検索キーワード： マーケティング

'Timely, uplifting, inspiring blueprint for a more fulfilling life' – Jonathan Hawkins, VP Communications, Global News, CNN When is the best time to come up with ideas? Why do we often have creative breakthroughs while we’re sleeping, playing or on the move? How can you overcome self-doubt...

Prepare your business today or risk irrelevance tomorrow. The generation that will reshape everything about how brands connect with consumers has arrived in full force. Generation Alpha, the largest generation in history—with a projected spending power of $5.5 trillion by 2029—will transform...

Simplify your marketing into one clear system that makes dream clients say yes. Most coaches are doing plenty of marketing. The problem is, none of it is working together to grow the business. Your website says one thing. Your emails say another. Your social posts introduce new ideas every week...

Visionary marketing insider, Christian Muche, Founder of the annual Possible conference, has built his career by turning bold ideas into transformative platforms that shape industries and inspire global audiences. In The Future Possible, Christian shares the latest groundbreaking innovation at...

Are we building platforms to reinforce the world we live in...or imagine the world we want? A frame-changing book about marketing, digital strategy, power, and culture-making: How to disrupt the dominant narratives that equate visibility with value, urgency with relevance, and content with worth...

The Simple, Repeatable Process for Clarifying Your Message and Launching a Messaging Campaign That Works Every company has a process for its finances, its hiring, and its operations. Almost none have a process for clarifying and launching their message. Customers buy after hearing words that...

A practical guide to developing the single most important skill for success in life and work – telling your story – from the inspiring social media sensation and No.1 bestselling author of What’s Your Dream? Your story is a part of you, and as Simon Squibb has learned through his own...

Level up your marketing strategy by understanding how the human mind works in the age of artificial intelligence (AI) Marketing 7.0 explores mind-centric marketing, a new approach that shifts the focus from AI-driven performance optimization to understanding how people think, connect, and buy...

【続々重版】新時代のマーケティングバイブル、大好評5万部突破！ 大企業も中小もフリーランスも、売上を10倍に伸ばす"再現性抜群のノウハウ"を伝授 流行ではなく「原理原則」から読み解く、永続するマーケティング戦略。

Your attention, please! The fight for your attention is the biggest business in the world. It is also the most important. And it’s all about to change. The attention economy moves markets. It shapes what we buy, who we date, and what we believe. The world’s biggest companies are locked in a...

The companies that win aren’t the ones with the best product, but the ones that make every buyer move now—not later. Stop losing to buyer indecision and stalled conversations, and instead learn how to create urgency, transforming hesitation into momentum that drives faster deals and bigger...

Amazon polarisiert. Doch eines ist unbestritten: Kaum ein Unternehmen ist in den vergangenen 30 Jahren so rasant gewachsen – und dabei so dauerhaft erfolgreich geblieben. Mit »The Secret Playbook« legen erstmals drei deutsche Amazon-Insider offen, welche Management-Techniken wirklich hinter...

The marketing playbook that millions of companies adopted just broke—Loop reveals the AI system replacing it. If your marketing strategy stopped working, the problem isn’t you. The problem is that AI broke the system every playbook was built on—and nobody has replaced it. Until now. Kipp...

In Book Yourself Solid Revised & Updated 20th Anniversary Edition, listeners will discover the core principles that have helped hundreds of thousands of service professionals build thriving, referral-driven practices over the past two decades. This landmark edition brings together the...

Read by the author. Chasing Hollywood is not just a marketing book. It is a memoir wrapped in the cultural phenomenon of films that have shaped our lives. Learn timeless lessons about the remarkable hard work and genius artistry that went into the creation and promotion of movies we love. Films...

Smeed jouw ruwe concept om tot een schaalbaar merk en ontgrendel duurzame groei zonder de controle te verliezen. Deze eerlijke, energieke gids trekt je tijdens je woon-werkverkeer direct uit eindeloze brainstorms. Ontdek een methodische aanpak om intuïtie te koppelen aan keiharde marktvalidatie...

停止靠盲目猜测与“灵光一现”来构建功能，用系统化的产品探索与数据验证精准直击真实的商业需求与用户痛点。如果你正陷于高成本试错的泥潭，或是面对低迷的用户留存率感到焦虑，这套接地气的实战框架将为你扫除迷...

当灵感无法转化为营收，盲目扩张只会加速死亡，你需要一套结合创意思维与商业验证的系统工程，将好点子淬炼成持续盈利的出众品牌。无论你是正处于迷茫期的初创者，还是深陷增长瓶颈的操盘手，打破僵局的关键都不在...

حوّل شغفك الفني إلى مسيرة مهنية مستدامة في صناعة الموسيقى دون التنازل عن هويتك الإبداعية كفنان مستقل. الإبداع وحده لا يكفي في عالم البث الرقمي المزدحم، بل تحتاج...

Transformeer elk abstract plan in concrete gedragsverandering door de kracht van doelgerichte storytelling. Perfect voor leiders en makers die tijdens hun woon-werkverkeer een nuchtere, praktische aanpak zoeken om hun impact te vergroten. Terwijl je luistert, ontdek je waarom de luidste roepers...