検索キーワード： 制作 "-emdashery books-" 科学

Design doesn't have to complicated, which is why this guide to human-centered design shows that usability is just as important as aesthetics. Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door...

先日、とある雑誌の企画で、いわゆる「お掃除ロボット」を使わせていただく機会がありました。正直、これまであまり必要性を感じたことはなかったのですが、使ってみると非常に面白かった。 ただ、僕の自宅で使い続けるにはひとつだけ、大問題がありました。それはお掃除ロボットが部屋を動き回るたびに、インコの「おもち」が、引きつけを起こしそうなぐらいに怖がってしまうということです。お掃除ロボットも捨て難いけれど、「おもち」はまぁ義理のある以前からの同居人（鳥）ですからね。残念ながら我が家で使い続けるのは不可能！　ということになり、大阪出張のついでに、母親に譲ることにしました。 私の母親も80歳を超えていて、僕としては「お掃除ロボットなんて、使い方わかるのかなぁ？」と半信半疑だったんですが、ふたを開ければすごく喜んでくれました。よく考えてみればうちの母親は掃除や洗濯といった家事が大の苦手。彼女にとっては、「勝手に掃除をしてくれるロボット」というのは、文字通り夢のような家電！　ということなのでしょう。(本文より） 名越康文の生きるための対話（dialogue）はこちらから→http://yakan-hiko.com/nakoshi.html

開発期間が長いバイオベンチャーの成長過程の中には「死の谷」と呼ばれる期間がある。この「死の谷」を越えるための資金調達は大変な難関で、企業存続の大きな分かれ道になる。
本誌では、バイオ後続品の「ジーンテクノサイエンス」、がん細胞を溶かす薬を目指す「オンコリスバイオファーマ」、経皮吸収製剤の「メドレックス」、細胞シート培養技術の「セルシード」をリポート。そのトップから技術・開発・成長戦略を語ってもらう。 本書は投資家向けの「会社四季報オンライン」に連載した「大化け創薬ベンチャーを探せ！」に、最新情報を加筆し電子化したものです。

In the early 1900s, many Americans actually believed we had discovered intelligent life on Mars, as bestselling science writer David Baron chronicles in The Martians, his truly bizarre tale of a nation swept up in Mars mania. At the center of Baron's historical drama is Percival Lowell, the Boston Brahmin and Harvard scion, who observed "canals" etched into the surface of Mars. Lowell devised a grand theory that the red planet was home to a utopian society that had built gargantuan ditches to funnel precious meltwater from the polar icecaps to desert farms and oasis cities.

In this landmark book of popular science, Daniel E. Lieberman—chair of the department of human evolutionary biology at Harvard University and a leader in the field—gives us a lucid and engaging account of how the human body evolved over millions of years, even as it shows how the increasing...

Quantum theory is the most revolutionary discovery in physics since Newton. This book gives a lucid, exciting, and accessible account of the surprising and counterintuitive ideas that shape our understanding of the sub-atomic world. It does not disguise the problems of interpretation that still remain unsettled 75 years after the initial discoveries. Uncertainty, probabilistic physics, complementarity, the problematic character of measurement, and decoherence are among the many topics discussed.

Weaving insights from philosophy, neuroscience, and history into a rich narrative, The Shallows explains how the internet is rerouting our neural pathways, replacing the subtle mind of the book reader with the distracted mind of the screen watcher. A gripping story of human transformation played out against a backdrop of technological upheaval, The Shallows will forever alter the way we think about media and our minds.

We all make mistakes. Nobody’s perfect. Not even some of the greatest geniuses in history, as Mario Livio tells us in this marvelous story of scientific error and breakthrough. Charles Darwin, William Thomson (Lord Kelvin), Linus Pauling, Fred Hoyle, and Albert Einstein were all brilliant scientists. Each made groundbreaking contributions to his field - but each also stumbled badly. These five scientists expanded our knowledge of life on Earth, the evolution of the Earth itself, and the evolution of the universe, despite and because of their errors. As Mario Livio luminously explains, the scientific process advances through error.

Most of us eat 3 meals a day with a smattering of snacks because we think that’s the normal, healthy way to eat. But when we look at the eating patterns of our distant ancestors, we can see that an intermittent fasting eating pattern is normal—and eating 3 meals a day is not. In The Intermittent Fasting Revolution, prominent neuroscientist Mark Mattson shows that frequent periods of time with little or negligible amounts of food is not only normal but also good for us.

No one is better than Dr. Marc Bekoff at turning state-of-the-art animal science into practical, digestible information. His subjects include dog care, dog cognition and emotions, and dog-human relationships, and though he has impressive scientific credentials and much technical expertise, this is the accessible book that every dog lover should have.

現在の日本経済を覆っているデフレは、たんなる景気循環による不景気ではない。かつての驚異的な高度成長のベースにあった産業資本主義が形を変え、ポスト産業資本主義に変質しつつある大転換に、日本の「会社」がうまく対応できないために起こっているのだ。日本が二十一世紀を生き抜くためには、産業資本主義時代のまま生き残っている個々の「会社」の仕組みを根本から洗い直し、新しい資本主義にふさわしい形にしていかなければならない。本書は、会社の仕組みを基礎の基礎からやさしく説き起こし、経営者、サラリーマン、そして、これから就職する学生諸氏が、新しい資本主義にふさわしい会社のあり方、新しい働き方を考えるヒントを提供する。第3章　会社の仕組み

When Jon Krakauer reached the summit of Mt. Everest in the early afternoon of May 10, 1996, he hadn't slept in fifty-seven hours and was reeling from the brain-altering effects of oxygen depletion. As he turned to begin his long, dangerous descent from 29,028 feet, twenty other climbers were...

Were dinosaurs really dumber than lizards? Why, after all, are roughly the same number of men and women born into the world? What led the famous Dr. Down to his theory of mongolism, and its racist residue? What do the panda's magical "thumb" and the sea turtle's perilous migration tell us about imperfections that prove the evolutionary rule? The wonders and mysteries of evolutionary biology are elegantly explored in these and other essays by the celebrated natural history writer Stephen Jay Gould.

Today brain power is more important than ever. As technology gets faster and faster, our brains need to keep up. Luckily, the human brain has virtually infinite potential. You just need to tap into it. Brain Power, written by a master of the mental arts, will show you how to unleash the magnificent abilities that lie in your brain. You’ll learn exciting new techniques that will help you remember more, think more clearly and creatively, solve complex problems, read and study with speed and efficiency, and climb the ladder to success!

Charles Darwin’s theory of evolution now forms the basis for all the life sciences, but it ignited widespread controversy upon its 1859 publication. The idea that humans and animals might have evolved from a common source came as a shock to readers at the time, and people struggle with the implications of Darwin’s theory to this day. But Darwin foresaw this resistance and argued his case with extensive examples and rigorous logic - and his theory continues to push us toward a deeper understanding of life on Earth.

Perhaps the greatest physicist of the second half of the 20th century, Richard Feynman changed the way we think about quantum mechanics, the most perplexing of all physical theories. Here Lawrence M. Krauss, himself a theoretical physicist and best-selling author, offers a unique scientific biography: a rollicking narrative coupled with clear and novel expositions of science at the limits.

時空を超え、世界と時代を超え、驚異的な現象に満ちた複雑な宇宙の諸相を発見する旅。毎週日曜日18:00～、1時間の特別なアドベンチャーで知識を深めよう！ビデオはすべて無料でご覧いただけます : こちら -

More than any other modern scientists, Stephen Jay Gould has opened up to millions the wonders of evolutionary biology. His genius as an essayist lies in his unmatched ability to use his knowledge of the world, including popular culture, to illuminate the realm of science.

INSTANT NEW YORK TIMES BESTSELLER “A new masterpiece from one of my favorite authors… [How The World Really Works] is a compelling and highly readable book that leaves readers with the fundamental grounding needed to help solve the world’s toughest challenges.”—Bill Gates ...

How much faith should we place in what scientists tell us? Is it possible for scientific knowledge to be fully "objective"? What, really, can be defined as science? In the second edition of this very short introduction, Samir Okasha explores the main themes and theories of contemporary philosophy of science and investigates fascinating, challenging questions such as these.