Dive into the world of real estate marketing with Michael Montgomery and special guest Luke Acree, a database marketing expert and the force behind Reminder Media. In this episode, they explore the power of relationship-building and strategic marketing to propel your real estate business to new heights. Discover actionable insights and tips on leveraging your database, generating referrals, and creating a winning marketing mix that keeps you top-of-mind with your clients.

Reach out to Luke
https://www.instagram.com/lukeacree/
https://remindermedia.com/podcast/

Timestamps:
00:00 - Introduction to Database Marketing in Real Estate
01:16 - Building Your List: The Foundation of Database Marketing
02:17 - Tips for Engaging Your Database on Social Media
04:08 - The Art of Crafting Personalized Outreach
05:47 - Segmenting Your List for Targeted Marketing
07:03 - The Importance of Consistent Engagement
08:39 - Turning Followers into Leads: Social Media Strategies
10:12 - Navigating Referrals and Building Strong Relationships
11:22 - Overcoming the Fear of Rejection in Real Estate
13:28 - The Power of Asking for Referrals and Connections
15:19 - Events and Touchpoints: Keeping Your Database Engaged
17:17 - The Role of Quality Content in Social Media Marketing
19:46 - Allocating Your Marketing Budget Wisely
21:29 - Common Mistakes Real Estate Agents Make
23:45 - Embracing Vulnerability in Client Relationships
25:41 - Maximizing Touchpoints for Effective Marketing
27:17 - The Impact of Client Events on Lead Generation
29:35 - Leveraging Family Photo Events for Client Engagement
31:09 - Crafting an Effective Social Media Posting Strategy
33:02 - Utilizing DMs and Comments for Personalized Engagement
35:16 - The Importance of Public Accountability in Goal Setting
37:05 - Turning Social Media Followers into Real Estate Leads
39:24 - Balancing Your Marketing Efforts Across Different Channels
41:40 - The Myth of Not Needing to Ask for Referrals
43:48 - Making Genuine Connections Through Social Media
45:52 - Conclusion and Final Thoughts on Real Estate Marketing Success

Agent 15-Day Free Challenge: https://courses.revrealestateschool.com/

Social Media:
YouTube: https://www.youtube.com/c/RevRealEstateSchool
TikTok: https://www.tiktok.com/@revrealestateschool
Instagram: https://www.instagram.com/revrealestateschool/

Rev Real Estate School is here to teach real estate agents how to become successful in their careers and scale anywhere from 0-100 transactions while working 5 days per week by working your SOI and no cold calling, FSBOs, expireds, or online leads. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, SOI growth, social media, scripts, dialogues, habits, mindset, networking, and negotiation.

Dive deep into the future of real estate as we explore the transformative impact of AI with AI expert and consultant Carrie Soave. From automating mundane tasks to creating powerful content and enhancing client interactions, discover how AI is reshaping the real estate landscape. Whether you're a seasoned agent or a newcomer to the industry, this episode is packed with insights and practical tips to help you leverage AI for massive business growth. Don't miss out on this opportunity to stay ahead in the ever-evolving world of real estate. Subscribe for more insightful episodes on the intersection of real estate and technology.

Reach out to Carrie Soave:

https://www.instagram.com/carriesoaveandassociates/
https://linktr.ee/carriesoave

Timestamps
00:00 Introduction to AI in Real Estate with Carrie Soave
00:37 Transitioning from Agent to AI Expert
01:12 Carrie's Role as an AI Consultant
01:46 Debunking AI Myths in Real Estate
02:47 Future of Real Estate with AI Integration
03:58 Agent Roles and AI in the Next 5 Years
05:44 Task Automation and AI in Real Estate
07:23 Accessibility of Automation with AI
08:46 Content Creation and AI
10:19 Generating Valuable Content with AI
11:57 Utilizing AI for SEO-Optimized YouTube Scripts
13:28 Distribution Platforms and Automation Tools
14:31 Building Custom GPTs for Real Estate
16:41 Creating Custom GPTs for Repetitive Tasks
18:53 AI-Powered Listing Descriptions
20:42 Social Media Caption Wizard GPT
22:13 AI for Commercial Real Estate Analysis
24:08 Custom GPTs for Client Interaction
25:42 Discoverability and AI in Real Estate
27:43 Creating High-Volume Content with AI
29:30 Prompt Engineering Tips for Agents
31:20 Exploring Different AI Models
33:40 Grok: Elon Musk's AI Model
35:48 The Future of AI in Real Estate with Apple's Siri
37:18 How to Contact Carrie and Learn More about AI in Real Estate

Agent 15-Day Free Challenge: https://courses.revrealestateschool.com/

Social Media:
YouTube: https://www.youtube.com/c/RevRealEstateSchool
TikTok: https://www.tiktok.com/@revrealestateschool
Instagram: https://www.instagram.com/revrealestateschool/

Rev Real Estate School is here to teach real estate agents how to become successful in their careers and scale anywhere from 0-100 transactions while working 5 days per week by working your SOI and no cold calling, FSBOs, expireds, or online leads. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, SOI growth, social media, scripts, dialogues, habits, mindset, networking, and negotiation.

In this episode of Rev Real Estate School, hosts Michael Montgomery and Jeff delve into the intricacies of joining a real estate team. Whether you're a new agent considering your first steps or a seasoned professional contemplating a team environment, this discussion covers essential considerations, including lead generation, team culture, compensation structures, and the impact of joining a team on your career trajectory. Join us for valuable insights and tips on making the most of your real estate journey, whether you're flying solo or part of a team.

Time Stamps:
00:00 - Introduction and Welcome
00:22 - Congratulating Jeff on New Parenthood
01:08 - The Importance of Context in Deciding to Join a Team
03:02 - Defining a "New" Agent and Initial Steps
05:16 - Misconceptions About Commission Splits
07:10 - The Work Required in Converting Leads on a Team
09:33 - The Impact of Team Culture on Agents
11:55 - The Benefits of Being on a Team for New Agents
14:23 - The Necessity of Meeting People in Real Estate
17:18 - The Benefits of Joining a Team for Learning
20:26 - The Potential for Seasoned Agents to Join Teams
23:02 - The Process of Selecting the First Team Agent
26:14 - The Importance of Mentorship in Real Estate
30:07 - The Challenges and Rewards of Being a Solo Agent
33:46 - Jeff's Excitement About Mentoring a New Team Member
37:05 - The Common Motivations for Entering Real Estate
40:07 - Jeff's Approach to Compensation for Team Members
43:36 - The Responsibility of Agents to Seek Support and Growth
45:42 - Closing Remarks and Future Updates

Agent 15-Day Free Challenge: https://courses.revrealestateschool.com/

Social Media:
YouTube: https://www.youtube.com/c/RevRealEstateSchool
TikTok: https://www.tiktok.com/@revrealestateschool
Instagram: https://www.instagram.com/revrealestateschool/

Rev Real Estate School is here to teach real estate agents how to become successful in their careers and scale anywhere from 0-100 transactions while working 5 days per week by working your SOI and no cold calling, FSBOs, expireds, or online leads. The real estate agent tips and tricks will benefit beginner agents and growing REALTORs® with marketing ideas, database marketing, SOI growth, social media, scripts, dialogues, habits, mindset, networking, and negotiation.