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  • Data to Dollars: Turning STR Metrics into Money Moves with Carolyn O’Brien Are you ready to transform your data from a confusing mess into your business’s most powerful growth strategy?

    Data to Dollars: Turning STR Metrics into Money Moves with Carolyn O’Brien Are you ready to transform your data from a confusing mess into your business’s most powerful growth strategy?
    2025/07/15
    In this episode, I sit down with dashboard and data visualization expert Carolyn O’Brien, who’s on a mission to make data not just understandable—but actionable. Carolyn shares her journey to becoming a data visualization guru, helping entrepreneurs ditch the overwhelm and step confidently into data-driven decision-making. Together, we dive into how visualizing your business metrics—through simple, beautiful dashboards—can unlock powerful strategic insights. Think you’re “not a numbers person”? Think again. Carolyn walks us through how anyone can build a custom dashboard that tells you exactly what’s working (and what’s not)—from property performance and booking trends to revenue optimization and ROI. And here’s the best part: Carolyn and I are teaming up for a three-day “Data to Dollars Challenge” this August! You’ll learn how to build your very own real-time, visually stunning dashboard that helps you grow smarter, not harder. Whether you’re managing a single unit or scaling a full portfolio, this episode will change the way you think about data forever. No more guessing. No more overwhelm. Just clarity, confidence, and serious business intelligence. Let’s turn your data into dollars! Here is the link to join the challenge! HIGHLIGHTS AND KEY POINTS: [01:17] A short introduction about our guest Carolyn O’Brien and how she help business owners understand data and metrics [03:28] Carolyn shares the game-changing power of visualizing business data and her clients’ feedback [04:27] Carolyn emphasizes that data doesn’t have to be overwhelming—especially for those intimidated by spreadsheets [06:56] Carolyn’s strategy for making data review a weekly habit that drives better business decisions [08:36] Carolyn’s perspective on how clarity with numbers transforms business decisions [12:36] How clear, visual data not only improves business strategy but also strengthens communication between partners who co-invest [15:08] Carolyn explains how visual dashboards empower women to confidently engage with their numbers [22:38] How Carolyn's dashboard design unlocks smarter decisions in the short-term rental space [23:57] Carolyn emphasizes the value of integrating Airbnb data into custom dashboards to offer clarity and context for short-term rental owners [25:38] Introducing “The Data to Dollars Challenge” – a three day challenge to empower and help short-term rental hosts turn their data into actionable business insights [29:07] Carolyn offers advice to anyone intimidated by numbers or spreadsheets, especially those intrigued by the upcoming workshop but feeling hesitant [30:04] The lightning round Golden Nuggets: “Getting started doesn't mean tracking everything, because tracking too many numbers is almost just as bad as not tracking anything at all.” “Data can help back up so many different decisions, no matter what type of business you're in, no matter what size of business you're in.” “It's so critically important now, even more than ever, that we are making strategic decisions when it comes to our portfolio, when it comes to our investing, when it comes to perhaps what properties we want to, you know, redeploy money from.” “Sometimes you can learn from someone what not to do, which is more helpful than someone telling you what to do.” This episode is brought to you by ⁠⁠⁠Lodgify⁠⁠⁠! Ready to take control of your vacation rental business? With Lodgify, you can build your own direct booking website and manage all your reservations in one place — no middleman, no extra fees. 👉 Use the code STRSH20 at checkout for 20% off any yearly plan and start owning your bookings today. 🔗 ⁠⁠⁠Visit Lodgify.com Let’s Connect! Instagram: https://www.instagram.com/carolynobrienstrategist/ Website: metricssuccess.com Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
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    40 分
  • Designing Million-Dollar Rentals: Ishita Lalan’s Bold Approach to Short-Term Rental Design ROI

    Designing Million-Dollar Rentals: Ishita Lalan’s Bold Approach to Short-Term Rental Design ROI
    2025/07/08
    Are you ready to turn your short-term rental from basic to breathtaking—and bankable through strategic short-term rental design? In this high-impact episode, I sit down with Ishita Lalan, a powerhouse designer who's redefining what it means to design for profitability. With a background that spans architecture, Bollywood set design, and over 300 short-term rental design projects, Ishita brings a unique, globally inspired approach to transforming properties into wealth-building machines. We explore how intentional short-term rental design can dramatically boost your property's value—sometimes by hundreds of thousands of dollars. Ishita shares the story of a once-overlooked Asheville home that skyrocketed from $850,000 to $2.1 million in just four months through targeted design upgrades. But this conversation goes way beyond aesthetics. From maximizing "heads in beds" to leveraging market-specific design strategies, Ishita reveals the behind-the-scenes decisions that separate top-performing rentals from the rest. She also unpacks the costly mistakes investors often make—and how to avoid them if you want real ROI. If you're ready to see your short-term rental as both a stunning space and a serious investment, this episode will show you exactly how to design with purpose, power, and profit in mind. HIGHLIGHTS AND KEY POINTS: [00:59] A short introduction about our guest Ishita Lalan and shares the foundation of her work as both an investor and a designer [03:12] Ishita shares how short-term rental design makes it the perfect culmination of her life experiences and professional passions [08:36] What are some of the best upgrades that Ishita is seeing to drive impact when it comes to return on investment with property upgrades these days [15:11] How Ishita manages multiple projects across different geographies successfully and opens up about a challenging project in Tennessee that didn’t go as planned [19:03] Ishita breaks down how thoughtful design, strategic layout changes, and underutilized space conversions can unlock major equity gains and long-term wealth [27:09] What are some of the most common mistakes that Ishita is seeing these days in short term rental design [31:34] Ishita shares how strategic design—even within the confines of a small condo—can create impact, boost functionality, and help listings stand out [37:52] Ishita shares how thoughtful, minimalist, and upscale design plays just as vital a role in urban rentals as it does in vacation properties [43:22] Ishita explains the importance of the design process should be collaborative, phased, and tailored—not a one-size-fits-all handoff [45:52] Why Ishita encourages getting a designer and emphasizes the importance of designing with detachment, market appeal, and long-term goals in mind [48:49] The lightning round Golden Nuggets: “Short term rental has been a game changer in my life as an investor. It has literally changed our lives, not only my own, but it had a ripple effect in our family's life as well. We are able to have financial freedom.” “We need to be able to be in constant communication with our contractors. And setting expectations for those contractors is absolutely critical.” “I'm a big believer that a vacation should start from the minute your guest steps in on your doorstep, and they should feel like that's where the vacation starts.” This episode is brought to you by ⁠Lodgify⁠! Ready to take control of your vacation rental business? With Lodgify, you can build your own direct booking website and manage all your reservations in one place — no middleman, no extra fees. 👉 Use the code STRSH20 at checkout for 20% off any yearly plan and start owning your bookings today. 🔗 ⁠Visit Lodgify.com Let’s Connect! Instagram: https://www.instagram.com/ishita.interiors Facebook: https://www.facebook.com/ishita.nagda/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
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    59 分
  • How Anja Schaer Said Yes to Risk and Built a Life of Freedom with Short-Term Rentals

    How Anja Schaer Said Yes to Risk and Built a Life of Freedom with Short-Term Rentals
    2025/07/01
    What if the key to building your dream Airbnb business was hidden inside a bold decision—and one life-changing Facebook ad? In this powerful episode of The STR Sisterhood podcast, I sit down with Anja Schaer, a fearless short-term rental investor whose journey is anything but ordinary. From growing up behind the Berlin Wall to building a thriving portfolio of Airbnb and mid-term rental properties in Atlanta, Anja’s story is a masterclass in reinvention and real estate success. We talk about her surprising pivot—from running a lighting store to diving headfirst into the world of Airbnb hosting and property investing. It all began with a single Facebook ad and a $35,000 coaching program that changed the trajectory of her life. Anja shares the mindset shifts that helped her break free from limiting beliefs, the power of risk in growing a short-term rental business, and how her East German upbringing shaped her relentless pursuit of freedom and financial independence. But this episode isn’t just about real estate—it’s about reclaiming your story and designing a life you love. Anja also reveals how she’s using hybrid rental strategies (think Airbnb meets mid-term stays) to scale smarter—and how she's empowering other women to build wealth through property-backed income. If you’ve ever felt the pull to do something bigger, this episode is for you. You’ll walk away with inspiration, practical takeaways for your Airbnb business, and a fresh reminder that sometimes the boldest leaps bring the biggest rewards. Tune in now—and get ready to dream bigger, invest smarter, and live life on your terms. HIGHLIGHTS AND KEY POINTS: [01:30] A short introduction about our guest Anja Schaer and a glimpse on her short-term rental portfolio [02:47] How Anja’s journey from East Germany to the U.S. shaped her mindset around risk, freedom, and money [09:22] How the fall of the Berlin Wall and reunification of Germany impacted her emotionally and shaped her worldview [17:38] Anja and her husband’s transition from a lighting business to real estate investing [24:06] Anja’s view on balancing education and action when taking a leap into something new [35:52] How building and being part of communities provided Anja with emotional support, strategic feedback, and validation during pivots in her business journey [45:41] Anja talks about her book, The Hybrid Rental Strategy —based entirely on her real-life experiences and experiments [50:32] The lightning round Golden Nuggets: “We just have to be open to new things, to be ready to adapt, not holding onto old structures for too long, keeping our eyes open for opportunities.” “There's always good things and bad things. It's just weighing your options and making a decision that aligns with your goals, that aligns with your values.” “Jump and grow your wings on the way down.” “It might feel hard and uncomfortable for now, but there is light at the end of the tunnel. Just keep on going, push through.” “The power of a community is not only having the ability to ask questions and get plugged into formalized education, but also learning from other people's challenges before it ever occurs in our own businesses.” Resources Mentioned: Live Big Book : https://tinyurl.com/mvdvetb6 The Hybrid Rental Strategy : https://tinyurl.com/48hskfrs This episode is brought to you by ⁠Lodgify⁠! Ready to take control of your vacation rental business? With Lodgify, you can build your own direct booking website and manage all your reservations in one place — no middleman, no extra fees. 👉 Use the code STRSH20 at checkout for 20% off any yearly plan and start owning your bookings today. 🔗 ⁠Visit Lodgify.com Let’s Connect! Instagram: https://www.instagram.com/anja_invests/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
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    1 時間 3 分
  • The Soul of Hosting: Inside the Hospitable Hosts Movement with Jodie Odlin

    The Soul of Hosting: Inside the Hospitable Hosts Movement with Jodie Odlin
    2025/06/24
    Are you ready to unlock the true magic of hosting in the Airbnb and short-term rental world? In this heartfelt episode of The STR Sisterhood podcast, I sit down with the amazing Jodie Odlin—the visionary behind the global Hospitable Hosts movement. What started as a leap of faith in the Cotswolds has grown into a worldwide celebration of heart-led hosting and elevated guest experiences. We dive deep into what hospitality really means—and spoiler alert: it’s not just about clean linens or five-star reviews. It’s about human connection. It’s about storytelling. It’s about showing up with soul and creating spaces that leave a lasting impact on every guest who walks through your door. Jodie shares how following her intuition and leading with love helped her turn a single short-term rental into something far greater—a movement that’s redefining what it means to be a host. We also chat about the bold new STR Sisterhood Edition of Hospitable Hosts—a one-of-a-kind collaboration featuring 40 powerhouse women in the short-term rental industry. This isn’t just another book. It’s a movement rooted in empowerment, authenticity, and purpose-driven hosting. Whether you're an Airbnb host, a short-term rental investor, or simply someone who believes in the power of hospitality to change lives, this conversation will leave you inspired to lead with heart—and scale with soul. Want to become a featured author in the STR Sisterhood Edition of Hospitable Hosts? Get all the details here: https://www.hospitablehosts.com/HHSTRSisterhoodEdition Let this episode remind you: Hosting isn’t just a business model—it’s a calling. HIGHLIGHTS AND KEY POINTS: [01:23] A short introduction about our guest Jodie Odlin and how she got started in the world of short-term rentals [10:09] Jodie shares how the idea for Hospitable Hosts was born [14:34] How publishing the Hospitable Hosts books transformed Jodie’s life [22:27] Jodie highlights the powerful shift from “trying” to deciding and how taking committed action must also align with the season of life you’re in [28:36] How contributing to Hospitable Hosts Volume One sparked my journey I never imagined – writing my own book [35:10] Jodie highlights the transformational ripple effect of storytelling, how contributing even one chapter can unlock purpose and confidence, and encourages everyone [40:27] Jodie and I announce our newest collaboration—Hospitable Hosts: STR Sisterhood Edition—a global anthology celebrating the personal and professional journeys of women in the short-term rental space [45:06] The lightning round Golden Nuggets: “Hospitality skills are a learned skill.” “Trust your gut and your intuition. I call it your GodRod. Your GodRod will lead you, naturally and organically to people and opportunities that you may not have had in your five year plan.” “People do get too caught up in when they're so set on these five year plans, and it doesn't happen, they get disappointed. Don't see it as a disappointment. See what was the opportunity that you could have learned from.” “Just think big, Be open. Be open to everything.” This episode is brought to you by Lodgify! Ready to take control of your vacation rental business? With Lodgify, you can build your own direct booking website and manage all your reservations in one place — no middleman, no extra fees. 👉 Use the code STRSH20 at checkout for 20% off any yearly plan and start owning your bookings today. 🔗 Visit Lodgify.com Resources Mentioned: STR Sisterhood Edition of Hospitable Hosts: https://www.hospitablehosts.com/HHSTRSisterhoodEdition Let’s Connect! Website: hospitablehosts.com Instagram: https://www.instagram.com/hospitablehosts/ Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
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    56 分
  • Airbnb Legal 101: How Katie Johnson Took on a Township and What It Means for You

    Airbnb Legal 101: How Katie Johnson Took on a Township and What It Means for You
    2025/06/17
    Are you an Airbnb host or short-term rental investor wondering what legal pitfalls could derail your entire business? In this must-listen episode, I sit down with powerhouse attorney and STR host Katie Johnson—who’s not just navigating the short-term rental industry, she’s on the front lines fighting to protect it. What began as a side hustle hosting on Airbnb quickly escalated into a legal battle when her Michigan township tried to shut down vacation rentals with a sweeping ban. Katie shares her eye-opening journey from new Airbnb host to legal advocate for over 100 property owners—and why this fight could affect every short-term rental operator across the country. We’re talking: The biggest legal mistakes Airbnb hosts and STR investors make Why surface-level research isn’t enough when buying a short-term rental property How deed restrictions and local zoning laws can quietly kill your cash flow And why having a STR-savvy real estate attorney is no longer optional Katie is on a mission to educate, empower, and protect Airbnb hosts and vacation rental owners who feel like they’re at the mercy of shifting regulations. This episode isn’t just about legal fine print—it’s about defending your right to host, protecting your real estate investment, and understanding the legal foundation your STR business must be built on.If you’re serious about growing a profitable, long-term Airbnb business, this legal deep dive is your non-negotiable wake-up call. Don’t miss it. HIGHLIGHTS AND KEY POINTS: [01:19] A short introduction about our guest Katie Johnson and how she got started in the short term rental space [04:22] What is a Deed Restriction and why should short term rental owners be on the lookout for them [07:05] Michigan’s interpretation of residential zoning in relation to rental types [08:04] What should you do if you encounter unclear language in a Deed Restriction or zoning rule [08:54] Katie explains how deed restrictions are typically created and is there a way to get it removed [11:05] Katie weighs the risks of self-research versus hiring an attorney for deed restrictions [14:01] Katie shares her firsthand experience challenging a short-term rental ban in Park Township, Michigan [16:44] Katie outlines the process of organizing short-term rental owners in response to a local ban [18:00] How the short-term rental owner coalition quickly scaled, structured funding, and secured major legal support [22:18] Katie outlines the ideal mix of skills and roles needed to build an effective nonprofit board for STR advocacy [24:52] Katie’s experience navigating post-lawsuit challenges to preserve STR rights in Park Township [27:10] Katie’s shares her personal and professional transformation through STR litigation involvement [29:33] What does Katie advise hosts who are facing similar scenarios involving local restrictions or ordinances [32:37] Katie’s advice for women in STRs to protect themselves and their businesses [34:49] The lightning round Golden Nuggets: “Getting organized and banding together, finding an attorney, a local attorney, ideally, that knows the board or knows the town that you're dealing with to help you navigate through this process, is the best advice I can give anyone.” “Finding people who are doing the same things, finding people who are thinking big like you, that's been immensely helpful.” “If the numbers work, you should buy it like you can buy everything you can. So I wish I had started buying earlier.” “How you do anything is how you do everything.” Let’s Connect! Website: katiejohnsonplc.com Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
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    45 分
  • AI for Airbnb Hosts: How Jurny Is Redefining Short-Term Rental Management

    AI for Airbnb Hosts: How Jurny Is Redefining Short-Term Rental Management
    2025/06/10
    Are you drowning in the operational chaos of managing short-term rentals or Airbnb properties? What if there were an AI-powered property management solution that could give you back your time, your sanity, and your passion for hospitality? In this episode, I sit down with Erika and Lana from Jurny—a revolutionary AI-driven platform that’s transforming how Airbnb hosts and short-term rental property managers run their businesses. Imagine a smart system that handles automated guest communication, manages phone reservations, optimizes Airbnb and vacation rental listings, and delivers personalized guest experiences—all while maintaining your brand voice. That’s not a dream—it’s Jurny. We dive into how this all-in-one platform goes beyond automation to empower Airbnb hosts and vacation rental managers to streamline daily operations, reduce manual tasks, and bring joy back into their hospitality business. Erika and Lana share how their own struggles in short-term rental management led them to build a solution designed to save time, reduce burnout, and help hosts thrive in today’s competitive market. If you're ready to simplify your short-term rental workflow, eliminate operational overwhelm, and reignite your love for hosting, this episode is your sneak peek into what’s possible with AI-powered property management. HIGHLIGHTS AND KEY POINTS: [01:25] A short introduction about our guests Erika and Lana of Jurny, a vacation rental property management platform [07:21] What is Jurney, and how it helps short-term rental hosts and property managers simplify operations and reclaim their time [13:34] How Jurney’s AI-driven communication system, Nia, supports hosts while preserving brand tone and guest trust [20:51] How hosts can stay in control of guest messaging with Jurney’s AI, using assisted mode and feedback loops [22:38] How hosts are using Jurney’s network of AI agents to streamline operations, improve guest service, and optimize performance [25:46] Jurney’s approach to integration streamlines platform connectivity for property managers [28:36] How Jurney’s use of digital welcome guides enhances the guest experience through its integrated app [30:15] Jurney’s upcoming features and community focus aim to empower hosts through smarter automation [33:31] Erika and Lana’s favorite aspects of working at Jurney [37:23] The lightning round Golden Nuggets: “I love communities. The power of your community is so incredible, and not only to provide support, but to get your finger on the pulse of what other hosts are doing in other locations, whether it's across the state, across the country, or around the globe. It's tremendously helpful to learn from, from other hosts.” “Yes, we work with AI and yes, we work with technology, but there are humans behind all this technology. And we are people that are looking for ways on how to improve human life, not replace something that a robot can do better.” “Listen to your gut, we are women, right? I think we have a very well developed sense of our intuition. So listen to it, if you have something in you telling you that that's the right move, you’ve got to pull the trigger. Just do it. Don't hesitate, don't think twice. Just do it.” Let’s Connect! Website: www.jurney.com Facebook: https://www.facebook.com/jurnyinc/ LinkedIn: https://www.linkedin.com/company/jurny Twitter/X: https://twitter.com/jurnyinc Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
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    55 分
  • How Chandni Dhanjal Saved $22K on Airbnb Setup Using AI

    How Chandni Dhanjal Saved $22K on Airbnb Setup Using AI
    2025/06/03
    Ever wondered how AI could revolutionize your short-term rental business and save you thousands of dollars? In this episode, I sit down with Chandni Dhanjal, a bosslady who's shaking up the real estate investment world with bold, AI-powered strategies. A former tech executive turned vacation rental mogul, Chandni shares how she scaled six luxury properties across multiple states—without breaking the bank. From generating custom artwork for pennies to sourcing designer furniture at a fraction of the cost, Chandni reveals the exact tools and workflows that helped her slash expenses and build unforgettable Airbnb properties. She shows us how AI isn’t just a trend—it’s a transformational tool for savvy entrepreneurs ready to innovate. We dive into her five pillars of property design, her journey from tech to real estate, and how she’s building a prop-tech empire that’s making high-end investing more accessible than ever. This episode will open your eyes to what's possible when tech and creativity collide. This isn’t the future, it’s happening now! Tune in and learn how to turn AI into your rental business’s secret weapon! HIGHLIGHTS AND KEY POINTS: [01:12] A short introduction about our guest Chandi Dhanji and her short-term rental journey and portfolio [03:33] Chandi talks about her strategy behind market selection and why she intentionally spread her short-term rentals across several states [05:49] Chandi’s approach to integrating AI into market analysis to improve decision-making and reduce risk in short-term rental investing [08:07] Chandi talks about her idea of using AI for furnishing and design to save over $20,000 while elevating guest experience and ROI [15:39] Chandi’s strategy to leveraging AI tools as a design collaborator for high-end STR efficiency [22:49] How anyone can get started with AI tools—even without tech skills [26:11] Chandi talks about how much time she spends using AI tools and how she uses them in pricing strategies to save time and money on property renovations [36:23] How Chandi delegates pricing research and uses AI-generated artwork to significantly reduce costs in her real estate projects [40:41] Chandi explains how she prints AI-generated artwork and how it enables unique, custom design solutions that save time and money [44:48] Chandi shares her plan of design innovation and creating customized decor using 3D printing [46:40] Chandi shares how experimentation, persistence, and team collaboration drive her innovation and savings [48:50] The lightning round Golden Nuggets: “I'm a very data driven person. Once you decide to invest remotely, it doesn't matter if it's North Carolina, Maine or wherever it is, the drill is the same.” “You just can't pick something you like, you have to see if it is worth it.” “Don’t let the jargon scare you.Think of it like an assistant. T If you have a VA or somebody the way you ask your VA or talk with the VA, just use ChatGPT like that.” “If you're putting your vision, I'm putting my vision, that is one way that we can build truly unique properties is by creating our own artwork.” “Don't forget to make life while you're making a living.” This episode is brought to you by StayFi — the easiest way to grow your direct bookings! ⁠⁠⁠http://stayfi.com/STRSisterhood⁠⁠⁠ Use the code “SISTERHOOD” at checkout for 50% off your first 3 months. AI Tools Mentioned: SketchUp: https://www.sketchup.com/ Enscape: https://www.chaos.com/enscape Google Lens: https://lens.google/ Leonardo.Ai: https://leonardo.ai/ Imagen: https://deepmind.google/technologies/imagen-3/ Let’s Connect! Website: www.charmingvacationhomes.com Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
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    57 分
  • Brand Over Platform: Tori Bolt’s 600K Instagram Strategy and Direct Booking Blueprint

    Brand Over Platform: Tori Bolt’s 600K Instagram Strategy and Direct Booking Blueprint
    2025/05/27
    What if you could ditch expensive booking platforms and turn your brand into a magnetic force that drives real revenue—directly? In this powerful episode, I sit down with Tori Bolt to unpack how she and her husband transformed Airbnb listings into a luxury treehouse empire—without relying on OTAs. Tori shares the pivotal moment that changed everything—and how one bold decision led them to walk away from traditional booking platforms and build a direct-booking model that fuels every reservation they now receive. With zero hospitality background, they leaned into passion, persistence, and purpose to build something unforgettable. We dive deep into the intentional design behind guest experiences that spark connection, the mindset shifts that turned them from beginners into industry leaders, and the radical clarity it took to say no to the wrong customers so they could say yes to the right ones. Tori opens up about the real challenges, the strategic moves that kept 100% of booking fees in-house, and how they built an Instagram following of over 600,000 by focusing on content that converts, not just entertains. This isn’t just another marketing episode—it’s a blueprint for breaking free from conventional business models and building a brand that’s driven by purpose, not just profits. If you're ready to reclaim your bookings, grow with intention, and turn your business into something guests can’t stop talking about—this episode is your launchpad! HIGHLIGHTS AND KEY POINTS: [01:16] A short introduction about our guest Tori Bolt and her journey of founding and scaling Bolt Farm Treehouse, a mountaintop luxury glamping retreat in Tennessee [03:32] What was the original spark that ignited Tori’s journey to begin Bolt Farm Treehouse [07:27] Tori talks about the intentionally crafted environment at Bolt Farm Treehouse and how it fosters presence, connection, and the flow state [10:15] How the decision to embrace an adults-only policy at Bolt Farm Treehouse clarified their brand and strengthened guest satisfaction [18:36] Tori’s approach to mastering delegation in order to scale the business, reclaim time, and focus on high-impact leadership tasks [22:44] Tori explains Bolt Farm’s bold shift to 100% direct bookings and the importance of owning your platform [30:04] Tori reveals what is Bolt Farm’s channels for customer acquisition for brand awareness and direct bookings [30:54] Tori’s three-part formula for growing a 600K+ Instagram following and driving meaningful business result [35:14] The mindset shift from going it alone to investing in mentorship—and how it radically transformed their business [40:51] Tori shares how she and her husband now host hands-on workshops at Bolt Farm, offering a full-access experience to a small group of entrepreneurs in the short-term rental space [44:07] The lightning round Golden Nuggets: “Be true to yourself, your brand. Know your brand and your brand identity; your goal is not to make everybody happy.” “It's absolutely necessary to delegate. If you want to scale and if you want to grow your team, you cannot do everything yourself.” “As soon as you can build trust, you can get people to go direct; and just highlight the reasons why they should go direct.” “I truly believe that mindset is everything. It's the foundation for success. Because the only way that you can truly fail is if you quit.” “If you believe in yourself and believe in what you're looking to build, I believe one of the fastest and best ways to get there is to surround yourself with other people who have been there, because, again, you can plug right into them and not have to reinvent the wheel or live with the mistakes.” This episode is brought to you by StayFi — the easiest way to grow your direct bookings! ⁠⁠http://stayfi.com/STRSisterhood⁠⁠ Use the code “SISTERHOOD” at checkout for 50% off your first 3 months. Let’s Connect! Website: boltfarmtreehouse.com Enjoyed the show? Subscribe, Rate, Review, Like, and Share!
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    52 分