#74 John Berry of Pathfinder on Ethical Pension Funds

He's a legend, a true gentleman, and just a genuinely awesome human, in this episode we have Pathfinder CEO John Berry in the hot seat.

A fund management business, Pathfinder Asset Management Limited basically looks after people's money through ethical investment, in particular superannuation savings. They exist to ensure folks have a nice lump sum to retire with that hasn't been invested in nasties like tobacco and fossil fuels.

Hear from John about...

• How they want to make as much money as possible in a way that's positive for people, planet and animals
• The Pathfinder business mission to generate individual wealth and collective wellbeing
• The five layers of ethical investment
• Why they dumped Johnson & Johnson (hint: talcum powder and cervical cancer)
• Why they invest in renewable energy, energy efficiency, water technology, and social housing.
• Why Pathfinder are investing in Lodestar Energy, a company building five solar farms in NZ
• The three easy ways that everyone can positively impact the world - consider how you spend your money, how you spend your time, how you invest your money.
• Why capitalism should look like B Corp
• How and why Pathfinder got on their B Corp journey

Check it out! And get inspired.

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Ready to B Better?

If you want to learn more about B Corp and if it could be the right thing for you we also have:

➡️ Our free e-book "To B Or Not To B; The What, Why & How of B Corp" is the DEFINITIVE guide to B Corp - ⁠⁠⁠https://growgood.co/bcorp-ebook/⁠⁠⁠

➡️ Connect with me on LinkedIn here - ⁠⁠⁠https://www.linkedin.com/in/timjonesthegrowgoodguy⁠⁠⁠

➡️ Check out how we can work together to make some epic stuff happen here - ⁠⁠⁠https://growgood.co/bcorpconsulting/⁠

Feeling like you’re ready to B Better and want to see if we can help?

➡️ Well then feel free to have a chat with us by booking a call here ⁠⁠⁠https://timgrowgoodco.pipedrive.com/scheduler/jYqm2LUl/30-minute-client-discovery-call⁠⁠⁠

Until next time, B Better!