Are you the youngest—or oldest—person on your team? Struggling to inspire collaboration across different generations? This episode of "It's The Bottom Line that Matters" brings together Jennifer Glass, Daniel McCraine, and Patricia Reszetylo for a dynamic conversation that flips the script on traditional leadership advice.

Tune in as the cohosts tackle real-world scenarios: how to manage when you’re not the same age as most of your team, why generational stereotypes break down in practice, and the smartest ways leaders can genuinely motivate, communicate, and recognize contributions across ages. They challenge the idea that workplace troubles are just about “kids these days” or “out-of-touch boomers,” and instead focus on understanding each person’s unique perspective, needs, and communication styles.

Through stories and practical tips, you’ll discover why the best leaders go beyond one-size-fits-all advice, embracing empathy, emotional intelligence, and respect to unlock true team performance. This approach doesn’t just reduce friction—it fosters real emotional payoff: more confidence as a leader, stronger connections, less stress, and a workplace where everyone wants to contribute.

Ready to rethink how you lead your team? Dive in now!

Speaker Bios:
Jennifer Glass sets the tone for open, honest discussions about generational differences in the workplace. Drawing from her own experiences managing a multigenerational team, she grounds the conversation in real-life challenges and opportunities, bringing warmth, wit, and an inclusive perspective to every topic.

Daniel McCraine approaches intergenerational leadership with pragmatism and candor. He debunks common myths about generational work ethics, refocusing attention on the art of good hiring, personalized leadership, and the power of mutual respect. His insights are always solution-oriented and empathetic.

Patricia Reszetylo delivers energetic, actionable strategies for motivating, recognizing, and supporting team members of every age. She excels at connecting sales, marketing, and people management, encouraging leaders to approach team-building as an ongoing, adaptive process—with a healthy dose of humor and realism.

Keywords: intergenerational leadership, generational diversity, workplace culture, team management, business podcast, entrepreneurship, Jennifer Glass, Daniel McCraine, Patricia Reszetylo, leadership tips, emotional intelligence, workplace communication, motivation at work, multigenerational teams, business success

In this insightful episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Daniel McCraine, and Patricia Reszetylo take an in-depth look at a common but often unspoken hurdle in entrepreneurship: the infamous "three-year wall." The discussion kicks off with Daniel explaining why, according to both research and lived experience, business owners frequently hit a wall of exhaustion or stagnation at around the three-year mark. This period is marked by declining motivation, decreased satisfaction, and even symptoms of burnout, making it a precarious time in the life of a small business. Patricia highlights how the relentless grind that powers most startups early on simply isn’t sustainable and elaborates on the dangers of failing to evolve business practices, particularly the need to move beyond a “hustle” mindset and implement effective systems.

Throughout the conversation, the hosts unpack telltale signs that indicate a business is heading for this rough patch—like feeling stuck, losing momentum, and noticing performance slipping for both the company and the owner. Importantly, they go beyond diagnosing the problem and provide actionable strategies for breaking through the wall. Key recommendations include taking a step back for honest self-reflection, reassessing alignment with core values, and conducting a thorough review of business operations to spot knowledge, skill, or resource gaps. Daniel and Patricia emphasize that to scale successfully, entrepreneurs must design systems that operate independently of any one person, ensuring that neither the founder nor the business becomes over-reliant on “being the system.” Support from outside advisors or coaches is strongly encouraged at this stage to bring in fresh perspective and guidance. As the episode wraps up, listeners are reminded that longevity in business comes from constant reinvention, strategic introspection, and a willingness to seek help—crucial ingredients for pushing through the three-year mark and setting the stage for stronger growth ahead.

Keywords: three year wall, small business growth, entrepreneur challenges, business plateau, business exhaustion, business systems, scaling a business, business introspection, core values alignment, business realignment, business redesign, business cycle, business performance decline, business satisfaction, business reflection, skill gap, knowledge gap, resource gap, systems limit, business burnout, hustle and grind, business advisor, business coach, business consultant, friend circle change, business relaunch, business renaissance, employee withdrawal, customer retention, business sustainability

Speaker Bios:

Jennifer Glass is a seasoned entrepreneur and coach, known for helping business owners turn stress into smart, sustainable growth.

Daniel McCraine specializes in workplace psychology and business alignment, bringing thoughtful analysis and systems thinking to every episode.

Patricia Reszetylo brings real-world business wisdom and a focus on avoiding burnout, challenging listeners to replace “hustle” with smarter, sustainable solutions.

Together, they offer practical direction and honest support for business owners seeking lasting success.

In this insightful episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Patricia Reszetylo, and Daniel McCraine explore the widespread and often underestimated issue of decision fatigue. They relate decision fatigue not just to the boardroom but also to everyday life, drawing parallels between business decisions and the seemingly simple, yet sometimes exhausting, questions like “What’s for dinner?” The trio opens up about their personal experiences with analysis paralysis and the weight of being responsible for a steady stream of choices, both minor and major. They highlight that being a business owner doesn’t magically make decision-making easier—in fact, it can quickly become overwhelming when every choice feels like it carries significant consequences.

As the conversation progresses, the hosts share practical and relatable strategies for overcoming decision fatigue. Patricia advocates for the clarity that comes from writing out decisions and options, often finding that organizing her thoughts on paper helps resolve uncertainty. Daniel discusses the importance of evaluating the risk level of each decision, recognizing when thorough information is required versus when quick, low-stakes decisions can be made with confidence. They collectively agree on the necessity of delegation—not only as a means to prevent burnout but also as a way to empower team members and improve overall business efficiency. The episode also touches on the idea that indecision is a choice in itself, and that moving forward, even with imperfect information, is often preferable to getting stuck in endless deliberation. By the end of the discussion, listeners are equipped with actionable advice for alleviating the stress of constant decision-making, including strategies for delegation, prioritization, and maintaining a healthy work-life balance. This episode serves as a valuable resource for entrepreneurs and leaders seeking to navigate the challenges of decision fatigue while ensuring the long-term success and sustainability of their business.

Keywords: decision fatigue, analysis paralysis, business owners, delegation, decision making, decision making authority, burnout, risk assessment, information gathering, low risk decisions, high risk decisions, organizing decisions, relying on others, business strategy, strategic decisions, course correction, consequences of not deciding, overcoming indecision, personal life decisions, impact of fatigue, sharing decision making, accountability, empowering team members, business growth, project management, making mistakes, leadership, business delegation, time management, prioritization

Stuck in a business rut? Ready to make the tough call between doubling down or walking away? This episode of “It’s The Bottom Line that Matters” pulls no punches. Hosts Jennifer Glass and Patricia Reszetylo team up with guest Daniel McCraine for a dynamic, practical conversation packed with real-world stories and brutally honest guidance on knowing when to “burn it down” or boldly pivot.

Jennifer, Daniel, and Patricia break down the emotional traps that keep entrepreneurs hanging on too long—like the fear of quitting right before you strike gold, or the guilt of abandoning your “business baby.” They share how to read the signs in both service and product businesses, why you need to ruthlessly monitor cash flow and metrics, and how to identify when just one employee, product line, or process might be dragging you down. Patricia’s firsthand story of pulling the plug on a struggling business provides no-nonsense insight into the moment when enough is enough.

But this isn’t generic “never give up” advice. The hosts emphasize that sometimes valor means letting go—and that freedom and growth come when you cut your losses based on clear-eyed metrics and honest self-assessment. You’ll walk away with sharper confidence, clarity, and the reassurance that savvy entrepreneurs know when to pivot or persist.

Speaker Bios:
Jennifer Glass brings sharp insight and courageous candor, challenging listeners to be “ruthless” in business and not let sentimentality keep them stuck. She anchors the conversation, underlining the importance of decisive action, clear metrics, and always seeking out the smart exit ramp before it’s too late.

Daniel McCraine offers a wealth of experience from both entrepreneurial and acquisition perspectives. He expertly outlines common traps (like “sunk cost” fallacy and shiny object syndrome) and emphasizes cash flow and clear planning as the true bottom lines for any pivot or persevere decision. His practical strategies empower listeners to approach major business decisions with both heart and logic.

Patricia Reszetylo gets real about tough decisions, sharing her own story of shutting down a business as a powerful teaching moment. Her down-to-earth style gives voice to the emotional side of entrepreneurship, reminding us that not giving up sometimes means letting go, and that the biggest competitive edge can be found in honest self-reflection.

Keywords: business pivot, when to pivot, burn it down, entrepreneurship, business strategy, Jennifer Glass, Daniel McCraine, Patricia Reszetylo, business failure, business success, startup advice, service business, product business, bottom line, smart decision making, business podcast

Are you burning out trying to handle every part of your business solo? In this insightful episode of It's The Bottom Line that Matters, cohosts Jennifer Glass and Patricia Reszetylo dive deep into the hidden costs—and overlooked dangers—of doing it all yourself as an entrepreneur.

Jennifer and Patricia bring refreshing honesty as they share personal stories of undercharging, overcommitting, and learning the hard way how essential it is to outsource or delegate. You'll hear why trying to save money by shouldering every task yourself can actually drain your time, wear down your confidence, and stunt your business's growth. From failing at JavaScript to wrestling with design, and even the pros and cons of using AI tools like ChatGPT, the hosts illustrate how knowing your limits and strategically seeking help can unlock more freedom and productivity.

This conversation goes beyond cliché advice. Jennifer and Patricia get real about perfectionism, trust, and the power of focusing on your true strengths. You'll get practical wisdom for finding balance between hands-on learning and knowing when it's smarter to invest in outside expertise. The emotional payoff? Less stress and guilt, more time for what matters, and the growth that comes from letting go.

Speaker Bios:
Jennifer Glass opens up about her journey from massively undercharging and taking on every element of a client project herself, to shifting her approach, leveraging better tools, and setting healthy boundaries. Jennifer’s reflective, solution-focused perspective encourages listeners to value their expertise and make smarter choices for sustained success.

Patricia Reszetylo brings a grounded, practical angle, sharing vivid stories of technical struggles and the relief found in recognizing her limits. Patricia’s insights emphasize the importance of self-awareness, knowing when to seek guidance, and the emotional freedom that comes with smart delegation.

Keywords: small business, entrepreneur tips, outsourcing, business growth, time management, Jennifer Glass, Patricia Reszetylo, business podcast, entrepreneurial advice, productivity, solo entrepreneurship, delegation strategies, business owner burnout, ChatGPT for business, business efficiency

In this insightful episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Patricia Reszetylo and Daniel McCraine enjoy a lively discussion on the power and potential of newsletters. The trio dives deep into why newsletters shouldn’t just be about dry updates or overt sales pitches, but rather serve as platforms for thought leadership, establishing authority, and delivering real value to readers. They explore how newsletters can build strong connections with your audience by sharing expertise, engaging content, and even unexpected topics that go beyond the boundaries of traditional marketing.

Listeners will come away with fresh ideas on how to leverage newsletters as business assets—whether it’s expanding readership, including engaging extras like recipes or puzzles, driving word-of-mouth sharing, or even building a newsletter with the intention to sell it as a valuable entity in itself. The conversation also touches on creative ways to make newsletters visceral and memorable, the importance of consistency in distribution, and how unique content can truly set your business apart. If you’ve ever wondered how to turn your newsletter from a forgettable email into a must-read resource, this episode is packed with inspiration and actionable takeaways.

Keywords: newsletters, thought leadership, lead generation, marketing, authority in industry, newsletter value, prospecting, credibility, readership base, newsletter formats, physical newsletters, email newsletters, social media newsletters, newsletter consistency, newsletter monetization, selling newsletters, newsletter sponsorships, subscriber base, content sharing, referral marketing, affiliate links, sensory marketing, visceral copywriting, advertising, newsletter as an asset, expert positioning, client retention, newsletter revenue, newsletter engagement, unique newsletter ideas

In this engaging episode of It’s The Bottom Line That Matters, co hosts Jennifer Glass and Patricia Reszetylo are joined by co-host Daniel McCraine for a deep dive into the unconventional world of guerrilla marketing. Together, they demystify what guerrilla marketing is—and isn’t—and discuss how it differs from traditional marketing methods. Discover creative, cost-effective strategies ranging from bold PR stunts and pop-up shop experiences to leveraging major events through ambush marketing and “newsjacking.”

You’ll get real-world examples, tips for creating viral buzz both online and offline, and a thoughtful conversation about the opportunities (and pitfalls) of these surprise-and-delight tactics. The hosts explore interactive digital campaigns, user-generated content ideas, and even share stories of local and global marketing maneuvers. Plus, Jennifer, Daniel, and Patricia highlight important cautions—like the risks of humor misfiring or running afoul of trademarked events.

Whether you’re a business owner wanting to boost brand visibility on a shoestring budget or a marketer curious about fresh ways to generate attention, this episode is packed with actionable insights and lively discussion.

Tune in and rethink your approach to making your business unforgettable—without breaking the bank!

Jennifer Glass (Lead Host)

Jennifer Glass is the driving force behind It's The Bottom Line that Matters. Known for her keen focus on practical business success, Jennifer brings clarity to complicated topics, making them accessible for entrepreneurs at any stage. In this episode, she guides the conversation on guerilla marketing, peppering the discussion with real-world examples and insightful questions. Jennifer’s curiosity and knack for breaking down concepts help demystify modern marketing challenges, ensuring her audience leaves each episode with tangible strategies.

Daniel McCraine (Co-Host)

Daniel McCraine joins the episode as a thoughtful guest and valued contributor. His experience shows in how he defines guerilla marketing—emphasizing low-cost, high-impact strategies that drive attention and public relations. Daniel’s practical mindset keeps the conversation grounded, and he’s quick to offer caution around humor in marketing, reminding listeners to be mindful of tone and audience. His analytical approach brings a realistic perspective to the creativity of guerilla tactics.

Patricia Reszetylo (Co-Host)

Patricia Reszetylo rounds out the team as a co-host who brings her creativity and depth to the table. Patricia is passionate about unconventional marketing and loves sharing examples, from local flash mobs to interactive billboards. She encourages experiments with user-generated content and interactive experiences, always with an eye on how they foster strong community connections. Patricia’s background enables her to point out both the magic and challenges in digital marketing, and she’s especially adept at highlighting where excitement meets execution. Her advice to be careful with humor and technology balances Jennifer’s vision and Daniel’s caution, making her an integral part of the show’s dynamic.

Keywords: guerrilla marketing, traditional marketing, low cost marketing, no cost marketing, marketing campaigns, PR (public relations), pop up shop, experiential marketing, NFL Super Bowl, ambush marketing, event sponsorship, newsjacking, viral marketing, word of mouth, user generated content, digital marketing, social media, flash mobs, interactive billboard, brand awareness, humor in marketing, negative impacts of marketing, marketing technology, community engagement, demographic targeting, cultural sensitivity, campaign goals, inside jokes, local events marketing, customer experience

In this episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Daniel McCraine and Patricia Reszetylo for a deep dive into the world of online communities and group building. The conversation covers everything from the initial purpose and strategy behind launching a group on platforms like Facebook and LinkedIn, to the practicalities of growing, managing, and—most intriguingly—monetizing that community. Daniel shares his recent experience of acquiring a sizable online group, while Patricia and Jennifer offer actionable insights on using group entry questions, leveraging lead magnets, and organizing communications to engage members effectively.

Listeners will walk away with valuable lessons on treating groups as extensions of their business or marketing efforts, including tips on collecting valuable member data, maintaining a strong brand presence, and using groups for challenges or special events. The discussion emphasizes that while building a thriving community takes time and intention, with the right strategies—and some patience—groups can become both highly engaged and financially rewarding. Whether you’re just starting a small niche group or managing a massive online community, this episode is packed with inspiration and practical ideas to help you make your group a success.

Keywords: social media groups, Facebook groups, LinkedIn groups, online communities, group monetization, growing online groups, business coach, buying a group, group membership, audience building, community engagement, group moderation, standout membership, email list collection, browser plugins for groups, lead magnets, downloadable checklists, business challenges, group engagement strategies, group management tools, group marketing, identifying group audience, group mission statement, newsletter content, authority in online groups, building group value, group cover image, pop-up groups, challenge groups, content posting strategies

Here are 3 key takeaways you can apply today:
Define Purpose & Audience First
Before launching a group, clarify who you want to attract and what problems you’ll help them solve. Treat your group like a business: your values, messaging, and even visuals should reflect your mission from day one.
Drive True Engagement Before Monetizing
Monetization options are plentiful (premium memberships, exclusive content, pop-up challenge groups, lead magnets, and more), but engagement and value must come first. Tools like intake questions and lead magnets can help segment your audience and build true connection.
Think Beyond the Platform & Future-Proof Your Community
Collecting emails (with permission!) enables you to maintain access to your audience—even if platform policies change. Plus, regular content, challenges, and direct outreach make your group feel like a real community (or even your own newsletter).
Building a group takes time. Start with a single member—yourself—and grow from there. Be patient, intentional, and always focused on delivering value.
Curious for more insights? Check out the full episode of “It’s the Bottom Line That Matters”!
#CommunityBuilding #BusinessGrowth #OnlineGroups #Leadership #PodcastTakeaways