• Lessons in Business Innovation from Legendary Restaurant elBulli

  • 2024/05/07
  • 再生時間： 26 分
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Lessons in Business Innovation from Legendary Restaurant elBulli

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  • Ferran Adrià, chef at legendary Barcelona-based restaurant elBulli, was facing two related decisions. First, he and his team must continue to develop new and different dishes for elBulli to guarantee a continuous stream of innovation, the cornerstone of the restaurant's success. But they also need to focus on growing the restaurant’s business. Can the team balance both objectives?
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Ferran Adrià, chef at legendary Barcelona-based restaurant elBulli, was facing two related decisions. First, he and his team must continue to develop new and different dishes for elBulli to guarantee a continuous stream of innovation, the cornerstone of the restaurant's success. But they also need to focus on growing the restaurant’s business. Can the team balance both objectives?
マネジメント リーダーシップ マーケティング 経済学
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