what they learned along the way.

Follow the podcast for more real-world conversations about marketing, business and working across borders.