エピソード

  • Why Sequence Is More Important Than Strategy
    2025/12/18

    The Engagement Crisis Killing Wineries, Breweries & Distilleries (and How to Fix It) → https://youtu.be/xiyShLAbWS0

    You nail the in-person experience. Guests walk in, you seat them, serve them, send them home happy.

    There's a sequence for everything.


    So why doesn't your digital presence have the same intentionality?


    Brady and Gabriel break down the "mise en place" principle for social media. You can't execute engagement if you haven't planned the menu first. Most brands are opening the fridge and hoping for magic—instead of designing the experience, training the team, and following a repeatable sequence.


    In this episode:

    Why "doing the right thing in the wrong order" kills your results

    The 97% floating past your business online (and how to reach them)

    How one Tulum hotel turned a 3-year customer cycle into pure plateau revenue

    What Martha Stewart's tiny bowls teach us about digital strategy

    Stop throwing darts blindfolded. Build your engagement sequence.


    Connect with us:


    Brady on IG - https://www.instagram.com/direct/t/103536321040823/


    Gabriel on IG - https://www.instagram.com/direct/t/107791613950157/

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    31 分
  • Stop Posting. Start Engaging. (80/20 Rule That Actually Works)
    2025/12/11

    The Engagement Crisis Killing Wineries, Breweries & Distilleries (and How to Fix It) → https://youtu.be/xiyShLAbWS0

    You're doing social media backwards. Most hospitality brands spend 80% of their time creating content and 20% engaging with their audience. Flip it.


    Spend 80% of your time engaging with your Dream 100, leaving thoughtful comments, starting real conversations. The other 20%? Post "fortune cookie" sized content to your feed. Simple, authentic, valuable. No need to teach a masterclass in every reel.


    Brady shares insights from his mastermind experience and why giving away 90% of your knowledge for free is the move. Gabriel breaks down the exact cadence: 3 stories a day, 2-14 feed posts per week, and 600 minutes engaging with your Dream 100.


    Next episode: Why doing the right thing in the wrong order is actually the wrong thing. Strategy meets sequence.


    Connect with us:

    Brady on IG - https://www.instagram.com/direct/t/103536321040823/

    Gabriel on IG - https://www.instagram.com/direct/t/107791613950157/

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    35 分
  • Build Brand on these 4 Horsemen
    2025/12/04

    The Engagement Crisis Killing Wineries, Breweries & Distilleries (and How to Fix It) → https://youtu.be/xiyShLAbWS0

    You've got a website. You're posting on social. Maybe you're running some PR or ads. But your business still feels like a leaky bathtub. Money in, results out. Every month, the same grind.

    Here's what nobody told you: you're missing the fourth horseman. Website, social media, and traffic are three legs of a stool. Without a CRM, you're building on sand instead of concrete. Brady breaks down why he spent $12,000/year on Salesforce when he was only managing $1M in sponsorships. And why he kept paying even when he wasn't using it actively.

    Gabriel shares why even billion-dollar companies can't answer basic questions like "Which customers are worth 10x more?" or "What's our actual return on this campaign?" The reason? No proper CRM container to capture and organize the traffic they're paying for.

    This episode reveals the Four Horsemen framework, why CRM is the engine that makes everything else work, and how to stop wasting 30-70% of your marketing budget on efforts that evaporate the moment they hit your business.

    Next step: Learn what to actually DO with all those contacts → https://youtu.be/xiyShLAbWS0

    Connect with us:

    Brady on IG - https://www.instagram.com/direct/t/103536321040823/

    Gabriel on IG - https://www.instagram.com/direct/t/107791613950157/

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    33 分
  • The Engagement Crisis Killing Wineries (And How to Fix It)
    2025/11/20

    Work With Us (Closing Soon) - https://accelerator.tastenetwork.com/

    Connect w/ Brady on IG - https://www.instagram.com/direct/t/103536321040823/

    Connect w/ Gabriel on IG - https://www.instagram.com/direct/t/107791613950157/

    Brady just got back from Vegas with some sobering news for the wine, beer, and spirits industry.

    Consumption is down.

    Gen Z isn't drinking like we did.

    And that "lazy river" of foot traffic you've been relying on? It's about to dry up.

    But here's the part nobody's talking about: while you're paying PR firms and social media managers thousands per month, 35-45% of your potential customers are floating right past your business.

    They're not ready to buy today, but they will be.

    The question is, will they remember you when that moment comes?

    We break down the "boondoggle of the century" (how agencies have been selling you traffic without teaching you how to capture it), why DMs have an 80% open rate while your emails sit at 20%, and the exact engagement system that turns $600/month into predictable revenue growth.

    Plus, we talk about the AI tsunami coming for hospitality businesses and why human connection is your only moat.

    If you're a winery, brewery, distillery, or restaurant owner wondering why your PR and your marketing doesn't feel like it's working anymore (because it's not), this episode is your wake-up call.

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    1 時間 17 分
  • Why the Best Hospitality Brands Use the Co-Pilot Model
    2025/11/06

    Work With Us (Closing Soon) - https://accelerator.tastenetwork.com/

    Connect w/ Brady on IG - https://www.instagram.com/direct/t/103536321040823/

    Connect w/ Gabriel on IG - https://www.instagram.com/direct/t/107791613950157/

    You spend thousands on your website.

    You pay for social media management.


    But when someone actually reaches out?


    Crickets.


    In this episode, Brady and Gabriel expose the brutal truth: most hospitality brands are ghosting their best customers without even realizing it.


    They introduce the Co-Pilot Model™… the alternative to DIY overwhelm, agency detachment, and coach overload.


    You'll learn why staying in the driver's seat matters, how to use the "double compliment method" for engagement, and why your business should be treated exactly like a dating app (yes, really).


    Plus: the Ghost Board challenge that reveals which major brands are actually responding to customers.


    Whether you run a brewery, winery, restaurant, or event space, this episode will change how you think about every single customer touchpoint. Because how you do anything is how you do everything.

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    1 時間 9 分
  • From $0 to $25M: The System That Changed Everything
    2025/10/30

    Grab Gabriel's book and get the blueprint - https://hooktobooked.com/

    Connect w/ Brady on IG - https://www.instagram.com/direct/t/103536321040823/

    Connect w/ Gabriel on IG - https://www.instagram.com/direct/t/107791613950157/

    Most hospitality owners think their problem is marketing. It's not. It's that you're treating your business like your craft—pouring everything into the product while your acquisition system is held together with duct tape and prayer.

    In this episode, Brady sits down with co-host Gabriel Ryan to unpack his journey from burned-out wedding photographer to scaling Strike Point Media to $25M, and why he built GrowthMap to help 500 service-based businesses stop leaving money on the table. Gabriel breaks down the 5 systems every restaurant, brewery, winery, and venue needs (spoiler: you're probably missing at least 3), why "my pleasure" took Chick-fil-A two years to nail, and what happens when you stop ghosting customers between visits. If your Thursday nights should be packed but aren't, this one's for you.

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    1 時間 20 分
  • Why $500 Dinners Get Zero Thanks – Brady Lowe on Hospitality
    2025/10/30

    Work With Us (Closing Soon) - https://accelerator.tastenetwork.com/

    Connect w/ Brady on IG - https://www.instagram.com/direct/t/103536321040823/

    Connect w/ Gabriel on IG - https://www.instagram.com/direct/t/107791613950157/

    You spend $500 on an anniversary dinner. You post about it. You tag them. They ghost you. Sound familiar?

    In this episode, Brady Lowe (20-year hospitality vet and founder of Taste Network) breaks down why most breweries, wineries, and restaurants are bleeding connection without realizing it. Brady and Gabriel dig into the simple system that made Nordstrom unstoppable, why In-N-Out still wins, and how one DM could triple your loyalty. Plus, Brady shares the 10-brand test that exposes which companies actually see you (spoiler: the expensive ones failed).

    If your tables are empty and your team is checked out, this conversation will show you exactly where the problem starts. It's not your menu. It's not your vibe. It's how you're showing up before guests ever walk through the door.


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    51 分
  • You're Spending $10K/Month to Ghost Your Best Customers
    2025/10/30

    Work With Us (Closing Soon) - https://accelerator.tastenetwork.com/

    Connect w/ Brady on IG - https://www.instagram.com/direct/t/103536321040823/

    Connect w/ Gabriel on IG - https://www.instagram.com/direct/t/107791613950157/

    Most hospitality brands spend $2,000 – $3,000/month on social media, PR, and website management. And they're getting absolutely nothing back. Not because the platforms don't work. But because they're doing C-grade work in an A+ world.

    In this episode, Brady and Gabriel break down the "ghosting epidemic" plaguing restaurants, wineries, breweries, and event venues. You know how to create a five-star experience in person. But online? You're walking up to the bar, smiling at your customer, and walking away without saying a word. They share real examples (including a coffee shop that ghosted Gabriel yesterday), the Nordstrom handwritten card system that built empires, and why the AI tsunami makes human connection your only defensible moat. Plus: introducing "The Ghost Board"—where they'll audit real hospitality brands live and show you exactly what A+ engagement actually looks like.

    If you're tired of reports that say nothing and want to turn digital presence into actual revenue, this is your playbook.

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    45 分