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Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. DotCom Secrets is not just another "how-to" book on internet marketing. This book is not about getting...

Management consultant Christie Lindor has quietly been on a mission to be the mentor she wishes she had earlier in her consulting career. With 15 years of experience working at top management consulting firms, Christie is now sharing secrets of great consultants in this new consulting business audiobook. The MECE Muse is an insider's guide to consulting, providing invaluable insights and practical knowledge including unwritten rules and career strategies.

By the winner of the 1988 Nobel Prize in Economics, an essential and paradigm-altering framework for understanding economic development - for both rich and poor - in the 21st century. Freedom, Sen argues, is both the end and most efficient means of sustaining economic life and the key to securing the general welfare of the world's entire population. Releasing the idea of individual freedom from association with any particular historical, intellectual, political, or religious tradition, Sen clearly demonstrates its current applicability and possibilities.

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of “sell it—do it, sell it—do it” that leaves...

In The M&A Failure Trap: Why Most Mergers and Acquisitions Fail and How the Few Succeed, a distinguished team of finance and accounting researchers and practitioners delivers a practical and up-to-date exploration of the shortcomings of managerial mergers and acquisitions decisions. In the book...

Finalist for the 2015 Financial Times and McKinsey Business Book of the Year Best business book of the week from Inc.com The author of Power, Stanford business school professor, and a leading management thinker offers a hard-hitting dissection of the leadership industry and ways to make...

Featuring a NEW PREFACE, AFTERWORD and Radically Candid PERFORMANCE REVIEW BONUS CHAPTER, the fully revised & updated edition of Radical Candor is packed with even more guidance to help you improve your relationships at work. This program is read by Teri Schnaubelt. Radical Candor has been...

Ready to explore how blockchain and cryptocurrency can align with sustainability? Crypto’s Carbon Conundrum: Blockchain’s Battle with the Environment reveals how the blockchain industry is innovating to reduce its carbon footprint—and how you can help drive a greener future for crypto.

A groundbreaking exploration of how finding one's way later in life can be an advantage to long-term achievement and happiness. “What Yogi Berra observed about a baseball game—it ain't over till it's over—is true about life, and [Late Bloomers] is the ultimate proof of this. . . . It’s...

Hard work is irrelevant. Be radically honest. Adequate performance gets a generous severance. And never, ever try to please your boss. These are some of the ground rules if you work at Netflix. They are part of a unique cultural experiment that explains how the company has transformed itself at lightning speed from a DVD mail-order service into a streaming superpower - with 125 million fervent subscribers and a market capitalisation bigger than Disney. Finally Reed Hastings, Netflix chairman and CEO, is sharing the secrets that have revolutionised the entertainment and tech industries.

In The Narrative Edge: Authentic Storytelling that Meets the Moment celebrated writer, interviewer, and speaker Dr. Rod Berger delivers an inspiring and practical discussion about the rebirth of stories in our society's collective consciousness. The author explains how great stories are woven into corporate strategy, educational curricula, social media platforms, and more, and how to tap into those stories to connect with your audiences.

When the pressure is on, many of the world’s top CEOs turn to McKinsey & Company to reinvent themselves and their organizations. The Journey of Leadership brings the experience of one of the world’s most influential consulting firms right to your fingertips. This book is the first-ever...

From Uber to the presidential debates, the gig economy has been dominating the headlines, and for good reason. Today, more than a third of Americans are working in the gig economy - mixing together short-term jobs, contract work, and freelance assignments. For those who've figured out the formula, life has never been better! The Gig Economy is your guide to this uncertain but ultimately rewarding world. Succeeding in it starts with shifting gears to recognize that only you control your future.

Entrepreneurs have a problem: startups. Almost all startups either fail or never truly reach a sustainable size. Despite the popularity of entrepreneurship, we haven't engineered a better way to start...until now. What if you could skip the startup phase and generate profitable revenue on day one? In Buy Then Build, acquisition entrepreneur Walker Deibel shows you how to begin with a sustainable, profitable company and grow from there.

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.

The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.

大ベストセラー『ユダヤの商法』の実戦版 伝説の起業家が語る、超大胆×超緻密なビジネス哲学 2026年、生誕100年を迎える伝説の起業家、藤田田。日本マクドナルドを創業し、トップ企業へと育て上げた男の商売哲学がここにある。