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  • Stop Wasting Good Leads With a Poor Sales Process | ft. Ben Wright | Ep. 495

    Stop Wasting Good Leads With a Poor Sales Process | ft. Ben Wright | Ep. 495
    2026/04/21

    🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt


    How many good leads are slipping through the cracks in your trade business because of a weak sales process?

    In Episode 495 of The Site Shed, Matt Jones sits down with Ben Wright to unpack why so many trade businesses waste perfectly viable leads through a weak sales process.

    From slow response times and poor follow-up to inconsistent quotes and missed opportunities on site, this episode digs into the practical gaps that quietly kill conversions and how you can correct them.

    Key chapters
    00:00 - Introduction
    00:44 - Welcome Guest Ben Wright
    03:12 - Building Trust through Content
    08:22 - First Impressions and Presentation
    11:30 - Analyzing the Sales Process
    14:41 - The Sales Success Framework
    18:52 - Lifetime Value and ROI
    25:24 - Avoiding Fat Cat Syndrome
    32:05 - Scaling Beyond Referrals
    34:14 - Allocating Budget for Marketing
    38:32 - Small Changes, Large Impact
    42:55 - Optimizing the Customer Journey
    46:42 - Training Teams for Upselling
    53:21 - Embracing Change and AI
    01:00:08 - The Importance of Coaching

    📲 Watch On YouTube! https://youtu.be/wOPk8k22eJI

    Links mentioned in this episode:
    Stronger Sales Teams: https://www.strongersalesteams.com

    Connect With Ben Wright:
    Website: https://www.strongersalesteams.com
    Instagram: https://www.instagram.com/strongersalesteams
    Facebook: https://www.facebook.com/profile.php?id=100092201545034
    Linkedin: https://www.linkedin.com/in/coachbenwright/
    Podcast: https://open.spotify.com/show/0503Mx6cuIKdgW9qaUvmSf?si=c2918891d2ec4cb0

    CONNECT WITH THE TRADIE WEB GUYS!
    Website: https://www.tradiewebguys.com.au/
    YouTube: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1
    Facebook: https://www.facebook.com/TradieWebGuysOfficial
    Instagram: https://www.instagram.com/tradiewebguys/
    LinkedIn: https://au.linkedin.com/company/tradie-web-guys
    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    If you enjoyed this podcast, please take a moment to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed
    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed

    #podcast #thesiteshed #tradiewebguys

    Your Next Step:

    Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.

    👉 Join free and grab your next growth tool here: https://tradie.wiki/pod

    Follow The Site Shed:

    • Facebook: The Site Shed
    • Instagram: @thesiteshed
    • LinkedIn: Matt Jones
    • Website: thesiteshed.com
    • YouTube: @TheSiteShed

    If you enjoyed this podcast and the series, please take 5 minutes to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed

    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed
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    1 時間 7 分
  • Fuel Prices Are Rising. Here’s What Hits Your Business Next | ft. Drew O'Farell | Ep. 494

    Fuel Prices Are Rising. Here’s What Hits Your Business Next | ft. Drew O'Farell | Ep. 494
    2026/04/14

    🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt

    In Episode 494 of The Site Shed Podcast, Matt Jones sits down with returning guest Andrew O'Farrell to unpack what is really driving rising fuel costs and why tradie businesses should be paying close attention.

    What starts as a conversation about diesel prices quickly opens up into a much bigger discussion around global energy markets, fragile supply chains, and the real-world impact on trade businesses across Australia.

    If you want a clearer view of what may be coming down the pipeline and how to prepare for it, this episode is a must-listen.

    🎥 Watch the video version of this podcast at: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1

    Key Chapters:
    00:00 Welcome back Andrew O'Farrell
    00:07 Why diesel prices have jumped so dramatically
    01:00 Why Australia is vulnerable to refined fuel shortages
    02:15 What trade business owners need to understand about rising costs
    02:53 Fuel is just the undercard, gas is the real story
    04:43 How LNG disruption affects construction and manufacturing
    06:07 Why food and fertiliser could be hit next
    07:19 The Strait of Hormuz and why it matters
    11:06 Could Australia be more self sufficient?
    13:56 What this means for local industry and supply chains
    16:03 Energy security, reserves, and the diesel problem
    17:32 EVs, hybrids, and practical resilience
    19:38 Why diesel is not going anywhere anytime soon
    20:33 Does nuclear have a role in Australia?
    22:29 Why we need a smarter transition, not a rushed one
    24:22 The inflation and margin squeeze tradies should prepare for
    26:20 What this could mean for Australia and Asia next
    27:35 Final thoughts and planning for what’s ahead

    Links mentioned in this episode:
    The Site Shed Podcast Episode 188 with Andrew O'Farrell: https://www.thesiteshed.com/energy-1/

    Connect With Andrew O'Farrell:
    LinkedIn: https://www.linkedin.com/in/andrew-o-farrell-352b8747/

    CONNECT WITH THE TRADIE WEB GUYS!

    Website: https://www.tradiewebguys.com.au/

    YouTube: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1

    Facebook: https://www.facebook.com/TradieWebGuysOfficial

    Instagram: https://www.instagram.com/tradiewebguys/

    LinkedIn: https://au.linkedin.com/company/tradie-web-guys

    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    Your Next Step:

    Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.

    👉 Join free and grab your next growth tool here: https://tradie.wiki/pod

    Follow The Site Shed:

    • Facebook: The Site Shed
    • Instagram: @thesiteshed
    • LinkedIn: Matt Jones
    • Website: thesiteshed.com
    • YouTube: @TheSiteShed

    If you enjoyed this podcast and the series, please take 5 minutes to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed

    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed
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    32 分
  • Your Onboarding Is Broken. Do This Instead | ft. Vicky Erwin | Ep. 493

    Your Onboarding Is Broken. Do This Instead | ft. Vicky Erwin | Ep. 493
    2026/04/07

    🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod
    🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt

    How do you onboard new tradies properly so they actually stick around past week one?

    In Episode 493 of The Site Shed Podcast, Matt Jones sits down with Vicky Irwin from Network Plumbing to unpack what effective staff onboarding really looks like in a growing trade business.

    If you’ve ever hired in a rush, thrown a new apprentice or technician into the deep end, or struggled with staff churn, this episode will give you a practical framework to help new team members feel clear, supported, and ready to succeed.

    Key Chapters:
    00:00 - Introduction
    09:07 - The Recruitment and Pre-Onboarding Process
    12:04 - Day One: Orientation and Company Culture
    12:30 - Operational Integration and Facility Tour
    13:30 - Ongoing Training and Communication Standards
    17:18 - Developing Soft Skills and Professionalism
    26:05 - Technology and Systems Adoption
    23:24 - Safety as a Non-Negotiable
    34:01 - Final Assessment and Team Integration

    📲 Watch On YouTube! https://youtu.be/SOAw74WWJys

    CONNECT WITH VICKY IRWIN
    Website: https://networkplumbing.com.au
    LinkedIn: https://www.linkedin.com/in/vicky-irwin-56a61712/
    Facebook: https://www.facebook.com/networkplumbing
    Instagram: https://www.instagram.com/networktradies_/
    LinkedIn (Company): https://www.linkedin.com/company/network-plumbing/

    CONNECT WITH THE TRADIE WEB GUYS!
    Website: https://www.tradiewebguys.com.au/
    YouTube: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1
    Facebook: https://www.facebook.com/TradieWebGuysOfficial
    Instagram: https://www.instagram.com/tradiewebguys/
    LinkedIn: https://au.linkedin.com/company/tradie-web-guys
    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    Your Next Step:

    Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.

    👉 Join free and grab your next growth tool here: https://tradie.wiki/pod

    Follow The Site Shed:

    • Facebook: The Site Shed
    • Instagram: @thesiteshed
    • LinkedIn: Matt Jones
    • Website: thesiteshed.com
    • YouTube: @TheSiteShed

    If you enjoyed this podcast and the series, please take 5 minutes to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed

    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed
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    43 分
  • Inside The Mind of Australia’s Largest Home Service CEO | ft. Zak Saboune | Ep. 492

    Inside The Mind of Australia’s Largest Home Service CEO | ft. Zak Saboune | Ep. 492
    2026/03/31

    🫱🏻‍🫲🏼 Book a Free Discovery Call with Tradie Web Guys: https://tradie.wiki/tssyt

    Most tradies don’t need more motivation. They need clearer targets.

    In this 492nd episode of The Site Shed, Matt Jones chats with Zak Saboune from Service Today about how to build KPIs that your team actually understands, buys into, and performs for. No fluffy corporate scorecards. Just simple, practical numbers and behaviours that drive better productivity, stronger culture, and more profit.

    If you’ve ever felt like your team is busy but results are inconsistent, this one will help you set expectations properly and track what matters without turning the business into a spreadsheet.

    Key Chapters:
    00:00 - Teaser
    01:30 - Introduction of Guest Zach Saboune
    04:45 - Current Scale of the Business
    06:26 - Managing Growth with KPIs
    11:00 - Implementing Business Frameworks
    15:32 - The Importance of Systemization
    16:47 - Private Equity and Business Value
    22:01 - Customer Acquisition Strategy
    27:26 - Maximizing Lifetime Customer Value
    31:34 - The Membership Model: Total Care Club
    38:58 - Delivering on Membership Value
    47:40 - Sticking to the B2C Vertical
    53:42 - Staff Retention and Culture
    57:54 - Training for Brand Consistency
    59:19 - Future Outlook for Service Today

    📲 Watch On Youtube: The Site Shed YouTube Channel

    🎙 About Our Guest: Zac Saboune
    Zac Saboune is the CEO of Service Today and a leader in the Australian home services space, known for helping build one of the country’s largest service businesses. In this episode, he shares practical insights on KPIs, productivity, customer lifetime value, and building a trade business that scales with clarity and accountability.

    CONNECT WITH ZAC SABOUNE
    Website: https://www.servicetoday.com.au/
    Facebook: https://www.facebook.com/ServiceTodayAu
    Instagram: https://www.instagram.com/servicetoday/?hl=en
    LinkedIn: https://www.linkedin.com/in/zak-saboune-ceo-of-australia-s-largest-home-service-company-53ba2a150/

    CONNECT WITH THE TRADIE WEB GUYS!
    Website: https://www.tradiewebguys.com.au/
    YouTube: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1
    Facebook: https://www.facebook.com/TradieWebGuysOfficial
    Instagram: https://www.instagram.com/tradiewebguys/
    LinkedIn: https://au.linkedin.com/company/tradie-web-guys
    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    If you enjoyed this podcast, please take a moment to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed
    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed

    #podcast #thesiteshed #tradiewebguys

    Your Next Step:

    Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.

    👉 Join free and grab your next growth tool here: https://tradie.wiki/pod

    Follow The Site Shed:

    • Facebook: The Site Shed
    • Instagram: @thesiteshed
    • LinkedIn: Matt Jones
    • Website: thesiteshed.com
    • YouTube: @TheSiteShed

    If you enjoyed this podcast and the series, please take 5 minutes to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed

    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed
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    1 時間 4 分
  • Plumbing Memberships Are Complete BS, Do This Instead | ft. Scott Irwin | Ep. 491

    Plumbing Memberships Are Complete BS, Do This Instead | ft. Scott Irwin | Ep. 491
    2026/03/24

    🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod
    🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt

    Want to stop selling “membership discounts” and start building repeat work the simple way? Earn loyalty with trust, follow-up, and a customer experience that makes you the only plumber they remember.

    In Episode 491, Matt sits down with Scott Irwin from Network Plumbing to talk about why plumbing memberships usually do more harm than good for reactive residential services. Scott breaks down how the membership model got dragged over from HVAC, why discounts are “illusion value”, and why most tradies would be better off building loyalty through simple follow-up and consistent customer experience instead.

    You will also hear practical ideas on staying top of mind without spamming people, why direct mail still wins, when scheduled maintenance style programmes actually make sense (think strata and commercials), and how to upsell ethically by having the right conversation with the right decision- maker on site.

    Key Chapters:

    📲 Listen On The Go! https://tradie.wiki/listen

    🎙 About Our Guest: Scott Irwin
    Scott Irwin is the driving force behind Network Plumbing, an Australian plumbing business focused on delivering reliable service and long-term customer relationships.

    Connect With Scott Irwin:
    Website: https://networkplumbing.com.au/
    Facebook: https://www.facebook.com/networkplumbing
    Instagram: https://www.instagram.com/networktradies_/
    LinkedIn (Company): https://www.linkedin.com/company/network-plumbing/
    Scott’s LinkedIn: https://www.linkedin.com/in/scott-irwin-5b413a31/

    CONNECT WITH THE SITE SHED!
    Website: https://www.thesiteshed.com
    YouTube: https://www.youtube.com/@TheSiteShed?sub_confirmation=1
    Facebook: https://www.facebook.com/thesiteshed
    Instagram: https://www.instagram.com/thesiteshed/
    LinkedIn: https://www.linkedin.com/company/the-site-shed/
    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    CONNECT WITH THE TRADIE WEB GUYS!
    Website: https://www.tradiewebguys.com.au/
    YouTube: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1
    Facebook: https://www.facebook.com/TradieWebGuysOfficial
    Instagram: https://www.instagram.com/tradiewebguys/
    LinkedIn: https://au.linkedin.com/company/tradie-web-guys
    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    If you enjoyed this podcast, please take a moment to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed

    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed

    #podcast #thesiteshed #tradiewebguys

    Your Next Step:

    Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.

    👉 Join free and grab your next growth tool here: https://tradie.wiki/pod

    Follow The Site Shed:

    • Facebook: The Site Shed
    • Instagram: @thesiteshed
    • LinkedIn: Matt Jones
    • Website: thesiteshed.com
    • YouTube: @TheSiteShed

    If you enjoyed this podcast and the series, please take 5 minutes to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed

    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed
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    20 分
  • Forget Cost Per Acquisition. It’s All About Lifetime Value | ft. Scott Irwin | Ep. 490

    Forget Cost Per Acquisition. It’s All About Lifetime Value | ft. Scott Irwin | Ep. 490
    2026/03/17

    🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys

    If you are obsessing over CPA (cost per acquisition) in your plumbing business, you might be making decisions that hurt your long-term profit.

    In episode 490, Matt Jones sits down with Scott Irwin from Network Plumbing (Sydney) to break down why reactive trades like plumbing and electrical need to stop judging marketing only by short-term lead costs and start thinking in lifetime value (LTV).

    Key Chapters:

    00:00 - Teaser
    00:49 - Introduction and Scott's Background
    03:32 - Defining Lifetime Value (LTV)
    06:30 - Strategies for Long-term Customer Satisfaction
    10:34 - Levers to Improve Customer Lifetime Value
    12:35 - Business Growth and Evolving Marketing
    14:58 - The Importance of Personal Relationships and Manners
    17:21 - Training New Employees and Apprentices
    21:14 - Practical Frameworks for Service Excellence
    25:08 - Addressing Price Concerns with Value and Urgency
    28:48 - Closing Thoughts and Future Episode Teaser


    Related Episodes:
    Episode 439 with Scott Irwin (Network Plumbing journey)
    Episode 440 with Scott Irwin (Designing your ideal life)

    CONNECT WITH SCOTT IRWIN
    Website: https://networkplumbing.com.au/
    Facebook: https://www.facebook.com/networkplumbing
    Instagram: https://www.instagram.com/networktradies_/
    LinkedIn: https://www.linkedin.com/company/network-plumbing/
    Scott’s LinkedIn: https://www.linkedin.com/in/scott-irwin-5b413a31/

    CONNECT WITH THE TRADIE WEB GUYS!
    Website: https://www.tradiewebguys.com.au/
    YouTube: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1
    Facebook: https://www.facebook.com/TradieWebGuysOfficial
    Instagram: https://www.instagram.com/tradiewebguys/
    LinkedIn: https://au.linkedin.com/company/tradie-web-guys
    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    Your Next Step:

    Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.

    👉 Join free and grab your next growth tool here: https://tradie.wiki/pod

    Follow The Site Shed:

    • Facebook: The Site Shed
    • Instagram: @thesiteshed
    • LinkedIn: Matt Jones
    • Website: thesiteshed.com
    • YouTube: @TheSiteShed

    If you enjoyed this podcast and the series, please take 5 minutes to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed

    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed
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    29 分
  • This Is What Separates $1M Builders From $10M Builders | ft. Greg Wilkes | Ep. 489

    This Is What Separates $1M Builders From $10M Builders | ft. Greg Wilkes | Ep. 489
    2026/03/10

    🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod
    🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt

    If you feel like you’re flat out in your building business but the profit still doesn’t match the effort, this episode is for you.

    In Episode 489, Matt sits down with Greg Wilkes from Develop Coaching to unpack what actually separates a $1M builder from a $10M builder and the shift from being the best tradie on site to becoming the business leader who builds a team, installs simple systems, protects margins, and creates a pipeline that doesn’t rely on you doing everything.

    🎥 Watch the video version of this podcast at: @TheSiteShed


    Key Chapters:
    00:00 - Mindset Shift: Tradesperson to Entrepreneur

    00:44 - Meet Greg Wilkes: Construction Industry Expert

    01:10 - Scaling from $1 Million to $10 Million

    04:47 - The Pitfall of High Net Profit (and Not Investing)

    08:04 - Healthy Net Profit Margins for Builders

    10:00 - The Myth of Staying on the Tools

    16:43 - The Importance of Org Charts and Future Hiring

    17:54 - Strategy for First Hires: Start Low with Admin/VA

    24:17 - First Big Hire: The Site Supervisor

    25:10 - The Business Owner's Focus: Marketing and Sales

    27:19 - The Challenge of Systemizing and AI's Impact

    33:46 - Systemizing for Leverage: Focus on Repeatable Tasks

    38:54 - The Importance of Knowing Your Numbers

    42:15 - Simplifying Financial Numbers for Builders

    46:10 - Mapping Out a Plan for Growth: Job Value Over Volume

    48:40 - How to Contact Greg Wilkes (Develop Coaching)


    🎙️ About Our Guest: Greg Wilkes
    Greg Wilkes is a trade business coach at Develop Coaching, helping builders and tradies scale from being on the tools to running a profitable, systemised business.

    CONNECT WITH GREG WILKES
    Website: https://developcoaching.co.uk/
    Facebook: https://www.facebook.com/greg.wilkes.coach
    Instagram: https://www.instagram.com/greg.wilkes.coach/
    LinkedIn: https://www.linkedin.com/in/greg-wilkes/
    YouTube: https://www.youtube.com/@DevelopCoaching

    Links mentioned:
    Develop Coaching (Australia): https://developcoaching.com.au/
    Develop Coaching (UK): https://developcoaching.co.uk/
    Free book download: Building Your Future: https://developcoaching.com.au/download-building-your-future/

    CONNECT WITH THE TRADIE WEB GUYS!
    Website: https://www.tradiewebguys.com.au/
    YouTube: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1
    Facebook: https://www.facebook.com/TradieWebGuysOfficial
    Instagram: https://www.instagram.com/tradiewebguys/
    LinkedIn: https://au.linkedin.com/company/tradie-web-guys
    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    Your Next Step:

    Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.

    👉 Join free and grab your next growth tool here: https://tradie.wiki/pod

    Follow The Site Shed:

    • Facebook: The Site Shed
    • Instagram: @thesiteshed
    • LinkedIn: Matt Jones
    • Website: thesiteshed.com
    • YouTube: @TheSiteShed

    If you enjoyed this podcast and the series, please take 5 minutes to leave us a review:
    ⭐ https://lovethepodcast.com/TheSiteShed

    Love the audio version of this podcast? Subscribe to the link below:
    ⭐ https://followthepodcast.com/TheSiteShed
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    51 分
  • Your Marketing Spend Is Worthless Without This Number | ft. Kurt Hegetschweiler | Ep. 488

    Your Marketing Spend Is Worthless Without This Number | ft. Kurt Hegetschweiler | Ep. 488
    2026/03/03

    🎯 Free Tools for Growing Trade Businesses: https://tradie.wiki/pod
    🫱🏻‍🫲🏼 Book a Free Strategy Call with Tradie Web Guys: https://tradie.wiki/tssyt

    If you have plenty of work booked in but you still feel broke, stressed, or behind on cash, this episode is for you.

    In Episode 488, Matt sits down with Kurt Hegeschweiler from Builders Coach to unpack the real reason tradies and builders get squeezed: you end up financing the job while you wait to get paid.

    You will learn how to stop bleeding cash, protect your margin, and set your business up so money comes in before it goes out.

    Key Chapters:

    00:00 - Teaser
    00:53 - Welcome to the podcast, Kurt!
    01:26 - Kurt's background and specialty in helping builders with optimization and peak performance
    06:05 - The preservation mindset of many accountants and bookkeepers
    12:49 - The importance of having a plan in place
    18:09 - Positioning yourself as the expert within your specific vertical
    24:40 - Processes are essential for successfully scaling a business
    31:15 - Kurt's simplified financial metrics: 25% Gross Margin, 10% Overheads, 15% Net Profit (25/10/15)
    37:41 - The confusion between net profit and money in the bank
    42:07 - Good process and proactive communication is a form of marketing and value-add
    48:53 - The power of the Profit First business model for financial clarity
    54:49 - A goal without a strategy is a wish

    📲 Watch on YouTube!

    🎙️ About Our Guest: Kurt Hegeschweiler
    Kurt Hegeschweiler is a business coach who works primarily with residential builders (custom homes and renovations) through Builders Coach. He's best known for helping builders optimise profit, cash flow, and performance, including guiding over 100 builders to seven-figure net profit results.

    CONNECT WITH KURT HEGESCHWEILER
    Website: Builder's Coach
    Instagram
    Facebook
    LinkedIn
    Links mentioned in this episode:
    Million Dollar Builder 2.0 (Amazon and Audible): https://amzn.to/4pv6rd3
    Psycho-Cybernetics: https://amzn.to/3LCOviK

    CONNECT WITH THE TRADIE WEB GUYS!
    Website: https://www.tradiewebguys.com.au/
    YouTube: https://www.youtube.com/@TradieWebGuysOfficial?sub_confirmation=1
    Facebook: https://www.facebook.com/TradieWebGuysOfficial
    Instagram: https://www.instagram.com/tradiewebguys/
    LinkedIn: https://au.linkedin.com/company/tradie-web-guys
    Matt’s LinkedIn: https://www.linkedin.com/in/iamthemattj/

    Your Next Step:

    Join Tradie Academy, our free community packed with templates, checklists, and resources shared by podcast guests, coaches, and successful tradies.

    👉 Join free and grab your next growth tool here: https://tradie.wiki/pod

    Follow The Site Shed:

    • Facebook: The Site Shed
    • Instagram: @thesiteshed
    • LinkedIn: Matt Jones
    • Website: thesiteshed.com
    • YouTube: @TheSiteShed

    If you enjoyed this podcast and the series, please take 5 minutes to leave us a review:
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