Welcome to the "Newbie 2 Ninja" podcast! In today's episode, we dive into the world of real estate and explore how you can effectively utilize Facebook as a newbie in the industry. Here are the key takeaways from our discussion:

1. Utilize a Facebook Business Page: Creating a dedicated business page on Facebook allows you to establish a professional online presence. It serves as a platform for branding and marketing your real estate business.

2. Facebook Groups: In addition to a business page, consider creating your own Facebook group. Groups provide a unique opportunity to foster a sense of community and tribe among your target audience. They offer features and functionalities that are not available on a business page.

3. Consistent Posting Schedule: Each social media channel has its own dynamics. On Facebook, it is recommended to maintain a consistent posting schedule of 3 to 4 times a week. Regularly sharing valuable content helps keep your audience engaged and informed.

4. Define Your Target Audience: To effectively connect with potential clients, it is crucial to define your ideal client avatar. Understanding your target audience's demographics, interests, and pain points will enable you to tailor your content and marketing efforts more effectively.

5. Engaging Content Strategy: Strive for a balance between valuable content and promotional material. Aim for a ratio of 9 pieces of valuable content for every 1 piece of marketing. This approach positions you as a trusted resource and helps build credibility among your audience.

6. Visual Appeal: When posting on Facebook, make sure to utilize high-quality photos and videos. Visual content has a significant impact on engagement and can enhance the overall appeal of your posts.

7. Facebook Live and Stories: Leverage the power of Facebook Live videos and Stories to deliver high-value content in a more interactive and personal manner. These features allow you to connect with your audience in real-time and create a more engaging experience.

8. Paid Advertising: Consider running targeted Facebook ads to expand your reach and attract a wider audience. However, be aware that mastering the art of Facebook advertising requires a steep learning curve and a healthy budget.

9. Engage with Your Audience: Actively engage with your followers by promptly responding to comments, messages, and inquiries. Building personal connections and providing excellent customer service can lead to organic growth and establish you as an influencer in the real estate industry.

10. Analyze Insights and Adjust: Regularly review Facebook Insights to gain valuable data about your page's performance. This information includes post reach, engagement metrics, and audience demographics. By analyzing these insights, you can make informed decisions and adjust your strategies to achieve better results.

That's a wrap for today's episode of "Newbie 2 Ninja." We hope these tips on using Facebook for real estate newbies have been helpful. Remember, consistency, engagement, and a thorough understanding of your audience are key to thriving in the world of real estate on Facebook. Stay tuned for more exciting episodes!

Jim "The Coach" Jacobus
Jason "The Agent" Keller

Where do we start to understand how to build a great website? We start with none other than Lee "The Design Queen" Levy! That's where!!!

Welcome to an extraordinary episode of our N2N podcast titled "Web Wisdom: Mastering Real Estate Website Design with Lee Levy"! This podcast will take you from beginner to badass in the blink of an eye. Today, we have an absolute legend gracing our virtual stage. Hold onto your seats, because we're about to be schooled by the one and only Lee "The Design Queen" Levy!

Lee isn't just a website designer; she's a superhuman force, shattering the boundaries of what's possible in the design universe. Get ready for an exhilarating adventure, because today, Lee is sharing her secrets to creating a real estate website that will leave you shouting "Holy cow!" Picture this: even the most seasoned veterans in the industry walked away from Lee's webinar with their minds blown! Can you even fathom what this means for someone new to the game?

Buckle up, eager newbies, because this is no ordinary podcast/webinar - this is your golden ticket to unlocking the extraordinary knowledge that Lee Levy possesses. From the moment she takes the virtual stage, her expertise radiates like a supernova, revealing the essential fusion of style and function for your real estate website.

Join us on an extraordinary journey with Lee Levy, where we'll explore the limitless possibilities of real estate website design. Get ready to unleash your inner ninja and conquer the web design world like never before!

Jim "The Coach" Jacobus
Jason "The Agent" Keller

Where on earth do you even begin to build a marketing strategy for your real estate business? This podcast is a great place to start. In this 2 week overview we will cover all of the basics like:

• What is the difference in sales (we covered in the last series of podcasts) and marketing
• Critical elements of a rockstar website
• The importance of social media
• How different social media channels work in your business
• How to build your real estate business through networking
• And much, much more!

After our 2 week overview we are going to dive into each aspect in depth as well as we will have experts on board to interview and get you great info straight from some of the best agents in the business!

We trust you will enjoy this series and find it tremendously valuable in building out your real estate marketing strategy!

Jim & Jason