検索キーワード： 理論

The classic introduction to economic thought, now updated in time for the publication of New Ideas from Dead CEOs This entertaining and accessible introduction to the great economic thinkers throughout history? Adam Smith, John Stuart Mill, Karl Marx, John Maynard Keynes, and more?shows how...

“Packed with transformative insights, Dealmaking will help a new generation of business leaders get to yes.”—William Ury, coauthor of Getting to Yes Informed by meticulous research, field experience, and classroom-tested strategies, Dealmaking offers essential insights for anyone involved...

A bold, hopeful, and thought-provoking account by “one of the world’s leading thinkers” (The Observer) of how we built a lonely world, how the pandemic accelerated the problem, and what we must do to come together again “A compelling vision for how we can bridge our many divides at...

Penguin presents the unabridged downloadable audiobook edition of The Econocracy by Joe Earle, Cahal Moran and Zach Ward-Perkins, read by Jonathan Keeble. A century ago, the idea of 'the economy' didn't exist. Now economics is the supreme ideology of our time, with its own rules and language...

Penguin presents the audiobook edition of Licence to be Bad written by Jonathan Alred, read by Charlie Anson. Over the past fifty years, the way we value what is 'good' and 'right' has changed dramatically. Behaviour that to our grandparents' generation might have seemed stupid, harmful or...

The financial crisis that crested in 2008 destroyed the credibility of the economic thinking that had guided policymakers for a generation. But what will take its place? In How the Economy Works, one of our leading economists provides a jargon-free exploration of the current crisis, offering a powerful argument for how economics must change to get us out of it. Roger E. A. Farmer traces the swings between classical and Keynesian economics since the early 20th century, gracefully explaining the elements of both theories.

Why doesn’t the explosive growth of companies like Facebook and Uber deliver more prosperity for everyone? What is the systemic problem that sets the rich against the poor and the technologists against everybody else? When protesters shattered the windows of a bus carrying Google...

The Law of Market Failure: Most new products will fail in the market, even if competently executed. Using his experience at Google, his remarkable success as an entrepreneur and consultant, and insights from his lectures at Stanford University and Google, Alberto Savoia’s The Right It offers...

Like F.A. Hayek, Ludwig von Mises moved beyond economics in his later years to address questions regarding the foundation of all social science. But unlike Hayek's attempts, Mises' writings on these matters have received less attention than they deserve. Theory and History, writes Rothbard in his introduction, "remains by far the most neglected masterwork of Mises". Here Mises defends his all-important idea of methodological dualism: one approach to the hard sciences and another for the social sciences.

Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people’s minds has proven to be difficult and expensive. Diversity training programs have had limited success, and individual effort alone often invites backlash. Behavioral design offers a new solution. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts.

From the inquisitive layperson to the professional economist or policymaker, The Inequality Paradox is essential listening for understanding the global economy in its present state. McWilliams is a fresh, authoritative voice entering the global discussion, making this book indispensable in preparing for the imminent economic challenges of our changing world.

Frederick Kaufman tackles the complex history of money, beginning with the earliest myths and wrapping up with Wall Street’s byzantine present-day doings. Along the way, he exposes a set of allegorical plots, stock characters, and stereotypical metaphors that have long been linked with money and commercial culture, from Melanesian trading rituals to the dogma of Medieval churchmen faced with global commerce, the rationales of Mercantilism and colonial expansion, and the U.S. dollar’s 1971 unpinning from gold.

As one of the first titles in Atlantic Monthly Press' "Books That Changed the World" series, America's most provocative satirist, P.J. O'Rourke, reads from Adam Smith's revolutionary The Wealth of Nations - so you don't have to. Recognized almost instantly on its publication in 1776 as the fundamental work of economics, The Wealth of Nations was also recognized as really long: the original edition totaled over 900 pages in two volumes.

El miedo paraliza, inhibe, afecta nuestra capacidad de actuar y es el principal obstáculo para generar riqueza. Un primer paso para vencer los temores y así realizar tus sueños de progresar humana y financieramente es enfrentar aquello que te produce miedo y encontrar un propósito de vida tan fuerte que nada ni nadie pueda frenar esa marcha hacia el éxito y la confianza en ti mismo.

Have economists neglected trust? The economy is fundamentally a network of relationships built on mutual expectations. More than that, trust is the glue that holds civilization together. Every time we interact with another person - to make a purchase, work on a project, or share a living space - we rely on trust. Institutions and relationships function because people place confidence in them. Benjamin Ho reveals the surprising importance of trust to how we understand our day-to-day economic lives.

In today's dynamic business landscape, understanding the economic roles of accounting is essential: more than simply measuring change in value, accounting information plays a vital role facilitating exchanges, whether within an organization itself or in capital markets. In The Economics of Accounting, Richard M. Frankel, S. P. Kothari, and Luo Zuo take the view that earnings and other accounting outputs help firms function more efficiently by making contracts more effective, aiding decision-making, bridging information gaps, enabling price discovery, and reducing trading costs.

The legendary bestseller that made millions look at the world in a radically different way returns in a beautiful 20th anniversary edition featuring a new foreword Which is more dangerous: a gun or a swimming pool? Why do drug dealers still live with their moms? What do real estate agents and...

A Letter Concerning Toleration by John Locke was originally published in Latin in 1689. It was Locke's response to the problem of religion and government; he proposed religious toleration as the answer. For Locke, the only way a church gains genuine converts is through persuasion, not violence. Arguing that the government should not involve itself in spiritual matters, he offers three main reasons.

The Left has seized on our economic troubles as an excuse to “blame the rich guy” and paint a picture of capitalism and the free market as selfish, greedy, and cruel. Exactly the opposite is true, says Father Robert Sirico in his thought-provoking book Defending the Free Market: The Moral Case for a Free Economy. Father Sirico argues that a free economy actually promotes charity, selflessness, and kindness. In Defending the Free Market, he shows why free-market capitalism is not only the best way to ensure individual success and national prosperity but also the surest route to a moral and socially just society.

Niko Paech forderte 2012 in »Befreiung vom Überfluss« eine radikale Abkehr von diesem Weg. Er warnte vor den falschen Versprechen »grünen« Wachstums und prognostizierte, dass trotz aller Klimagipfel und »nachhaltigen« Produkte die Zerstörung der Umwelt weiter voranschreiten würde. Und er behielt recht. Sein legendäres Manifest prägte die Debatte über den Kapitalismus. Nun liegt es in einer aktualisierten Auflage vor, die von Fridays for Future über Pandemie bis zur wachsenden Politikverdrossenheit neue Entwicklungen einbezieht. Paechs Gedanken sind heute aktueller denn je.