What does it take to grow a chiropractic practice from a single clinic into a statewide vision?

In this episode of The Care2Grow Show, Dr. Larry Arbeitman sits down with Dr. Rick Means II, founder of Corrective Spinal Care of Florida, to discuss leadership, purpose, and building a practice that truly serves.

Dr. Means shares his journey as a second-generation chiropractor, following in the footsteps of his father and family while developing his own vision for the future of chiropractic care. After opening his first clinic in Cape Coral in 2016, the growth of the practice quickly led to additional locations in Fort Myers and Bonita Springs — with a long-term goal of expanding across Florida.

But this conversation goes beyond expansion.

Dr. Means shares the deeper principles that drive sustainable practice growth:

• Serving patients with clarity and purpose
• Building a culture that reflects your mission
• Leading a team through vision and example
• Scaling while protecting the heart of care

This episode is a powerful reminder that growth in healthcare must always begin with service.

As Dr. Means shares throughout the conversation:

"I find joy in serving others. Period."

If you're a chiropractor, healthcare leader, or practice owner seeking to grow while staying rooted in purpose, this conversation will resonate deeply.

Dr. Rick Means II is the founder of Corrective Spinal Care of Florida, with clinics in Cape Coral, Fort Myers, and Bonita Springs. A second-generation chiropractor, he began his career working alongside his father and uncle before launching his own practice in 2016.

His long-term vision is to expand corrective spinal care throughout the state of Florida, serving communities through a network of 26 or more offices.

Dr. Means lives in Florida with his wife Dakota and their son, Church, and remains deeply committed to the mission of serving others through chiropractic care.

Website
www.FLSpinalCare.com

Facebook
facebook.com/FLSpinalCare

The Care2Grow Show is dedicated to exploring leadership, culture, and the principles that help healthcare professionals build practices rooted in purpose and care.

Hosted by Dr. Larry Arbeitman, DC

In this powerful episode of The Care to Grow Show, Dr. Larry Arbeitman sits down with Dr. Bill Davis — upper cervical chiropractor, founder of UCM Practice Growth Systems, consultant, author, pastor, and spinal cord injury survivor — for a deeply meaningful conversation about purpose, resilience, and the true foundation of sustainable healthcare growth.

Dr. Davis shares his remarkable journey: from chiropractic student to thriving upper cervical practitioner… to a life-altering mountain biking accident that left him paralyzed… to building a national consulting and marketing organization serving upper cervical chiropractors across the country.

At the heart of this conversation is one central theme:

Care is not optional.

• Why healthcare is facing a compassion crisis — and how to reverse it

• The critical role of mission, purpose, and core values in preventing burnout

• How leadership culture directly impacts patient outcomes

• The "holding is healing" principle in upper cervical chiropractic

• Why the new patient phone call is the linchpin of practice growth

• The power of excellence in the ordinary

• How to build a culture of caring inside your practice

• Why upper cervical chiropractic may be the future of healthcare

• Dr. Davis's vision to double the number of upper cervical chiropractors worldwide

Dr. Davis also gives a masterclass explanation of upper cervical chiropractic — breaking down how misalignment at the top of the spine can create a cascade of compensation throughout the body, and why correcting the root cause creates long-term healing.

This episode is packed with practical leadership tactics, culture-building strategies, and deeply personal reflections on faith, purpose, and impact.

Dr. Bill Davis is the Founder and CEO of UCM Practice Growth Systems

Founder and CEO of UCM Practice Growth Systems https://UCMGROW.com/

Co-Author of Upper Cervical Practice Mastery: Learn Success Secrets of the World's Top Upper Cervical Doctors...grab your copy at https://uppercervicalpracticemastery.com/

Co-Host of the Upper Cervical Marketing Podcast https://uppercervicalmarketing.com/upper-cervical-marketing-podcast/

Founder of Upper Cervical Awareness, Find an Upper Cervical Chiropractor near You https://uppercervicalawareness.com/

Public Relations Committee of the ICA Council on Upper Cervical Care http://www.icauppercervical.com/

Public Relations Co-Chair for the National Upper Cervical Chiropractic Association (NUCCA) http://www.nucca.org/

Founder and CEO of Thriving with Paralysis http://thrivingwithparalysis.com/

Pastor at Calvary Chapel Oceanside https://www.calvaryoceanside.org/

• Care Philosophy in One Word: Mission

• Favorite Leadership Book: Leadership Not by the Book by David Green

• One Thing He Wishes Every Client Knew: "Our heart is for you."

• Care Is… Not optional.

If you're a healthcare provider, practice owner, team leader, or someone passionate about restoring compassion in medicine — this episode is required listening.

Because after all…

We have to care to grow.

What truly separates extraordinary healthcare leaders from the rest?

In this powerful episode of The Care2Grow Show, Dr. Larry Arbeitman sits down with Dr. Curtis Martin for a deep, reflective conversation on why care, purpose, and compassion are not "soft skills," but the foundation of sustainable success in modern healthcare.

Dr. Martin shares his personal origin story, his journey from multi-clinic ownership to national coaching and regenerative leadership, and why chiropractic — when practiced with intention — is uniquely positioned to lead the future of healthcare.

This episode is both philosophical and practical, blending inner work, leadership, and real-world systems that improve patient outcomes and practice performance.

00:00 – Introduction
Why this conversation matters now more than ever in healthcare.

02:45 – Dr. Martin's Origin Story
How chiropractic saved his father's life — and shaped his calling.

06:30 – Care as a Way of Being (Not a Tactic)
Why care cannot be scripted or delegated.

10:15 – Empathy vs. Compassion
Understanding the difference — and why action is what heals.

14:40 – The Inner Work of Leadership
Why who you are in the office determines outcomes.

19:05 – Burnout, Purpose, and Gratitude
Why burnout is often a loss of meaning, not workload.

24:20 – Preparation, Presence, and "Vibration"
How energy and intention affect patient trust and results.

29:10 – From Injury to Innovation
How Dr. Martin's own injury led him to regenerative care and shockwave therapy.

34:45 – Protocols That Serve Patients and Practices
Balancing clinical excellence with ethical profitability.

39:30 – Chiropractic's Role in the Future of Healthcare
Why chiropractors are positioned to lead the care-first movement.

44:10 – Final Reflections
Why care is love in action — and love drives growth.

• Care is not a marketing tactic — it's a leadership identity

• Compassion requires action, not just empathy

• Presence, gratitude, and preparation directly affect outcomes

• Systems work best when they support humanity, not replace it

• Care-first leadership creates better patients, teams, and practices

"Care is loving what you do and sharing your gift." — Dr. Curtis Martin

Dr. Curtis Martin – Official Links

• Website: https://drcurtismartin.com

• Book a Discovery Call: https://drcurtismartin.com/book/

• Origin Story Video: https://youtu.be/MmI8SIrqhPA

• Instagram: https://instagram.com/drcurtismartin

• YouTube: https://www.youtube.com/@Dr.CurtisMartin

• Facebook: https://www.facebook.com/profile.php?id=61561787956453

• LinkedIn: https://www.linkedin.com/in/drcurtis-martin/

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Learn more at Care2GrowConsulting.com

In this deeply authentic and inspiring episode of The Care2Grow Show, host Dr. Larry Arbeitman sits down with longtime friend, colleague, and chiropractic leader Dr. Kim Carpenter, founder of Awaken to Wellness in Louisville, Kentucky.

Dr. Kim shares her journey from Division I collegiate athlete to building one of the most respected wellness-based chiropractic practices in the country. Together, they explore what it truly means to lead with care, why confidence and preparation matter more than time spent, and how values-driven leadership creates extraordinary patient retention, referrals, and fulfillment.

This conversation dives into the heart of care-first practice: knowing the person, empowering patients, creating emotionally safe environments, and leading teams with integrity. Dr. Kim also speaks candidly about self-awareness, personal growth, and why sustainable success comes from who you are, not just what you do.

This episode is essential listening for chiropractors and healthcare providers who want to build practices that last—without burnout, without chasing trends, and without sacrificing their humanity.

[00:00] – Welcome & Introduction
Dr. Arbeitman introduces Dr. Kim Carpenter and their shared history.

[03:00] – Why Dr. Kim Chose Chiropractic
Her early chiropractic experience and leadership mindset.

[05:30] – Chiropractic & Athletic Performance
How chiropractic supported her Division I volleyball career.

[08:30] – Opening Awaken to Wellness
The intention behind the name and vision of her practice.

[11:30] – Care, Language, and Patient Mindset
Why words matter in healing and leadership.

[15:00] – Retention, Referrals, and Long-Term Care
Why patients stay for life when care is authentic.

[18:30] – Being the "Quarterback" of Patient Care
Advocating for patients across the healthcare system.

[22:30] – Empowerment vs. Sick-Care Models
Helping patients awaken to their potential.

[26:00] – Creating an Intentional Office Culture
Energy, acknowledgement, and emotional safety.

[30:30] – The Myth That Caring Takes More Time
How preparation, systems, and confidence create efficiency.

[35:00] – Values, Self-Awareness, and Leadership Growth
Why the "Be" always comes before the "Do."

[40:00] – Purpose, Vision, and Reverse Engineering Success
Knowing where you're going to lead effectively.

[45:00] – Fulfillment, Family, and Sustainable Success
Why Dr. Kim is focused on presence over achievement.

[48:00] – Lightning Round
Care philosophy, influences, and authenticity.

[50:00] – Final Reflections
Why care is the foundation of everything that grows.

• Care-first leadership drives retention, referrals, and fulfillment

• Confidence, preparation, and systems reduce burnout

• Values create clarity and alignment in practice and life

• Empowerment leads to long-term healing

• Authenticity builds trust with patients and teams

"Care is not something you do. It's who you are — and people feel that immediately."

Dr. Kim Carpenter is the founder of Awaken to Wellness, one of the leading wellness-based chiropractic practices in the country. A former Division I athlete, author, coach, and advocate for women in chiropractic, Dr. Kim is known for her values-driven leadership, exceptional patient retention, and care-first philosophy.

Hosted by Dr. Larry Arbeitman, The Care2Grow Show features conversations with healthcare leaders who believe that when you lead with care, everything grows — patients, teams, practices, and purpose.

https://www.care2growconsulting.com/

Welcome to the very first episode of The Care2Grow Show, where we're having real conversations about putting the care back into healthcare.

In this inaugural episode, host Dr. Larry Arbeitman sits down with longtime colleague and friend Dr. Justin Brown, Founder & CEO of Serve Bigger Collective, to explore what it truly means to lead with care — and why compassion is not a "soft skill," but a powerful driver of patient outcomes, team culture, retention, and sustainable growth.

Dr. Brown shares his personal journey into chiropractic, the pivotal experiences that shaped his philosophy, and how a care-first mindset helped him build one of the most respected upper cervical practices in the country. Together, they unpack the growing compassion crisis in healthcare, the failures of transactional care models, and what it takes to create practices that patients, teams, and communities trust.

This episode is a must-listen for chiropractors and healthcare leaders who want to grow without burnout — and lead with integrity, purpose, and heart.

• Why care and compassion directly impact clinical outcomes, retention, and revenue

• The difference between empathy and compassion — and why action matters

• How to build a care-driven culture that attracts patients and keeps teams engaged

• Why patients stay (and refer) based on how they feel, not just what you do

• How leadership, communication, and values shape long-term practice success

• Why care-first practices are irreplaceable in today's healthcare landscape

• The future of chiropractic leadership and collaborative growth models

"Care is not something you do — it's who you are. When care is embedded in your culture, everything grows."

Dr. Justin Brown is a chiropractor, entrepreneur, and the Founder & CEO of Serve Bigger Collective, a platform designed to help upper cervical practices scale through strategic partnerships, professionalised operations, and purpose-driven leadership.

After building one of the most successful upper cervical practices in the country, Friends & Family Spinal Care, Dr. Brown recognised a recurring problem: great doctors often hit growth ceilings due to lack of structure, support, or time. His mission is simple yet powerful — help doctors serve bigger.

Through acquisitions, education, and collaboration, Dr. Brown is redefining what's possible in chiropractic, creating models where clinicians thrive, patients receive world-class care, and communities are transformed .

Connect with Dr. Justin Brown:

• Website: https://servebigger.com/

• Instagram: https://www.instagram.com/drjustinbrown

• LinkedIn: https://www.linkedin.com/in/justin-brown-3908b0358/

Hosted by Dr. Larry Arbeitman, The Care2Grow Show features conversations with healthcare leaders who believe that care comes first — and growth follows.

This podcast exists to challenge the status quo, elevate the standard of care, and inspire providers to build practices rooted in compassion, connection, and conscious leadership.

If this episode resonated with you, take the next step in your journey:
Discover your Care-First Score and learn how Care2Grow Consulting helps providers lead with care and grow with purpose.

https://www.care2growconsulting.com/

Welcome to The Care2Grow Show — a podcast dedicated to starting a national conversation about putting real care back into healthcare in America.

In this introductory episode, host Dr. Larry Arbeitman shares the heart, mission, and urgency behind Care2Grow. After more than two decades in practice, helping thousands of patients and building a highly retained, values-driven clinic, Dr. Arbeitman has seen firsthand what happens when care becomes secondary to codes, corporations, and convenience.

This episode addresses the growing compassion crisis in healthcare — where patients feel unheard, unseen, and treated like numbers rather than humans. Dr. Arbeitman explains why this crisis exists, how it affects patient outcomes, provider burnout, staff retention, and practice growth, and why care is not a "soft skill," but a proven driver of results.

You'll also learn why Care2Grow is more than a podcast — it's a movement. A movement to spotlight healthcare providers across disciplines who are leading with compassion, rebuilding trust, and creating practices where patients stay, pay, and refer because they feel genuinely cared for.

This episode sets the foundation for everything to come: conversations with chiropractors, medical doctors, therapists, dentists, and other healthcare leaders who believe that when you lead with care, everything grows.

• The compassion crisis facing modern healthcare

• Why patients feel disconnected, rushed, and undervalued

• How compassionate care improves outcomes across conditions

• The link between care, patient retention, and referrals

• Why care-first leadership reduces provider burnout

• How care becomes your strongest brand and growth strategy

• The vision behind Care2Grow Consulting and Care2Grow University

"Care is not a soft skill. It drives outcomes, retention, referrals, and fulfillment — for both patients and providers."

• Subscribe to The Care2Grow Show on Apple Podcasts and Spotify

• Share this episode with a colleague who believes healthcare can do better

• Visit Care2GrowConsulting.com to access free training and resources

Together, we can rebuild a healthcare system rooted in compassion, connection, and care.