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Il Personal Branding è l'insieme di strategie necessarie a definire il proprio brand personale e a comunicarlo con efficacia. In ogni ambito, che sia il lavoro o i rapporti personali, comunicare bene il nostro brand, cioè la nostra essenza, la nostra unicità individuale e le caratteristiche chiave della nostra identità spinge chi ci incontra a decidere se conoscerci meglio, incontrarci e infine entrare in relazione con noi. Il Personal Branding quindi rappresenta uno strumento che punta a costruire una reputazione positiva riguardo alle nostre capacità e a diffonderla presso le persone che abbiamo individuato come target. In questo audiolibro cercheremo principalmente di dare consigli in merito all'utilizzo del Personal Branding, ovvero su quali contenuti privilegiare, come e quando condividerli e in che maniera mantenere intatta, nell'uso di piattaforme differenti, la coerenza del nostro brand.

From the creator of Product Launch Formula: a new edition of the number one New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the number one New York Times best seller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start.

Amazon FBA was officially launched in 2006, so it is far from the newest selling platform, but it has shaped the path for other platforms of its kind, and it should be considered as the best service possible. But why would you want to get involved with Amazon FBA? Well, Amazon FBA is one of the easiest ways to get started. From its promises of prime delivery to customers to its total management of your products as soon as they are delivered to the warehouse, Amazon has you covered. They provide a service unmatched by any outside company, and they make selling easier every year.

Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book proclaims that the only way to stand out in today’s marketplace is to build your product or service into a brand - and provides the step-by-step instructions you need to do so.

A New York Times technology and business reporter charts the dramatic rise of Bitcoin and the fascinating personalities who are striving to create a new global money for the Internet age.

Welcome to AI ChatGPT Marketing for Business 2025, the ultimate 3-in-1 step-by-step audiobook designed to help you master the tools, tactics, and mindset of the digital economy. Whether you're launching your first side hustle, scaling your social media presence, or building a future-proof online brand, this bundle is your shortcut to real, sustainable results.

Stell dir vor, du könntest mit zwei klaren Prinzipien dein Leben bewusster und freier gestalten – mit mehr Zeit, mehr Geld und mehr Unabhängigkeit, ganz ohne Risiko oder Startkapital. In Nebenbei frei! erfährst du, wie du mit einem erprobten Konzept Schritt für Schritt den Weg in ein selbstbestimmteres Leben gehen kannst. Menschen aus verschiedensten Lebenssituationen haben damit begonnen, ihr Einkommen nebenbei aufzubauen – einfach, effektiv und ohne technische Vorkenntnisse. Du lernst: Wie du dein Einkommen gezielt erweiterst – auch ohne Vorerfahrung.

This book is a beginner-friendly guide to understanding how AI can enhance your lead generation process. We will explore how AI can automatically score and prioritize leads, engage website visitors through conversational chatbots, target the most promising prospects using data-driven insights, and segment customers for personalized outreach. The goal is to demystify these concepts and show you practical, actionable ways to use AI to attract high-quality leads more efficiently. By leveraging AI, even a small business can save time, cut costs, and boost conversion rates in their sales funnel.

The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our lives. We are on the brink of the Fourth Industrial Revolution. And this one will be unlike any other in human history. Characterized by new technologies fusing the physical, digital and biological worlds, the Fourth Industrial Revolution will impact all disciplines, economies and industries - and it will do so at an unprecedented rate.

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.

In The Conqueror’s Code, entrepreneur and scientist Alex Mehr, founder of Zoosk and Famous.ai, reveals the timeless pattern behind some of history’s most legendary victories and today’s most successful companies.

In today’s digital marketplace, small businesses face fierce competition and high customer expectations. As a Catholic deacon and former U.S. Army Ranger turned marketing professional, I’ve learned that the right tools and strategy can be a great equalizer. Just as discipline and preparation were vital in my military missions, they are equally important in marketing–and Artificial Intelligence (AI) is emerging as a powerful “force multiplier” for business growth.

This isn’t just another book about tips and tricks. It’s your step-by-step guide to thriving in the fast-paced world of social media—powered by smart strategy, human creativity, and AI that actually helps instead of overwhelming you. Perfect for creators, entrepreneurs, influencers, digital marketers, and everyday social media users who want to grow with intention, this book walks you through what it really takes to succeed online—with purpose, clarity, and sustainable consistency.

Positioniere dich – oder geh unter! ist kein gewöhnliches Businessbuch – es ist ein Weckruf. In einer Welt voller Ablenkung, Lärm und Austauschbarkeit zeigt dir dieses Buch, wie du deine persönliche Marke mutig, klar und mit Wirkung positionierst. Es richtet sich an Unternehmer, Coaches, Experten und Kreative, die keine Zeit mehr verschwenden wollen – sondern bereit sind, sichtbar zu werden, mit Integrität zu verkaufen und echte Transformation zu bewirken.

Feeling stuck in the 9-to-5 grind? Wondering how others are making $10K/month with AI while you're still "figuring it out"? Tired of watching the AI gold rush from the sidelines and feeling like it's passing you by? It’s time to stop scrolling and start earning. ChatGPT Side Hustles 2025 is your no-fluff blueprint to building real, scalable income streams using ChatGPT—even if you have zero tech skills or experience.

What if you could automate 80% of your marketing tasks while doubling your results in just 30 days? In a world where traditional marketing is dying and AI is reshaping everything, "AI ChatGPT Marketing Mastery" is your complete blueprint to dominate your market using the power of artificial intelligence. This isn't just another marketing book – it's your unfair advantage in the AI revolution.

Eat Your Cake Too!: A Step-by-Step Handbook for Creating, Starting, and Operating a Successful Side Business is the key needed to transform a life of quiet frustration due to inability to move ahead financially into a life of greater independence, increased satisfaction, and more income. Eat Your Cake Too! provides a clear, step-by-step path to creating a successful part-time side business ("side hustle") that allows its owner to enjoy an additional income stream while maintaining the paid vacation, paid insurance, and other benefits of a regular job.

Whether you're a complete beginner or an experienced online entrepreneur, Make Money Online with ChatGPT: 50 AI Money-Making Methods to Build Passive Income Streams That Work in 2025 is your ultimate blueprint to building sustainable income in the age of artificial intelligence. This isn't a theory. These are tested, scalable, and automation-friendly strategies you can start using today.

Every scroll, swipe, and search shapes today’s digital economy. In a world where attention is scarce and algorithms change overnight, relying on outdated strategies is no longer an option. The rules have changed—and so have the tools.

The Tech Behind Impulse Buying peels back the digital curtain to reveal the subtle, powerful technologies that online platforms use to influence your every shopping move. From one-click checkouts to persuasive algorithms that predict your desires before you can even name them, this eye-opening guide takes you inside the meticulously engineered online environments that are designed to trigger unplanned purchases—and keep you coming back for more.