“You either crush it and they don’t need you anymore, run out of leads, or just don’t get the results. Every cold email engagement has an expiration date.”

That was the reality for Noah Berk and his co-founder in 2016. Their business, built on cold outbound, worked at first. But behind the early wins was a model that couldn’t hold.

Highlights include: Cold Email: NOT a Long-term Sustainable Business Model (03:10), Doubling Down on HubSpot (08:18), Keeping the Lights On (12:08), And more…

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J. Ryan Williams spent years leading sales at high-growth startups. Then he quit. Not because he lost faith in sales, but because he realized most founders were doing it backwards.

Product-market fit starts with message-market fit. Say it simply. Say it like an insider. Say it on camera. Then watch everything else get easier.

Highlights include: The Collapse of a Dream (11:00), “Drunks Holding Each Other Up” (22:00), Your Customer’s Customer (39:00), Teaching Through Sales (46:00), and more…

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The best startup ideas don’t start with brainstorming. They start with frustration. Anirudh Ganesh didn’t invent a new market. He spotted an obvious, painful inefficiency: boutique hotels had outdated, unusable websites, losing up to 30% of revenue to online travel agencies (OTAs).

Startup ideas don’t need to be revolutionary. They need to fix something visibly broken, where the cost of doing nothing is already high.

Highlights include: Referral, Referral, Referral (06:30), Cold Calling When the Math is Easy (15:50), Self Service for Cost Reduction and Customer Engagement (21:00), The Moment You Realize You Might Have Something Good (23:15), and more…

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Product-market fit doesn’t always start with innovation. Sometimes, it starts with frustration.

That’s exactly how Pulpo WMS began: not as a genius idea in a boardroom, but as a real-world pain point inside a medical warehouse.

Highlights include: Has Anyone Actually Tried This? (03:53), Where did Rebillia’s First Customer Come From? (09:33), The Product-Fit Moment (13:05), and more…

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When Moran Mizrahi joined us on the Predictable Revenue Podcast, the conversation started with something every founder can relate to: the moment you hit a wall using a tool that clearly wasn’t designed for people like you.

For Moran and Rebillia, that moment came in the subscription billing space. After years running retail and eCommerce businesses, they were spending heavily to acquire customers, only to watch them churn after one or two purchases. Subscriptions felt like the solution. But the tools were rigid, hard to use, and far from customer-centric.

Highlights include: Has Anyone Actually Tried This? (03:53), Where did Rebillia’s First Customer Come From? (09:33), The Product-Fit Moment (13:05), and more…

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Collin Stewart almost canceled this episode.

Not because the guest wasn’t great, he was. Dr. Jeremy Weisz, co-founder of Rise 25, helped Collin get his podcast off the ground years ago.

No, Collin hesitated because the strategy they were about to talk about… was working too well.

“I don’t want everyone else to start doing this,” Collin admitted. “It’s working so well right now, I almost didn’t want to share it.”

So, what is this strategy?

Podcasting. But not in the way you think.

Highlights include: Getting Into Podcasts in the First Place (03:11), Having More than One Podcast (07:19), Working out the Model to Get Revenue from Podcasts (12:01), Benefits and Advantages of Having a Podcast (18:08), and more…

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After a serious spinal injury left him temporarily paralyzed, Ty had to navigate the healthcare system to find the right specialists, without reliable online information to guide those critical choices.

On this episode of the Predictable Revenue Podcast, Ty Allen, founder of SocialClimb, shared the deeply personal story behind his company’s origin.

Highlights include: Finding a Gap in the Market (07:10), Validating the Market Gap (11:24), How Not To Screw Up Pricing (14:34), Customer Development and First Clients (20:30), And more…

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Sustainability in construction is no longer optional. It’s a business imperative. Large corporations and government agencies demand low-impact materials, pushing manufacturers and suppliers to adapt.

However, the complexity of sustainability standards, scattered data, and inconsistent reporting slow adoption.

Kathleen Egan, CEO of Ecomedes, appeared on the Predictable Revenue Podcast to share insights on how businesses can turn this complexity into a competitive advantage. The takeaway? When industries drown in fragmented data, those who simplify the process gain a massive edge.

Highlights include: Saving People Time equals Saving People Money (08:13), Your Best Customers Might Be Who You Least Expect (09:21), Solving Your Own Issue Might Become a Source of Income (13:52), Where Early Customers Usually Come From (18:47), And more…

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