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Not all heroes wear capes. You might not think of yourself as a hero, but every time you create value for others, you're benefiting people and making life easier or better for them in some way. The question is, "Who do you want to be a hero to?" By identifying the key audience you want to create value for, you focus yourself on the most crucial people in your life, helping them to grow their capabilities - and growing your own as well.

A Rice University social scientist teaches you to rethink what you need to succeed, and do more with what you already have, in this counterintuitive, evidence-based guide to changing the way you work and live. Stretch identifies key ways for people and organizations to work beyond their...

How important is it that you're happy? We can't be happy all the time, but happy people get sick less often, have more energy, are better motivated and more creative. They're more fun to be around, too. So why would you not want to let a little more happiness into your life? Liggy Webb is an expert when it comes to understanding what makes people tick; she's worked with huge companies, national bodies, and the United Nations, helping people to develop their confidence, appreciation, resilience, and communication so that they're happier, healthier, and more effective. 

For more than 40 years, The Boston Consulting Group has been shaping strategic thinking in business. The Boston Consulting Group on Strategy offers a broad and up-to-date selection of the firm's best ideas on strategy with fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry. Here's a sampling of the provocative thinking you'll find inside.

You can't afford to keep taking big risks with uninspiring results. This book is for every leader who knows the frustration of spearheading a critical new initiative for exponential growth, only to watch it perform far short of its potential. The Revenue Acceleration Framework bridges the gap between expectations and execution. Doug Davidoff shines a light on organizational shortcomings that others miss.

In this guide, Rhea Freeman distils a range of memorable and effective mega-budget marketing campaigns and gives you the tools to replicate their success – at a fraction of the cost. Big Brand Marketing features in-depth case studies and interviews with the real-life brains behind the campaigns, and demonstrates how you can utilise the lessons from these masters of storytelling for your own business.

Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip your brand from offering products to offering meaning, from value protection to value creation, from cost-based pricing to relationship pricing, from market segments to brand tribes, and from customer satisfaction to customer empowerment.

Most founders face an impossible choice: hire expensive marketing teams or struggle alone with tactics that don't work. But AI has changed everything. The Entrepreneur's Marketing Stack reveals how Silicon Valley veteran Sarah Mitchell helps solo founders replace entire marketing departments with 15 essential AI tools—for less than the cost of a laptop. This isn't theory. It's a battle-tested system that lets bootstrapped founders execute marketing strategies that previously required teams of specialists.

Straight-to-the-point. Guided activities. No fluff. No jargon. No ethics committee. Just shortcuts. Just action. Imagine extorting AI. Business plans. Niche secrets. Market intel. Cashflow detonators. This isn’t a guide. It’s a backdoor. Into AI’s vault. This is where AI tools stop being novelties and become your covert ops team for deep market research, for crafting an undeniable business plan, and for exposing the profit levers your competition doesn't even know exist, setting you on a direct path to how to start an online business that truly scales.

The winners of the Nobel Prize in Economics upend the most common assumptions about how economics works in this gripping and disruptive portrait of how poor people actually live. Why do the poor borrow to save? Why do they miss out on free life-saving immunizations, but pay for unnecessary drugs?...

"Fail to Grow is a comprehensive, insightful must-read for any general manager or business owner looking to unlock the full potential of their service department. Drawing from nearly 5 decades of hands-on experience and consulting, Don's expertise shines through in every page, making his book an indispensable resource for anyone seeking to optimize their operations and propel their business forward in today's market."

Ob Sie Einsteiger sind oder bereits erste Erfahrungen gesammelt haben – Der Investment-Code bietet Ihnen klare Orientierung im komplexen Finanzdschungel. Es zeigt, welche Anlageformen sich für unterschiedliche Lebenssituationen eignen, worauf bei Investitionen zu achten ist und wie Sie Ihr Portfolio robust und nachhaltig aufbauen. Der Investment Code ist kein Schnellreich-Versprechen, sondern ein fundierter Leitfaden für Menschen, die Geld als Werkzeug nutzen wollen – bewusst, durchdacht und unabhängig von kurzfristigen Markttrends.

México inició el milenio con viento favorable para ser una nación de éxito: había conquistado la democracia, tenía una economía abierta al mundo y su población joven le daba una oportunidad demográfifica única. Un cuarto de siglo después el panorama es, al menos, decepcionante: avanza la erosión de la democracia, la economía está sumida en un largo estancamiento y su población padece la desigualdad, la precariedad y la violencia.

Hard work is irrelevant. Be radically honest. Adequate performance gets a generous severance. And never, ever try to please your boss. These are some of the ground rules if you work at Netflix. They are part of a unique cultural experiment that explains how the company has transformed itself at lightning speed from a DVD mail-order service into a streaming superpower - with 125 million fervent subscribers and a market capitalisation bigger than Disney. Finally Reed Hastings, Netflix chairman and CEO, is sharing the secrets that have revolutionised the entertainment and tech industries.

The astonishing life of the modest New Jersey businessman who anonymously gave away 10 billion dollars and inspired the "giving while living" movement In this bestselling book, Conor O'Clery reveals the inspiring life story of Chuck Feeney, known as the "James Bond of philanthropy." Feeney was...

Transforme o ChatGPT em uma Máquina de Dinheiro vai além do hype, oferecendo estratégias comprovadas para construir um negócio online próspero. Você usará o ChatGPT e outras ferramentas de IA (como Sora, Nano Banana, Descript) para gerar renda com mais facilidade.

Turn ChatGPT Into a Cash Machine goes beyond the hype, offering proven strategies to build a thriving online business. You'll use ChatGPT and other AI tools (e.g., Sora, Nano Banana, Descript) to generate income more easily.

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. DotCom Secrets is not just another "how-to" book on internet marketing. This book is not about getting...

Tap into the wisdom of experts to learn what every engineering manager should know. With ninety-seven short and extremely useful tips for engineering managers, you'll discover new approaches to old problems, pick up road-tested best practices, and hone your management skills through sound advice.

Forget about building a business—businesses fail and fade into oblivion. Start a revolution instead. James Watt started a rebellion against tasteless mass market beers by founding BrewDog, now one of the world’s best-known and fastest growing craft breweries, famous for beers, bars, and...

Today's headlines are full of employee unrest over racial injustice, communities infuriated by corporate environmental impacts, staff anxiety over surveillance, and discoveries of child labor in supply chains. Simply maximizing shareholder value while not breaking the law is no longer an option, but we've never been so confused about what it means to do the right thing. NYU ethics professor Alison Taylor argues that amid stakeholder demands and transparency pressures, we can no longer treat ethics as a legal and reputational defense mechanism.

Are you ready to start your own business and work from anywhere? 'How To Start A Virtual Assistant Business' is your essential handbook for building a successful and profitable virtual assistant business. This comprehensive guide walks you through each step, from setting up your business and acquiring clients to effective marketing and scaling your services. Gain insights into the skills needed, legal requirements, and effective strategies to thrive as a virtual assistant.

START WITH YOURSELF is a new mindset for work and life. Work out what you really want Get out of your own way Let go of ideas that are holding you back Manage your emotions Move forward with confidence Fulfil your potential No one would have expected Emma Grede to get to where she has today: one...

Warren Buffett is perhaps the most accomplished investor of all time. The CEO and chair of Berkshire Hathaway has earned admiration for not only his financial feats but also the philosophy behind them. Todd A. Finkle provides striking new insights into Buffett's career through the lens of entrepreneurship. This book demonstrates that although Buffett is thought of primarily as an investor, one of the secrets to his success has been running Berkshire as an entrepreneur.

In Nine-Figure Mindset, Brandon Dawson unveils how to tap into the remarkable potential hidden inside each and every one of us. Drawing from his own awe-inspiring journey, Brandon shows that success and leadership are attainable to anyone willing to cultivate the right shift in thinking. Combining personal experiences with actionable strategies, Nine-Figure Mindset serves as a guidebook to next level achievements you’ve never imagined were possible.

Ron Shaich is a business visionary who has been part of building three iconic restaurant brands: Au Bon Pain, Panera Bread, and now Cava. Along the way, he developed "fast casual," a $100 billion-plus segment of the industry. Now he reveals what he learned about entrepreneurship, running large enterprises, business transformation, and life itself. He illustrates these lessons with his experiences turning a small cookie store into 2,400 restaurants with $5 billion in revenue, delivering annual investor returns of 25% over two decades, and outperforming both Starbucks and Chipotle. 

You probably hate giving presentations. You probably hate listening to them too. Why? Because most business presentations are too long, too detailed, too boring . . . and submerged under a blizzard of PowerPoint. But the single most important presentational tool known to man isn't a slideshow. It's you. Whether you're speaking to one person across a table, twenty people in a boardroom, or 1,000 people in a ballroom, it's all about the words you say and how you say them.

Dive into the audio journey of Disrupt Disruption, where your guide, Pascal Finette, unravels the truth behind disruption. We often miss the real forces dictating business shifts, risking misunderstandings from the past and missing transformative opportunities for our organizations.

The Mentoring Manual is based on methods developed—and proven—in business. This highly practical book will show you how mentoring works, take you step-by-step through everything you need to know and do, and show you how both parties can get the best from the relationship. Get the most from mentoring: help your mentee, develop your skills, and make a positive difference.

If you've been dreaming of starting your own Etsy business but aren't sure where to begin, this book will provide you with all the tools and knowledge you need to make your dream a reality. From setting up your shop and mastering SEO, to advertising and expanding your product line, this book covers everything you need to know to build a thriving Etsy business from scratch. With practical advice, real-life examples, and helpful resources, you'll be equipped to start making money from your passion in no time.

Avoid the speed trap! Discover how changemakers can find lasting solutions to urgent social problems through a proven five step process for listening thoughtfully, building broad support, and exploring unconventional options.

Renowned consultant and author Peter Block delivers the latest and fourth edition of his bestselling Flawless Consulting, an intuitive and insightful step-by-step guide to the five phases of effective consulting. The book offers a deep exploration of the skills, tools, and behaviors required to successfully influence others. You'll see exactly what you need to say and do to help others achieve their goals, whether you are an internal or external consultant or anyone in a leadership position who wants to build effective partnerships in business, healthcare, education, or community work.

ChatGPT is going to forever change how we use the internet. We currently live in a world where businesses are paying hundreds of dollars to people for writing engaging articles and blogs, and thousands of dollars per month for social media marketing and SEO.

Accomplished venture capitalist and Space Capital founder Chad Anderson offers investors, entrepreneurs, and aspiring professionals powerful tools and information for understanding how space-based technologies have, and will continue to, transform enterprise, government, and consumer markets for decades to come.

Disruption dominates innovation theory and practice. But disruption is destructive—displacing jobs, companies, and even entire industries. Are we missing better, and even bigger, opportunities to innovate and grow? With three decades of research, W. Chan Kim and Renee Mauborgne reveal another way to innovate and grow. Beyond Disruption redefines and expands the existing view of innovation by introducing a new approach—nondisruptive creation—that is free from the destructive displacement that happens when innovators set out to disrupt.

INSTANT NEW YORK TIMES BESTSELLER Financial TimesBest Book of the Year The “compulsively readable narrative of beauty, business, privilege, and mogul-dom” (The New York Times) that reveals—for the first time—exactly wat happened at Glossier, one of America’s hottest and most...

China has become deeply integrated into the world economy. Yet, gradual marketization has facilitated the country's rise without leading to its wholesale assimilation to global neoliberalism. This book uncovers the fierce contest about economic reforms that shaped China's path.

From Bryan Mattimore, innovation guru to Fortune 500 companies, comes a book for aspiring entrepreneurs, corporate “intrapreneurs,” and anyone else looking to break the mold. Bryan Mattimore is a big idea guy. For the past 25 years, he has helped Fortune 500 companies create over $3 billion in new innovations using his unique creative-thinking exercises.

Mohan Subramaniam explains how firms can leverage both their traditional strengths and the modern-day power of data and digital ecosystems to forge a new competitive strategy.

Essential reading for any executive, Into the Metaverse, will reshape how you think about the internet and its place for those who want to lead successful businesses, today and into the future. If the internet was first used to connect us to information, and then developed into a social media forum to connect people, then Web3, which connects people, places and things, will help enable the successor state to today’s mobile internet - the Metaverse. It will bring together and merge our physical and digital lives and Metaverse will shake things up even more.