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  • NEXT: Busy, Booked, and Broke
    2025/10/29

    If your calendar's packed but your profit isn't growing, this episode of Big Money Strategies is going to hit home. So many regional women are hustling harder than ever — booked out, busy, showing up online — but still not seeing the income they deserve.

    In the first episode of the Next series, Tori breaks down why your first 100K business model won't get you to your next 100K. She unpacks the hidden revenue leaks, visibility myths, and system gaps that quietly cap your growth. You'll learn how to shift from survival to scale, simplify your structure, and finally build a business that grows — not one that just keeps you busy.

    🔑 Inside this episode:

    • Why a full calendar doesn't equal a full bank account

    • The difference between working harder and building smarter

    • The four levers that actually drive scalable growth (offers, systems, visibility, and sales)

    • How to identify revenue leaks that keep you stuck in hustle mode

    • Why simplification — not more effort — is your next step to scale

    🎓 Want to learn how to scale sustainably?

    Join Tori's Your Next 100K Masterclass on November 11th — it's free for the first 100 seats. You'll also receive a bonus Next 100K Revenue Calculator to pinpoint your growth levers.

    👉 DM @tori.kopke on Instagram with "100K" to grab your ticket.

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    20 分
  • KNOWN: Becoming The Expert You Already Are
    2025/10/01

    You already have the expertise. You already have the skills. The only thing holding you back from leadership is waiting for some arbitrary milestone, more followers, or another qualification to “prove” you’re ready. In this final episode of the Known series on Big Money Strategies, we talk about becoming the expert you already are — and what shifts when you finally own that role.

    This is your confidence reset: from quietly doing great work in the background to stepping into thought leadership, claiming your space, and attracting opportunities that match your expertise. We’ll explore how to move through imposter syndrome with an evidence-based self-audit, anchor into your power message, and create a vision big enough to carry you into the next 5 years.

    Because the truth is: you don’t need more learning. You need to step up and lead.

    🔑 Inside this episode:

    • Why waiting to “feel ready” is keeping you small

    • How to do a self-audit to prove your expertise and beat imposter syndrome

    • Why results and reputation matter more than follower counts

    • How to anchor into a power message and clear offer

    • The importance of creating a bold long-term vision

    👉 The Regional Experts Mastermind is open now. If you’re ready to stop hiding and step into visible leadership, let’s connect. DM Tori “call” on Instagram @tori.kopke to book a free strategy chat.

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    11 分
  • KNOWN: What I See Coming for Regional Leaders
    2025/09/24

    The next few years are going to reward those of us who are visible, decisive, and willing to claim space in industries that have overlooked regional leaders for too long. In this episode of Big Money Strategies, we dive into the predictions and opportunities shaping the future of regional leadership.

    We explore why depth beats breadth in 2025, the rise of the micro-niche, and how to combine local credibility with global reach. We also discuss the dangers of waiting for "perfect" circumstances, the risks of staying on the hamster wheel of marketing, and why thought leadership — not more content — is the true driver of momentum.

    This is a call to action: step into your authority, innovate, and do it scared if you have to. Because the leaders who claim their space now will be the ones building momentum, creating opportunities, and leading regional business into the future.

    🔑 Inside this episode:

    • Why now is the moment for regional women to claim leadership
    • How micro-niches and specialization will win in 2025
    • The danger of staying small and invisible out of ego or fear
    • Why thought leadership — not just more marketing — creates momentum
    • How to move through the messy middle faster and elevate your positioning

    👉 The Regional Experts Mastermind is now open. If we're ready to step into leadership and create visibility that moves us out of the messy middle, let's connect. DM Tori "call" on Instagram @tori.kopke to book a free strategy chat.

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    11 分
  • KNOWN: How I’m Designing a Business That Supports Visibility (Without Burnout)
    2025/09/17

    Visibility without capacity leads us straight into stress, missed opportunities, and that exhausting feast-or-famine cycle. In this episode of Big Money Strategies, we explore how to design our businesses to support visibility without burning out — so we can show up consistently, grow with ease, and stay in demand.

    Together, we look at the lessons from pulling back on visibility in 2024, and how we can rebuild with stronger systems, intentional repurposing, and the Master Content Blueprint. We talk about why visibility isn’t about doing more, but about saying the same powerful message in many different ways — and how we can stretch our content further across platforms.

    We’ll also look at what it means to prepare our businesses behind the scenes — building capacity, setting boundaries, and designing delivery models that actually support growth. With batching, team support, and AI-powered systems, we can all create visibility that fuels our thought leadership without draining our energy.

    🔑 Inside this episode:

    • Why visibility without capacity leaves us burned out and inconsistent

    • How we can repurpose content strategically for maximum reach

    • The role of systems, team, and AI in making visibility easier

    • How to layer visibility strategies across long-form, short-form, and paid channels

    • What it looks like when our businesses support sustainable visibility

    👉 The Regional Experts Mastermind is now open. If we’re ready to step into thought leadership and create visibility that actually works for our lives and businesses, let’s connect. DM Tori “call” on Instagram @tori.kopke to book a free strategy chat.

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    11 分
  • KNOWN: From Invisible to In Demand — What Changes When You're KNOWN
    2025/09/10

    She shares the ripple effects of visibility and what it looks like to step fully into demand. From easier sales and elevated networks to controlling your client load and building a brand that's no longer interchangeable — this is what happens when your thought leadership and visibility finally align. If you're ready to leave behind the time-for-money trap and scale with strategy, this episode will show you what's possible.

    We cover:

    • Why clarity makes your visibility magnetic
    • How becoming known shifts your sales, brand equity, and confidence
    • The power of building authority as a regional expert
    • Why this work transforms not just your business, but your entire lifestyle

    Visibility with strategy isn't a luxury — it's the unlock for sustainable growth and regional impact. And this is just the beginning.

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    12 分
  • KNOWN: Behind the Masterclass: What I'm Teaching, Why It Matters, What's Next
    2025/09/03

    In this behind-the-scenes episode, Tori unpacks the strategic thinking behind her latest masterclass and the evolution from The Power Project to The Regional Experts. If you've ever wondered how to turn thought leadership into real business growth — without burning everything down — this one's for you.

    Tori shares the foundational shift from "getting paid for your hours" to "getting paid for your brain," and explains why visibility without positioning is just noise. You'll hear her hot takes on the visibility hamster wheel, how to lead conversations instead of chasing trends, and why rural leadership is a massive untapped opportunity. This episode is especially practical for women ready to shift from general growth to owning a category of one.

    We cover:

    • The real reason for rebranding the Power Project
    • Why visibility plans must match your lifestyle and business model
    • The most overlooked building blocks of thought leadership
    • What happens when you own your expertise and claim your space

    Whether you're semi-known or ready to be the go-to expert in your niche, this is your permission slip to scale with strategy — not stress.

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    21 分
  • KNOWN: What Makes an Expert Actually Stand Out
    2025/08/27

    The two cornerstones every regional woman in business needs to go from hidden gem to go-to authority.

    Being brilliant at what you do isn't enough if no one knows about it. In this episode of Big Money Energy, Tori unpacks what it really takes to become known as an expert — and why simply "doing more marketing" won't cut it.

    You'll hear how to identify the core elements that make your expertise undeniable, and how to pair that with strategic visibility so you're no longer the best-kept secret in your industry. From building a powerful core message that "enters the room before you do," to navigating the challenges of positioning yourself when you live in a small town, this episode is a practical roadmap for rural women ready to raise their profile.

    Tori also shares why owning your space and naming your expertise allows you to charge more, step out of competition, and become a category of one.

    🔑 Inside this episode:

    • Why marketing without positioning is just noise

    • How to build a brand around a single, powerful core message

    • What it means to claim your space as a regional expert

    • The sweet spot where visibility and positioning create unstoppable growth

    If you're tired of spinning your wheels on social media and want to map out your cornerstones for visibility and authority, this episode is your starting point.

    👉 Join Tori's free live masterclass on September 4th to go deeper into the blueprint for becoming a regional expert. DM her "masterclass" on Instagram @tori.kopke or head to theregionalexperts.com.

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    12 分
  • KNOWN: Why No One Knows You're the Best (Yet)
    2025/08/20

    You can be the best in your field… but if no one knows, you'll keep getting overlooked.

    In this episode of the Known series, I'm digging into the visibility gap—why so many brilliant, seasoned experts remain invisible in their industry and how to start shifting into thought leadership with authority, conviction, and clarity.

    We'll talk about the mindset traps, the outdated messaging models that are holding you back, and the practical moves you can make today to go from "helpful and relatable" to "trusted and in demand." If you've ever felt like you're doing exceptional work behind the scenes but not being recognized publicly, this episode is your blueprint for change.

    No more staying quiet. No more safe messaging. It's time to step into your next level of leadership.

    Join me for a deep dive into:

    • The real reason your dream clients aren't choosing you

    • Why "how-to" content no longer builds authority

    • What true thought leadership looks like in today's market

    • How to leverage what feels basic as your most powerful content

    • Why consistency beats perfection every time

    • You're not the student anymore. You're the expert. Let's start showing up like it.

    🎯 Ready to be seen as the go-to in your niche?

    Want to dive deeper or get tailored support on what you hear in this episode? DM Tori on Instagram—she'd love to connect, answer your questions, and support your next big move.

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    14 分