In this episode, Kate Shropshall shares her insights on content marketing, the importance of strategy, tools, AI, and how to succeed in the field.

When we think of 'content', we tend to think of content creators making videos that go viral on social media, but whilst content creation is part of the role of content marketer, it's not the complete picture.

Whilst getting your content seen is an important part of being a content marketer, what's more important is making sure that the right people are seeing it. That's where strategy and analysis come in.

To find out more about Kate, visit her website: https://www.kateandcocontent.com/

To find out more about Dandelion Video Production, visit ⁠⁠⁠⁠our website⁠⁠⁠⁠: https://www.dandelionvideo.co.uk/

If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with ⁠⁠⁠⁠our affiliate link⁠⁠⁠⁠: https://riverside.sjv.io/DW0q62

What do you know about the menopause? Do you understand enough about it to know if you're going through it (if you're biologically female and over 35)? Do you understand enough about it to support someone else going through it? Would you be able to support someone that you work with, or that you manage directly?
In this episode of the podcast, my guest Vicky Mose from Imagine How argues that not enough people know enough about the menopause, and if it was understand and discussed as well as puberty, it would make the workplace a far more supportive place.

To find out more about Vicky, visit her website: https://www.imaginehow.co.uk/

To find out more about Dandelion Video Production, visit ⁠⁠⁠⁠our website⁠⁠⁠⁠: https://www.dandelionvideo.co.uk/
If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with ⁠⁠⁠⁠our affiliate link⁠⁠⁠⁠: https://riverside.sjv.io/DW0q62

In this episode of the What Do You Do? podcast, I speak with Larissa Astara Gray about everything related to positive sex education.
The biggest misconception about Larissa's job is the usage of the word "positive". A lot of people assume that it means that she's 'sex positive', as in, we should have more sex. This isn't the case at all.
Rather than being positive about sex, Larissa is all about making sex safer, by using sex education to reduce the number of negative sexual encounters. After facing a lifetime of negative sexual encounters herself, Larissa works with young people, teachers and parents to give a better understanding about behaviours that young people may have picked up from harmful content online, and other social pressures.

Trigger warning: severe sexual abuse, physical and emotional abuse, drug abuse, gaslighting

To find out more about Larissa, visit her website: https://larissaastaragray.co.uk/

To find out more about Dandelion Video Production, visit ⁠⁠⁠⁠our website⁠⁠⁠⁠: https://www.dandelionvideo.co.uk/

If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with ⁠⁠⁠⁠our affiliate link⁠⁠⁠⁠: https://riverside.sjv.io/DW0q62

Understand more about the world of Dungeons & Dragons when I speak with Dungeon Master William Peacock in this week's episode of the What Do You Do? podcast.
You've probably got a certain view of what Dungeon and Dragons and other roleplaying games look like. A bunch of people sat around a table rolling dice. That's almost completely accurate. But as an avid D&D player and Dungeon Master myself, every conversation I've had about it has gone the same way: how does it actually work?
Most people are used to playing board or card games, or video games. Of course, these games have set rules, actions, and limits on what you can do. And whilst roleplaying games do have rules too, when it comes to what you can do...
...there are no limits.

To find out more about William, connect with him on LinkedIn: https://www.linkedin.com/in/william-peacock-4b813650/

To find out more about Dandelion Video Production, visit ⁠⁠⁠⁠our website⁠⁠⁠⁠: https://www.dandelionvideo.co.uk/
If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with ⁠⁠⁠⁠our affiliate link⁠⁠⁠⁠: https://riverside.sjv.io/DW0q62

In this episode, Jill Roberts, a family lawyer, shares insights into the wide scope of family law, including divorce, and legal planning such as prenuptial agreements. Family law is far more than paperwork - it's often about managing incrediblly emotionally complex and sensitive situations, with a balance of expertise and compassion.

We've all seen it in a TV show or movie: the scene where the argument between the unhappy couple reaches fever pitch, and one of them yells, "you'll be hearing from my lawyer!" What usually follows next is a either a scene where the couple are in a room together, only talking to each other via their lawyers, or a painful court case (or lines painted down the middle of rooms if it's a comedy).

But as Jill explains in this episode, the involvement of a family lawyer before or during this process can remove a lot of the arguments, because after all, long after the lawyers are gone, former partners are still likely to need to deal with each other in a cordial way.

To find out more about Jill, connect with her on LinkedIn: https://www.linkedin.com/in/jill-roberts-53484741/

To find out more about Dandelion Video Production, visit ⁠⁠⁠⁠our website⁠⁠⁠⁠: https://www.dandelionvideo.co.uk/

If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with ⁠⁠⁠⁠our affiliate link⁠⁠⁠⁠: https://riverside.sjv.io/DW0q62

In this episode, cybersecurity consultant Martin Cadwallader shares insights into the importance of cybersecurity for small businesses, common vulnerabilities, and practical steps to protect your organisation.
The thing that I find about any kind of IT support, is that when everything is working correctly, you don't notice it's there. You start to think that you don't need it. Cybersecurity is similar. It may not look like it's doing anything, but it's the only thing standing between losing confidential customer data, and ultimately money.
As we discover in this episode, being complacent about cybersecurity can be catastrophic for your business.

To find out more about Martin, visit his website: https://www.ebcgroup.co.uk/lawfinity

To find out more about Dandelion Video Production, visit ⁠⁠⁠⁠our website⁠⁠⁠⁠: https://www.dandelionvideo.co.uk/

If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with ⁠⁠⁠⁠our affiliate link⁠⁠⁠⁠: https://riverside.sjv.io/DW0q76

In this episode, professional organiser Kath Holmes shares insights into her profession, including how she approaches decluttering, the emotional aspects involved, and tips for staying organised.
I imagine you're reading this having never realised that Professional Organiser is a job that actually exists. With only 400 of them in the UK, it's not surprising you may never have heard of them. Made popular by TV shows both here and in the US, professional organising has grown into a legitimate and in-demand profession, with both accreditations and a full-on Association of Professional Declutterers & Organisers.

To find out more about Kath, visit their website: https://unclutteredbykath.com/

#whatdoyoudo

To find out more about Dandelion Video Production, visit ⁠⁠⁠⁠our website⁠⁠⁠⁠: https://www.dandelionvideo.co.uk/

If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with ⁠⁠⁠⁠our affiliate link⁠⁠⁠⁠: https://riverside.sjv.io/DW0q75

In this episode of the What Do You Do? podcast, Adam chats with Elise Hughes, Personal Stylist from the House of Colour.

Thanks to films and TV, when we picture personal stylists, we picture judgy dismissive types, suggesting expensive one-time outfits, and only available to the rich and famous. But what if instead, working with a personal stylist could make you feel empowered, and help you get the most value out of your clothes?

“When you know what suits you, you can feel confident buying something more expensive, rather than something on sale, because you know it will last for years and you will get the value out of it.”

To find out more about what Elise does, visit her website.⁠

To find out more about Dandelion Video Production, visit ⁠⁠⁠⁠our website⁠⁠⁠⁠.

If you'd like to start your own podcast - whilst simultaneously supporting this one - you can sign up for Riverside with ⁠⁠⁠⁠our affiliate link⁠⁠⁠⁠.