A city shakes, the power cuts, and suddenly the “someday” tasks in your business feel way too fragile. We open with a raw, first-hand account of a 7.4 earthquake and 200+ aftershocks, then turn that jolt into a plan: choose a destination, price with courage, document what matters, and use AI to buy back hours you can invest in growth—or life.
We dig into legacy with real options: build to sell, pass down, or close on your terms. Each path calls for different decisions today, from SOPs and metrics to team redundancy and clean financials. Then we tackle pricing head-on, with simple scripts and stair-step strategies you can use tomorrow. You’ll hear why assuming “my clients won’t pay” is a costly mistake, when to package value, and how to anchor a higher price without losing trust.
Finally, we get practical with AI—no hype. Think projects in ChatGPT to contain client context, custom GPTs for repeatable thinking, and agents that handle real work: drafting replies, scheduling follow-ups, checking multiple calendars, sending daily agendas, even alerting clients about delays. We share use cases you can copy, guardrails to keep data safe, and a simple test for what to automate first: does it save time, reduce errors, or speed decisions?
If you’ve been waiting for a perfect moment to set your direction, raise your rates, or systematize how work gets done, this is your nudge. Start with one incremental change this week and let the compounding do its thing. If this conversation gave you a spark, subscribe, share it with a friend, and leave a quick review—what’s the one change you’ll make first?
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