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Digital Marketing All-in-One For Dummies is the most comprehensive tool for marketers looking to beef up their online presence. In this edition, you'll learn the latest trends in digital marketing strategies, including brand-new insight on how to incorporate artificial intelligence into your marketing plans. You'll also get the latest information on how to manage your customers' experiences, create exceptional marketing content, get help from influencers, and leverage social accounts for more followers and greater profits

These days, the market is volatile, and you need to know how to ride the waves and navigate the changing tides. Trading For Dummies is for investors in search of a clear guide to trading stocks in any type of market. Inside, you'll get sample stock charts, position trading tips and techniques, and fresh ways to analyze trends and indicators. Learn how to make smart decisions by identifying the stocks, bonds, funds, and commodities that will net you the maximum gain.

Real Estate Investing All-in-One For Dummies will show new and seasoned real estate investors how to make smart decisions. With seven books in one, this complete resource will teach you how to purchase real estate, flip houses, invest in commercial real estate and foreclosures, sell your house, buy real estate internationally, and more. We even explain the ins and outs of short-term rentals like Airbnb, so all your passive income options are covered.

For over two-hundred years, capitalist systems have overtaken the global economy, spreading near-universal growth and opening the floodgates for limitless human potential. Yet something is going terribly wrong in the world economy. National bestselling author George Gilder explains how economics is not an incentive system but an information system. Redefining capitalism for the modern age, he reveals how free enterprise is a mind driven system, material resources are essentially as infinite as atoms, and what governs economic growth is human creativity.

In The Progress Illusion, Jon D. Erickson charts the rise of the economic worldview and its infiltration into our daily lives as a theory of everything. Drawing on his own experience as a young economist inoculated in the 1980s era of "greed is good," Erickson shows how pseudoscience came to dominate economic thought. He pokes holes in the conventional wisdom of neo-classical economics, illustrating how flawed theories about financial decision-making and maximizing efficiency ignore human psychology and morality.

This is the story of what the most vulnerable wage earners—gig workers, restaurant staff, early-career creatives, and minimum-wage laborers—do when the economy suddenly collapses. In Side Hustle Safety Net, Alexandrea J. Ravenelle builds on interviews with nearly two hundred gig-based and precarious workers, conducted during the height of the pandemic, to uncover the unique challenges they faced in unprecedented times.

In REITs For Dummies, celebrated investing lecturer and author Brad Thomas delivers an easy-to-understand guide to getting started with real estate investment trusts—also known as "REITs." These flexible and lucrative investment tools package together individual properties so you can invest in land and buildings without the hassle of being a landlord.

Yes, you can make money in the stock market—this guide shows you how. Investing in Stocks For Dummies gives you a straightforward introduction to stock investing. You'll learn the basics of buying and selling stocks, including how to research stocks and the factors that influence their performance. Even in an uncertain and challenging marketplace, you can profit by making smart financial decisions and investing wisely. This book explains how to calculate net worth, deal with tax laws, and do all the things that will make you a successful investor.

At the start of 1932, the nation's worst economic crisis has left one-in-four workers without a job, countless families facing eviction, banks shutting down as desperate depositors withdraw their savings, and growing social and political unrest. Amid this turmoil, a political decision looms that will determine the course of the nation. It's a choice between two men with very different visions of America: Incumbent Republican Herbert Hoover and New York's Democratic Governor Franklin Delano Roosevelt.

Wherever you look, money is being replaced by tokens. Digital platforms are issuing new kinds of money—like things, from phone credit, to shares, gift vouchers, game tokens, and customer data. These tokens are used to turn invisible stuff into assets, to pay wages, to track purchases, and to program and specify the terms of financial and political access and inclusion. What does it mean when online platforms become the new banks? What new types of control and discrimination emerge when money is tied to specific apps, or actions, politics, or identities?

Turning retirement savings into a steady income is a big step toward a worry-free retirement. This book introduces you to how to add annuities to your investment mix. It helps you evaluate how to select the best annuities for your needs and steer clear of the worst. You'll learn how different types of annuities can help you turn your retirement savings into a monthly paycheck, protect your investments from market ups and downs, postpone taxes, stay in your home for the rest of your life, and even buy long-term care insurance for less . . .

An expansive and accessible account of anarchism as a theory of practice.

An easy-to-follow financial literacy guide for BIPOC (Black, Indigenous, and People of Color). Financial help can be hard to find but So . . . This Is Why I'm Broke gives practical and simplified financial tips for you to financially thrive.

With high prices for everything from food to gas, how can you make ends meet—and still have enough for the things you love? 500 Great Ways to Save For Dummies is packed with creative ideas for cutting costs in small and big ways, in dozens of categories, ranging from groceries and healthcare to education, travel, and major purchases. This fun book helps you get into a saving mindset, know where your money goes, and whittle down debt.

Food is a conduit for connection; we envision smiling families gathered around a table-eating, happy, content. But what happens when poverty, mental illness, homelessness, and addiction claim a seat at that table? In The Meth Lunches, Kim Foster peers behind the polished visions of perfectly curated dinners and charming families to reveal the complex reality when poverty and food intersect.

The motivating idea of a Universal Basic Income (UBI) is radically simple: give people cash and let them do whatever they want with it. But does this simple idea have the potential to radically transform our society? This book provides the average citizen with all the information they need to understand current debates about the UBI. It recounts the history of the idea, from its origins in the writings of eighteenth century radical intellectuals to contemporary discussions centered on unemployment caused by technological advances such as artificial intelligence.

The Paris Accords, widely accepted as the key to solving today's climate crisis, set a goal of zero net carbon emissions by 2050. But that's not good enough. The only way to guarantee a livable future is climate restoration, which can reduce greenhouse gases to historic levels. Scientist and entrepreneur Peter Fiekowsky explains the technology and maps a practical path that will let humankind survive and thrive.

Fundamental Analysis For Dummies is a valuable guide for investors who want to know the future. Okay, it's not a crystal ball, but fundamental analysis will help you gain insight into a company's staying power, as you evaluate revenue, expenses, assets, liabilities, competitors, management, interest rates, and other key business details.

As the platform of choice for over one million businesses in over 175 countries, Shopify powers everything from small local stores to multi-million-dollar ecommerce operations. There's no question you can make it work for you. But how can you get started? In Shopify For Dummies, ecommerce exec, adviser, and speaker Paul Waddy wastes no time showing you how to create and open a thriving online store. You can do it all, from marketing and customer engagement to payments and shipping.

It ranges from the wild waters of the North Atlantic, the ice-filled fjords of Greenland and the remote islands of Faroe to the dining tables of London's middle classes, the bacalao restaurants of Spain and the Jewish shtetls of Eastern Europe. As well as following the historical thread and exploring how very different cultures were drawn together by the salt fish trade, John Goodlad meets those whose lives revolve around the industry in the twenty-first century and addresses today's pressing themes of sustainability, climate change, and food choices.