If you are creating an online business, you have probably heard that you need to grow your email list. But what if you could skip the stress of complicated lead magnets and start by building a simple, sustainable digital product that grows your audience, nurtures relationships, and generates income?

In this episode of This Is What I’d Do If, I am sharing exactly what I would do if I were starting a newsletter from scratch.

We will cover:

➔ Why a newsletter can replace the need for a lead magnet

➔ How a newsletter supports all three parts of the Creator Growth Loop

➔ How newsletters can help you build visibility, create valuable assets, and make offers

➔ Different ways to structure your newsletter

➔ Why newsletters are powerful even when you are starting with a small audience

➔ How to think about monetising a newsletter from day one

➔ Why focusing on the benefit, not just "join my newsletter," makes all the difference

➔ Tools and platforms you can use to launch your newsletter easily

Whether you want to create a free newsletter, add a paid version later, or use your newsletter to build long-term revenue streams, this episode will give you the practical steps and strategies you need to get started.

➔ Watch all replays and get notified about upcoming sessions: https://theunicornadvisory.com/this

➔ Subscribe to the podcast here: https://this-is-what-id-do.captivate.fm/listen

➔ Subscribe to my YouTube channel: https://www.youtube.com/@suemclachlan

Additional Resources:

➔ Growth in Reverse (newsletter growth and monetisation strategies):

➔ 30 days. 30 Days To Grow Your Newsletter (from Growth in Reverse)

You can catch new livestreams daily and subscribe to the podcast to stay up to date with all the behind-the-scenes strategies for building a scalable, sustainable online business you love.