Your subconscious is running the show. And it's following three very specific rules that explain why some tasks have felt impossible, why there's been moments when you haven't been able to follow through, and why logic doesn't help.

If you've ever had a disproportionate emotional reaction to something that "shouldn't" be a big deal—like hitting publish, sending an invoice, or checking your bank account—then this episode is for you.

What you'll learn:

• The reason why you might feel resistance to writing a sales page or email (and it's not about the writing)
• The cycle of avoiding looking at your numbers in business and what to do to break out of it
• Why visualization isn't woo-woo—it's working with how your brain actually functions
• The specific way I used mental rehearsal before recording my first podcast episode
• How to train your subconscious to go towards the things you actually want to do

This week's practice: Pick one rule. Just observe it. Notice your associations, your avoidance patterns, or what you're imagining throughout the day. Don't fix anything yet. Just see it.

If this clicked something into place for you, leave a 5-star rating on Spotify or Apple Podcasts.

You know that feeling when you've sat down to do something in your business, write the email, post on social media, reach out to that potential client and your whole body just... resists?

Maybe you've frozen up completely. Maybe you've suddenly need to organize your entire desk. Maybe you've spent 3 hours on something that should take 30 minutes.

If you've ever wondered why building your business has felt so much harder than it should, then this episode is for you.

In this episode, you'll discover:

—The real reason business tasks have felt 10x harder than they should (hint: it has nothing to do with discipline or strategy)

—My $4 Instagram caption story and why I'd spend 30+ minutes frozen at my computer, unable to finish a simple post

—The 4 nervous system responses (fight, flight, freeze, fawn) and exactly what they look like in your business

—Why some entrepreneurs seem to glide through things that feel impossible for you (and why that doesn't mean something's wrong with you)

—The body check-in practice that will completely change how you make decisions and take action

—How I went from spending 12-hour Sundays forcing myself through work to launching a podcast and building a funnel in 2.5 months while being a mom with only part-time childcare

Here's the truth: You don't need more strategy. You don't need more discipline. You don't need to push harder.

You need to understand what's actually happening in your body when you do hard things.

This episode will help you see the patterns and give you practical tools to start shifting them today.

Resources mentioned:

• Rapid Resolution Therapy with Dr. John Connelly
• Human Design

If this episode gave you that "oh my god, THAT'S what's been happening" moment, please leave a 5-star rating on Spotify or Apple Podcasts. Your support helps me get this work to the entrepreneurs who need it most.

You know that voice in your head that has said, "Who do you think you are?" when you've tried to do something big in your business?

Where does that voice actually come from?

If you've ever frozen up trying to launch something, raise your prices, or put yourself out there, even though you really WANT to do it, then this episode is for you.

In this episode, you'll discover:

—Why a two-year-old will try anything, but by the time we're adults, we've decided we "can't" do certain things

—My personal story of freezing up when trying to build my business (and what was really happening beneath the surface)

–Why entrepreneurship brings ALL your beliefs to the surface (and why that's actually a gift)

–The difference between analyzing your beliefs to death vs. actually shifting them through evidence and experience

If this episode made you go "Oh... THAT'S what's been happening," please leave a 5-star rating on Spotify or Apple Podcasts. I'm on a mission to get this wisdom to the entrepreneurs who need it most.

This is just the beginning. Next episode, we're diving into how these beliefs actually show up in your body and nervous system and what to do about it.