Join us for an insightful conversation with Gemma Crane, Managing Director and Lead HR Consultant at Mindset HR, based in Norwich. With over 24 years of HR experience across multiple sectors, Gemma holds a Level 7 CIPD qualification and is a certified NLP practitioner and mindset coach.After a corporate maternity break, Gemma embarked on a transformational journey—embracing network marketing, mindset coaching, and theta healing—which reshaped her professional outlook. Eventually, she founded Mindset HR to blend strategic HR expertise with personal growth and cultural transformation for businesses.In this episode, Gemma discusses:Her unconventional path—from early school struggles to international performance roles, and into HR leadership .How she supports CEOs and MDs in building resilient work cultures, aligning people strategy with business goals.What employers can and can't do when hiring and firing.The importance of self-image, mindset, and spiritual wellbeing in modern HR practices—from NLP to mindset coaching and theta healing.The shift in post-pandemic workplace priorities—how companies can attract, retain, and empower talent through holistic role design and flexible culture.Her involvement in multi-level marketing business, Utility Warehouse.Beyond the boardroom, Gemma is deeply embedded in the local community. She recently celebrated being a Norfolk Future Award recipient, honoring her impact on regional business leadership. Tune in to learn how mindset-driven HR and authentic leadership can transform company culture, support individual purpose, and drive meaningful business growth.

In this episode, we welcome Ruben Davis, Co-Founder at Synergy Resourcing Solutions — an experienced recruitment consultant specialising in technology placements across East Anglia. With nearly a decade in the tech recruitment field, Ruben has built a reputation for forging strong, trust-based relationships with both clients and candidates, thanks to his honest, high-quality approach.

Based in Norwich, Ruben is passionate about connecting top technical talent with businesses across all sectors, helping local companies scale strategically while boosting the region’s economy.

He balances his professional dedication with a fun-loving personal life: a devoted father of two, enthusiastic about golf, sim racing, DIY projects—and always ready with a witty one-liner to lighten the mood.

In our conversation, Ruben opens up about what drives him—supporting people and businesses to flourish. He shares insights from his hands-on approach: from advising candidates through CV development to aligning with company leaders’ ambitions and delivering recruitment that truly supports growth.

We also dive into his community involvement, including ongoing charity efforts like fundraising for mental health via the Norwich Samaritans, underscoring his commitment beyond business.

Whether you're a budding tech professional, a business leader seeking top talent, or someone curious about career transitions, Ruben offers candid, actionable insights—wrapped in local flair and earnest humour.

👉 Tune in to discover:

Ruben’s recruitment philosophy and why relationships matter.

How tech hiring in the East Anglia region is evolving.

His top tips for interview prep, candidate development, and cultural fit.

https://www.synergy-rec.com/

On this episode of the Norfolk Business Show, we’re joined by Wendi McLean, a highly trained mindset, motivation, and personal development coach based in Norwich.

Wendi brings over 25 years of expertise in people development and career transition, certified in NLP (Master Practitioner), Hypnotherapy, Timeline Therapy, Motivational Maps, and more .

She began her coaching journey in 2002 and, following a successful corporate career spanning nearly three decades, fully dedicated herself to coaching in 2019 after significant life transitions. Since then, she’s completed more than 1,800 hours of one-on-one coaching .

Wendi’s mission is to help ambitious women break through limiting beliefs and build lasting confidence and resilience. Her approach blends mindset mastery, business strategy, and spiritual grounding techniques—showcasing her holistic teaching style. She delivers this work via private coaching, group programs such as the Business Academy and Limitless Confidence, and engaging public speaking .

In our conversation, Wendi shares powerful insights from her own life—from a traumatic divorce and burnout to rediscovering her purpose—and how these experiences fuel her passion for helping others. She speaks candidly about overcoming old narratives and embracing self-compassion, drawing on techniques like NLP, hypnotherapy, and motivational mapping .

Whether you’re launching a business, navigating personal transformation, or seeking clarity in midlife, this episode offers practical tools and inspiration. Wendi’s affiliate “Clarity Calls” and free resources empower listeners to take their next confident step.

Tune in to uncover how to rewrite your inner story, step into empowered action, and flourish with resilience and purpose, guided by Wendi’s deep experience and compassionate coaching style.