In this week's episode of The Conference Room, host Simon Lader sits down with Uriel Cohen, VP of Product at cybersecurity vendor VMRay. Uriel shares his journey from the Israeli Air Force to becoming a leader in product management. He discusses the intricacies of product management, the challenges of prioritizing product development, and the unique advantages startups have over larger companies in the cybersecurity industry. Uriel also provides insights into VMRay's innovative approach to threat analysis and sandboxing technology.

00:00 Simon introduces the podcast and this week's guest, Uriel Cohen.

01:01 Uriel shares his career journey from the Israeli Air Force to VP of Product at VMRay.

02:44 Explanation of product management and its importance in companies.

04:20 Building the right solutions, making the right investments, and preparing the organization for market.

08:14 Uriel discusses the transition from product manager to VP of Product and the importance of collaboration.

11:00 The challenge of predicting market needs and prioritizing product development.

12:26 Uriel's framework for evaluating product opportunities: market attractiveness, financial impact, and ability to win.

18:21 Differences in product development between startups and large companies like Checkpoint.

25:02 Discussion on VMRay's focus and innovation in threat analysis and sandboxing.

28:49 Tips for building a successful product team, including handling resource problems

31:25 The importance of synchronizing product, marketing, and sales teams.

34:37 Uriel shares what's next for VMRay and the excitement of developing new products.

To learn more about Uriel Cohen please visit his Linkedin Profile

To learn more about VMRAY please visit their website

YOUR HOST - SIMON LADER

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and lead generation consultancy Flow and Scale. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people create consistent revenue through consistent lead generation.

Get to know more about Simon at:

Website: https://simonlader.com/

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader/

The Conference Room is available on

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Join your host Simon Lader Looking back to one of the best advices in Sales, Marketing & Leadership from The Conference Room Podcast

Whitney Alexandra Discusses the steps to move from being Anonymously to a Business Leader (Ep.136)

Rick Olesek Describes the key things he looks for to determine if an organization is investor ready (Ep.138)

Nicole Zeno Explain how an organization should reverse engineer their marketing activity based on their end goal.(Ep 139)

Justin Somaini Describes what did he anticipate being the main problems that are likely to come moving forward. (Ep.143)

Patty Rogers Explain the tasks should one automate and what should one delegate (Ep.38)

Daphna Horowitz Discuss a good decision maker look like. (Ep.132)

Brandon Conley Explain the key metrics and components should a salesperson have if they want to be successful. (Ep.116)

Scott Hartley Describes the kind of pain points that might suggest an organization's email deliverability is not quite working out. (Ep.88)

Mariam Tsaturyan Explain the reasonable budget should be if somebody wants to register a trademark. (Ep.59)

SAKET JAIN Explain why is his why so important.(Ep.140)

To learn more about any of my guests, listen to their episode, or click on their names to be taken to their LinkedIn profiles.

YOUR HOST - ⁠⁠SIMON LADER⁠⁠

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm ⁠⁠Salisi Human Capital⁠⁠, and lead generation consultancy⁠⁠ Flow and Scale⁠⁠. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people create consistent revenue through consistent lead generation.

Get to know more about Simon at:

• Website: ⁠⁠https://simonlader.com⁠⁠

• Twitter: ⁠⁠https://twitter.com/simonlader⁠⁠

• LinkedIn: ⁠⁠https://www.linkedin.com/in/headhuntersimonlader/⁠⁠

The Conference Room is available on

• ⁠⁠Spotify⁠⁠

• ⁠⁠Apple Podcasts⁠⁠

• ⁠⁠Amazon Music⁠⁠

• ⁠⁠iHeartRadio⁠⁠

And everywhere else you listen to podcasts!

In this week's episode of The Conference Room, host Simon Lader sits down with Lisa Novak, founder of LMNHR, a fractional HR leadership and advisory firm. With over 20 years of experience in HR and operations, Lisa shares her journey from a military family background to becoming a key player in HR for high-growth tech companies. She dives into the evolving role of HR, the challenges it faces, and the critical impact of company culture on organizational success.

00:00 Introduction to Lisa Novak LMN&HR

01:56 Lisa's unexpected path into HR leadership

05:11 Breakdown of HR responsibilities and their multifaceted nature

08:01 Discussion on the evolving perception of HR in organizations

12:20 The impact of COVID-19 on HR practices and workforce dynamics

15:26 Parallels between HR and marketing during economic shifts

18:16 The role of HR in shaping and maintaining company culture

26:13 The transition from a, informal setup to a more structured and professional

27:37 How organizations shift from casual to inclusive activities as they expand.

28:56 The need for structure and proper management as startups grow.

31:22 Can a company retain its original vibe while scaling up

37:08 Supporting employees while ensuring the company's long-term success.

41:49 The importance of HR in navigating employee relations and coaching.

43:29 Focus on strengths, understand the business, and find where you fit best.

To learn more about Lisa Novak please visit his Linkedin Profile

To learn more about LMNHR please visit their website

YOUR HOST - SIMON LADER

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and lead generation consultancy Flow and Scale. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people create consistent revenue through consistent lead generation.

Get to know more about Simon at:

Website: https://simonlader.com/

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader/

The Conference Room is available on

Spotify
Apple podcasts
Amazon Music
IHeartRadio

In this week's episode of The Conference Room, host Simon Lader sits down with Jennifer VanAntwerp, founder of Sober in Cyber. With 20 years of experience in marketing and leadership, Jennifer VanAntwerp shares her journey from her accidental start in the automotive industry to creating a nonprofit that offers sobriety-focused resources and networking opportunities in cybersecurity.

00:00 Simon welcomes Jennifer VanAntwerp and introduces her impressive background.

01:01 Jennifer discusses her 20 years of experience in marketing and leadership.

02:34 Jennifer shares her personal journey Sober in Cyber.

04:18 Jennifer explains the gap Sober in Cyber fills in the professional world.

06:10 Discussion on the challenges faced by sober at professional networking

07:50 Tips for conference organizers on making their events more inclusive

14:00 Simon shares his own experiences with dietary restrictions and planning.

18:59 Jennifer talks about how choosing non-alcoholic options can influence others.

21:05 Jennifer provides advice for navigating events without alcohol-free options.

26:23 Introduction to the nonprofit idea and initial reactions

27:09 Realizing the broader potential for alcohol-free events

27:46 Overcoming challenges in starting a nonprofit

28:07 Discovering the concept of fiscal sponsorship

29:13 Rapid growth and acceptance of the nonprofit

30:12 Benefits of fiscal sponsorship and early successes

31:05 Utilizing marketing skills to build the nonprofit's brand

32:02 Expanding from self-funding to corporate sponsorships

33:13 The importance of corporate partnerships

34:33 Top three tips for a more sober lifestyle

To learn more about Jennifer VanAntwerp please visit his Linkedin Profile

To learn more about Sober in Cyber please visit their website

YOUR HOST - SIMON LADER

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and lead generation consultancy Flow and Scale. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people create consistent revenue through consistent lead generation.

Get to know more about Simon at:

Website: https://simonlader.com/

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader/

The Conference Room is available on

Spotify

Apple podcasts

Amazon

Music

IHeartRadio

In this week's episode of The Conference Room, host Simon Lader sits down with Daniel Shechter, Co-founder and CEO of Miggo Security, to share his journey from serving in the Israeli Defense Forces to becoming a cybersecurity entrepreneur. Daniel delves into his experiences in the IDF's intelligence units, his time at McKinsey, and the inception of Miggo Security, discussing the challenges and triumphs along the way.

00:00 Introduction to the episode and guest, Daniel Shechter

01:28 Transition from the IDF to McKinsey and eventually co-founding Migo Security.

03:08 Collaboration with co-founder Tzahi and their project at Unit 8200.

05:19 Daniel's entrepreneurial journey and passion for building innovative solutions.

07:32 Miggo Security to protect organizations from application layer attacks.

11:13 Turning the concept into reality and gaining initial seed funding.

13:22 Building the initial team and partnership with YL Ventures.

16:35 The primary challenges of entrepreneurship and the value of customer

19:11 The significance of building trust and resilience in the cybersecurity industry.

21:48 Reflections on the unexpected ease of certain aspects of the journey

23:16 Daniel discusses the initial challenges of managing marketing

26:03 Daniel explains the challenge of staying focused on solving the core problems 29:24 The importance of building trusted relationships with early adopters

31:02 Daniel explores why Israel has a high success rate in creating startups

34:10 Daniel shares his top three tips for aspiring tech entrepreneurs

37:39 Daniel talks about Miggo's mission to stop application attacks and breaches

39:23 Daniel discusses the importance of partnerships and invites listeners

40:34 Daniel Shechter emphasizes the importance of thinking about inclusivity

To learn more about Daniel Shechter please visit his Linkedin Profile

To learn more about Miggo Security please visit their website

YOUR HOST - SIMON LADER

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and lead generation consultancy Flow and Scale. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people create consistent revenue through consistent lead generation.

Get to know more about Simon at:

Website: https://simonlader.com/

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader/

The Conference Room is available on

Spotify
Apple podcasts
Amazon Music
IHeartRadio

In this week's episode of The Conference Room, host Simon Lader sits down with Scott Wright, a global leader in security awareness and gamification. Scott Wright shares his journey from software development to cybersecurity, and how he pioneered innovative security awareness initiatives like the Honey Stick Project. Learn how gamification can transform security training and discover practical tips to reduce human vulnerabilities in your organization.

00:00 Introduction to the episode and this week’s guest, Scott Wright.

00:52 Scott’s career journey and his transition into cybersecurity awareness.

02:30 Scott discusses his initial roles in software development and management.

04:20 The importance of addressing human vulnerabilities in cybersecurity.

06:10 Scott explains his research on human behavior using smartphones.

10:00 Introduction to gamification and how it enhances security training.

12:50 How gamification is used to engage employees in security protocols.

20:40 Insights from the Honey Stick Project’s collaboration with Symantec.

24:10 Effective gamification techniques for improving security awareness

26:07 Importance of addressing risks beyond compliance.

27:42 The unique challenges of managing human risk.

28:37 The need for better foundational training.

29:02 Addressing organizational risk through improved security programs.

29:25 The balance of people, processes, and technology for CISOs.

30:02 Strategic views and practical examples from industry professionals.

35:02 Importance of training for non-technical staff managing critical systems.

39:39 Setting up human risk management programs and addressing variable data.

41:16 Importance of foundational training and skepticism of single data sources.

To learn more about Scott Wright please visit his Linkedin Profile

To learn more about Click Armor please visit their website

YOUR HOST - SIMON LADER

Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and lead generation consultancy Flow and Scale. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people create consistent revenue through consistent lead generation.

Get to know more about Simon at:

Website: https://simonlader.com/

Twitter: https://twitter.com/simonlader

LinkedIn: https://www.linkedin.com/in/headhuntersimonlader/

The Conference Room is available on

Spotify
Apple podcasts
Amazon Music
IHeartRadio