Most leaders get that the world is changing. There may even be an opportunity to drive big growth. They know they need to focus on the future. The bad news is that most leaders won’t do that. Regardless of the reality, the vast majority of leaders will continue to manage for today. And that’s too bad because this failure to focus on the future is the single biggest reason most companies fall into mediocrity or fail over the long term. So what’s getting in the way? The problem, it turns out, is all in our heads. It’s neurological. And to be more future-focused, we have to rewire our brains. Let’s get into the why and the how.

You can read more about this from Dev’s article on Jumpassociates.com

https://www.jumpassociates.com/stuck-in-the-present-why-most-leaders-are-unprepared-for-the-next-wave-of-growth/

#futurefocused #strategy #growthstrategy #changemanagement #companyculture #leadership

Chapters

04:04 Different Mindsets and Why It’s So Hard to Be Future-Focused

09:24 The Need for Future-Focused Thinking

15:03 How to Rewire Your Brain to Be More Future-Focused

28:00 Headlines of the Future

Headlines of the Future

Scientists are injecting chemicals into the sky and ocean in an effort to cool the planet. https://www.wsj.com/science/environment/geoengineering-projects-cool-planet-weather-f0619bf7

AI voice generators are bringing back the voices of children killed in school shootings.

https://campaigns-events.cmh-1.onpdr.com/track/link/v2_rqgy30wgbq/2n13bjyig2kjkuteqc53r9g2a/v2_lxrqg861g5

Studies show that lacking money makes people focus on the present—but lacking water makes them plan for the future. https://www.scientificamerican.com/article/water-scarcity-changes-how-people-think/#:~:text=As%20a%20species%20that%20is,humankind's%20response%20to%20climate%20change

Jump Associates

Jump is the world’s leading independent strategy and innovation firm. We work with the world’s most admired companies on their most important growth challenges. Using a future focused approach to strategy, we’ve helped these firms to grow their businesses in times of change.