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Building an online business doesn’t have to take years. In each bite-sized 30-minute episode, we dive straight into the strategies, products, and winning creatives that fuel 7-figure eCommerce brands.

From uncovering the hottest products before they go viral, to breaking down ad creatives that convert clicks into customers, you’ll get real, practical insights you can use to launch, grow, and scale your own empire.

Whether you’re just starting out or already running ads, you’ll walk away every week with proven tactics, examples, and tools designed to save you time, cut the guesswork, and help you build a business that lasts.

👉 Tune in to The 30 Minute Empire — where big results come from focused action.

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If you're tired of guessing why your store isn’t scaling, this podcast is your answer key. Every week, we break down the exact frameworks behind eCommerce brands that actually convert. You’ll learn how to align your offer, nail your messaging, and speak directly to the people who buy — so your store starts making sales on autopilot.
No fluff. No theory. Just real strategies that work right now.

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The most successful brands are built in “crisis”

IBM - economic downturn of 1911

Disney - Great depression 1929

FedEx - Oil Crisis of 1970

They didn’t survive they started and thrived…

Seeing what most could not….

For us eCommerce brands

Here are 7 simple steps to not only survive but thrive in a tariff war…

1. Sourcing

Don't rely on a single country or supplier. Have a main supplier and find a second as a back.

2. Nearshoring or Reshoring

Investigate bringing production closer to your customer base. Reduced transit times and potentially lower tariff impact are significant advantages.

3. Inventory Strategy

Reduce excessive stock floating. Order what you need every 4-6 weeks reducing your inventory management fees for holding stock you don’t need.

4. Pricing

Shopify allows you to adjust your pricing per country, increase your pricing as needed to countries heavily impacted by the tariffs.

5. Explore new markets (big one)

Getting customers in one country alone always has risk associated with it. Explore market like Europe and Asia to acquire customers cheaper and with less involvement in the tariff war.

6. Move Product Less

Most brands send their product from manufacturer > then to the country of sale in a 3PL > then to the Customer.

Explore sending your product to a china based 3PL completely removing the cost of shipping all units twice.

7. Focus on Value & Differentiation

Compete on more than just price. Emphasize unique selling propositions, exceptional customer service, and strong brand building.

Re-post this to share the value!