In this episode, we have Christina Daves, a PR strategist, and best-selling author, on the show who has generated over $100 million in sales from free publicity with her clients. Christina shares her journey of creating buzz for her own business and how she has helped other small business owners do the same through her company, PR for Anyone®. As someone who has appeared in over 1000 local and national media outlets, including The Steve Harvey Show, Dr. Oz, and The TODAY Show, Christina knows what it takes to gain visibility and credibility through media.

During the conversation, Daniel and Christina discuss:

• The importance of building strong relationships with the media and leveraging those relationships for increased visibility and credibility
• How to become a connector and connect people or businesses in a way that is mutually beneficial
• Examples of successful partnerships or collaborations resulting from effective networking and connecting
• Tips for generating your own publicity without breaking the bank, making it accessible for small business owners looking to grow their brand
• How being a connector can benefit small business owners beyond just generating revenue and referral opportunities
• The most important qualities and skills to have in order to be an effective connector
• Common mistakes small business owners make when trying to connect with journalists or get their attention and how to avoid those mistakes
• How to balance building relationships with being strategic and focused in your PR efforts

If you're a small business owner looking to grow your brand and build stronger relationships with the media and other businesses, this episode is a must-listen!

Chrstina's Golden Connection is Reese Witherspoon, so if you have a connection to Reese, let's make it happen!

Learn more about Christina and PR For anyone at:
https://www.youtube.com/prforanyone
https://www.areyoumediaready.com/

Connect with Christina by clicking on this link:
http://prforanyone.unicornuniverse.io/
Find him on LinkedIn HERE.

Be sure to follow Unicorn Universe on social to get notified when the next show airs.
LinkedIn: https://www.linkedin.com/company/unicorn-universe/
Facebook: https://www.facebook.com/UnicornUniverse.io
YouTube: https://www.youtube.com/@unicorn_universe

Learn more about becoming a Unicorn Connector at http://UnicornConnector.com/.
And join the Unicorn Universe community at http://UnicornUniverse.io 

Happy connecting!

#UnicornConnector 🦄 🚀  

This LIVE interview featured Jack Rand, founder of Jack Rand Associates, a Unicorn Solutions Partner and Sales Transformation Specialist with over 30 years of experience in more than 30 different industries. 

With his step-by-step selling systems, Jack has generated millions of dollars in new revenue and thousands of new customers for entrepreneurs and self-employed service providers. 

In this episode, Jack will share his insights on relationship building, revenue generation, and referral strategies that can transform your sales mindset and help you build a customized selling system that fits your unique style and goals. 

Tune in to learn from a true sales expert and discover how you can turn a simple "hello" into a lucrative opportunity. 

If you're looking to take your company to the next level, don't miss this opportunity to connect with Jack and his company.

Connect with Jack by clicking on this link:
http://jackrand.unicornuniverse.io/
Find him on LinkedIn HERE.

Be sure to follow Unicorn Universe on social to get notified when the next show airs.
LinkedIn: https://www.linkedin.com/company/unicorn-universe/
Facebook: https://www.facebook.com/UnicornUniverse.io
YouTube: https://www.youtube.com/@unicorn_universe

Learn more about becoming a Unicorn Connector at http://UnicornConnector.com/.

Happy connecting!

#UnicornConnector 🦄 🚀  

In this episode, we discussed the importance of building strong relationships with clients and customers for long-term success in business.

We explored the benefits of strong relationships, including increased customer loyalty, improved communication, increased revenue, and long-term success.

We also provided tips for building strong relationships, including effective communication, active listening, going the extra mile, being transparent, and following through on promises.

Additionally, we discussed the impact of strong relationships on revenue and referral opportunities, as well as the role of residual income in long-term relationship building.

By prioritizing relationships, businesses can establish trust, increase revenue, and generate referral opportunities.

Additionally, by establishing residual income streams, businesses can ensure ongoing financial stability and continued growth.

Thank you for tuning in to The Unicorn Connector Show, and we hope you found this episode informative and helpful for your business success.

Be sure to follow Unicorn Universe on social to get notified when the next show airs.
LinkedIn: https://www.linkedin.com/company/unicorn-universe/
Facebook: https://www.facebook.com/UnicornUniverse.io
YouTube: https://www.youtube.com/@unicorn_universe

Learn more about becoming a Unicorn Connector at http://UnicornConnector.com/.

Happy connecting!

#UnicornConnector 🦄 🚀  

We had the pleasure of interviewing Suzette West to discuss fostering inclusive relationships in business and the importance of creating collaborative partnerships. She was the perfect guest for this show as we focused on surrounding yourself and doing business with the RIGHT people.

Suzette enjoys cultivating diversely inclusive and innovatively resilient group cultures that embrace our shared humanity, maintain psychological safety, and encourage collaborative environments.

With aspirations to blend purpose with profit, she is an advocator for the rise of social enterprise and bringing together opportunities for commercial real estate public / private partnerships to provide housing solutions that co-create positive impact, change, and community transformation.

Her real estate journey began in 1996 when she discovered the power of real estate investing as a life-changing wealth-building vehicle. Starting as a residential Realtor, West evolved into residential investment/development and up-leveled to commercial multifamily properties in 2018, only a year after beginning her coaching practice in 2017.

Now, as a coach who also invests in commercial real estate, she is on a mission to transform what it means to be an A-Player in the new post-pandemic paradigm.

She is passionate about guiding inclusive leaders along their "Hero's Journey" to forge a new path that brings a new kind of A-Player into being where team members care, shows up authentically for themselves and others, and contribute impactfully as a force for good in their lives, in the organization, and in the world. ✨️

On a personal note, she enjoys leading a multi-dimensional creative, and adventurous life with passion projects and hobbies that are energizing and make life so sweet! ✨️

🏍💨🎸💃🎵🎼

Her favorite humans are courageous heart-centered, purpose-driven change-makers, cycle-breakers, conscious business leaders, and founders who drive positive impact and change through the use of conscious capital, impact investment projects, and connecting conscious communities who share the belief that business and collaborative communities can be a force for good in the world.

Tune in to this episode with Suzette to learn about how we can all collaborate to uplift one another and surround ourselves with people who create inclusivity within our business relationships.

Suzette's Golden Connections, who she'd like to connect with, are Strategic Alliances with those who believe that being an A-Player is more than being great at what you do; it's also about being a great Human. If that sounds like you, or you know someone who that sounds like, please make an introduction!

JOIN the A-Player Alignment Accelerator:
https://aplayer.unicornuniverse.io/ 

Connect with Suzette by clicking on this link:
http://wildheartsrising.unicornuniverse.io/
Find her on LinkedIn HERE.

Be sure to follow Unicorn Universe on social to get notified when the next show airs.
LinkedIn: https://www.linkedin.com/company/unicorn-universe/
Facebook: https://www.facebook.com/UnicornUniverse.io
YouTube: https://www.youtube.com/@unicorn_universe

Learn more about becoming a Unicorn Connector at http://UnicornConnector.com/.

Happy connecting!

#UnicornConnector 🦄 🚀  

That ONE CONNECTION that could CHANGE YOUR LIFE! 💫

A Golden Connection is a single connection that will help you the most, now and indefinitely.

A connection that can create new opportunities, solve issues, provide continuous deal flow, and much more.

When you successfully create Golden Connections, everything should get better, easier, or more effective. There are 5 Keys to Creating Golden Connections and we'll dig into them during this episode. The 5 Keys that we'll cover are:

1. Objective
2. Identify
3. Value
4. Find
5. Nurture

As we expand on each of these areas, you'll learn how you can do it to generate substantial revenue growth for your business or any of your other business endeavors.

Unicorn Universe helps people identify, strategize, and create Golden Connections through our community to take people to the next level.

When 1 connection can change your life, we figure, "why not make a few life-changing connections?"

So if your business would benefit from creating a Golden Connection, let's jump on a strategy call where we'll dig into & level up your "Golden Connection" statement.

So take notes, pay attention, and focus on today's episode as we explain how you can create your own Golden Connections!

Be sure to follow Unicorn Universe on social to get notified when the next show airs.
LinkedIn: https://www.linkedin.com/company/unicorn-universe/
Facebook: https://www.facebook.com/UnicornUniverse.io
YouTube: https://www.youtube.com/@unicorn_universe

Learn more about becoming a Unicorn Connector at http://UnicornConnector.com/.

Happy connecting!

#UnicornConnector 🦄 🚀  

This week’s focus is on ways you can generate Revenue as a connector. We’re going to discuss how you can generate additional revenue by removing some of those hats that you not only don’t want to wear but probably shouldn’t be wearing either!

• How do you make more money by doing fewer things?
• How will you save time by taking things off your plate and letting others do them?
• How can you provide value to others while saving time and making money?

Introducing Alex Cardona! Founder and CEO of Cardona Business Solutions. He’ll answer all of these questions and then some. He’ll explain how you can streamline your operations to focus on what you love most while generating money from letting others do the things you don’t want to do.

Alex started in social work after graduating from the University of South Florida with a degree in public health. After a few years of frustration with the mental health system, he transitioned from social work to teaching. As a middle school physical education teacher, he thought that he had found his life’s purpose. After a few years in education, Alex realized his vision was to impact youth on a national level and focused on opening a youth training facility. 

Since starting his business, Alex has helped people get access to the justice system. He has also started a local radio show called the Golden Key and has become a respected business developer.

In 2021, Alex took his entrepreneurial mindset to community engagement by serving on the board for both the Young Professionals of Asheville and the People’s Community and inclusion subdivisions of the Asheville Chamber of Commerce. 

In 2022, Alex Cardona was named the top producer in the state for his legal company and expanded his influence by joining the One Million cups committee and creating a network for Cardona Business Solutions. He also spoke at multiple events, including the Black Business Expo, Young Professionals of Asheville, Boys and Girls Club of Hendersonville, Mountain Biz works Craft your Commerce, and Freelance Business Week.

Alex believes that the journey of entrepreneurship is a journey of self-development fueled by the balance of faith and self-confidence.

Cardona Business Solutions expanded to include a comprehensive consulting business that assesses how business owners can live the lifestyle of their dreams. His inaugural Business Resource Seminar is on March 10, 2023, where he’ll help businesses get the clarity and connections needed to achieve their goals!

Alex is skilled at connecting people with the right solutions to help them grow their businesses and get the help they need the most. He knows how to generate revenue from those connections and do it in a way that is beneficial to everyone involved.

Tune in to this interactive LIVE event with Alex Cardona as we uncover exactly how you can do it too!

Alex's Golden Connections, who he'd like to connect with, are business owners struggling with some clarity or business partners to offer legal services to their customers. If that sounds like you, or you know someone who that sounds like, please make an introduction!

Connect with Alex by clicking on this link:
http://cardona.unicornuniverse.io/

Register for the Business Resource Seminar with code GoldenKey23 to get $10 OFF!
Sign up here: https://www.eventbrite.com/e/business-resource-seminar-tickets-433138387577

And find him on:
LinkedIn HERE.
Instagram HERE.

Be sure to follow Unicorn Universe on social to get notified when the next show airs.
LinkedIn: https://www.linkedin.com/company/unicorn-universe/
Facebook: https://www.facebook.com/UnicornUniverse.io
YouTube: https://www.youtube.com/@unicorn_universe

Learn more about becoming a Unicorn Connector at http://UnicornConnector.com/.

Happy connecting!

#UnicornConnector 🦄 🚀  

In today's episode, we'll discuss the importance of interconnecting people and the different Unicorn DNA elements attributed to interconnectivity.

Interconnectivity drives progress and unity in many different ways, such as:

• Collaboration to improve the future
• Making a positive impact
• Bringing joy to others

By focusing on making connections for reasons beyond professional or monetary objectives, we can create a lifestyle of more joy, happiness, unity, collaboration, and impact.

Listen to today's episode as we unpack how you can interconnect people and why it's critical to the prosperity and peace in the world.

Be sure to follow Unicorn Universe on social to get notified when the next show airs.
LinkedIn: https://www.linkedin.com/company/unicorn-universe/
Facebook: https://www.facebook.com/UnicornUniverse.io
YouTube: https://www.youtube.com/@unicorn_universe

Learn more about becoming a Unicorn Connector at http://UnicornConnector.com/.

Happy connecting!

#UnicornConnector 🦄 🚀  

It's a SPECIAL Unicorn Birthday Edition! 🥳

On this episode, we are celebrating Unicorn Universe's second Birthday with not only a super-connector or a creative connector but the Chief Creative Unicorn and Co-Founder of Unicorn Universe, Michael Gray!

Our company was officially founded on January 18th, 2021, so we wanted to tick off our Birthday this week with this special Unicorn Connector Show with two of the founders! Michael Gray and Daniel Knight.

Are you looking for one of the most powerful connectors around who also manages to keep his feet firmly planted on the ground while helping others achieve the unbelievable?

Look no further! Whether you have some idea who Michael Gray is, no idea, or you know the creative genius we've got on our side, we're excited to introduce him and show off a sampling of his skills.

Passionate about connecting, this thinker is also a doer. Admittedly a bit of a stranger to mediocrity as he surrounds himself with the best talent, the most interesting and engaging people, he's constantly seeking to tell a compelling visual story and finding the best way for the user or customer to become a part of the allegory in a way they find irresistible.

This guy's breadth and depth of experience over 20 yrs will make your head spin!

As an inspirational leader and motivator, he never has to be reminded to have fun with whatever he's doing. He is driven by a desire to help as many KIDS realize their purpose throughout the Universe as he can through what he does.

Michael is among the most thoughtful, intentional, and strategic Connectors you'll meet, with a knack for bringing people together to help them achieve great things!

We first connected through a mutual connection that brought us together to start Unicorn Universe as a group. One day we put our heads together and came up with a solution for connectors through a community of abundance, reciprocation, Connection, and JOY.

After Mike had been through enough scenarios of not getting taken care of, he and the team set out to create a way for connectors to get paid anytime revenue is made.

Tune in to this interactive LIVE event with Michael and Daniel to learn about:

• How to be a super creative connector like Mike.
• Why connectors are so important.
• How we're trying to help them.
• Why we started this company.
• How we got started.
• Some of our future ideas.

AND a special gift from us to you before our Birthday!

So come celebrate with us and discover why connectors are so important and how together…

"We Make the Unbelievable Achievable! "

Take advantage of our birthday deal by visiting http://ftr.unicornuniverse.io/
Get 20% OFF with this code at check out: UNIBDAY

Be sure to follow Unicorn Universe on social to get notified when the next show airs.
LinkedIn: https://www.linkedin.com/company/unicorn-universe/
Facebook: https://www.facebook.com/UnicornUniverse.io
YouTube: https://www.youtube.com/@unicorn_universe

Learn more about becoming a Unicorn Connector at http://UnicornConnector.com/.

Happy connecting!

#UnicornConnector 🦄 🚀