Ever felt like a CEO’s life is a roller coaster, with more downs than ups?

That’s exactly what Sahil Patel, 2x founder and current CEO of Spiralyze, is here to unpack.

In this episode, Sahil dives deep into the gritty reality of entrepreneurship, describing how to live in the valleys and still lead authentically. He unpacks hard-earned lessons from ER Express, explains why small markets can kill growth dreams, and reveals his proven website conversion strategies through A/B testing.

Plus, mental health and therapy for business leaders get a full spotlight.

What You’ll Learn:

• Why “living in the valley” is the real CEO mindset nobody talks about

• How anxiety kills leadership, and calm earns real loyalty

• The truth behind Sahil’s ER Express exit (and why it wasn’t a beach-check payday)

• Why most B2B websites fail the 3-second test, and how to fix it

• How showing pricing (even for complex products) can boost conversions

• The CRO mistake nearly every small business makes on their homepage

• Why therapy might be the smartest investment for founders under pressure
  
  

Favorite Quote:

“You got to learn to live in the valley... that is part of the job. Maybe that even is the job.”

Who is Sahil?
Sahil Patel is a two-time founder. He co-founded and led ER Express (a health-tech platform) and now heads Spiralyze, a conversion-rate optimization powerhouse. He’s built businesses that tackle real-world problems and writes weekly CRO tips on LinkedIn.

Why Should You Listen?
Tune in to rethink how you handle failure, sharpen your website game, and protect your mental well-being.

Connect with Sahil:

• Website: https://www.spiralyze.com

• LinkedIn (Personal): https://www.linkedin.com/in/sahilanamipatel

📞 Want help prepping your business for growth or sale?
Hit us up at https://api.leadconnectorhq.com/widget/bookings/call-with-credit-banc-pod

🎧 Subscribe. Rate. Share. Repeat.

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📧 Want even more? Subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.

Available on Substack: https://theweeklyfromshieldadvisory.substack.com/

Connect with us on Instagram:
➡️ @matthew.r.meehan
➡️ @luigi_rosabianca,
➡️ https://www.instagram.com/theliquidlunchproject/

Is the real estate market crashing? Or is it finally on sale?

That’s (one of) the questions we’re discussing on this episode of The Liquid Lunch Project. Matthew R. Meehan and Luigi Rosabianca welcome Hunter Thompson, capital raising pro and founder of RaisingCapital.com. They go deep on what makes this moment in the market a generational buying opportunity, why most people miss it, and how the smart ones raise money when it's hardest. If you're in the game (or want to be), this episode is your new blueprint.

What You’ll Learn:

• Why the current market downturn is a once-in-20-years buying window

• How to raise capital when everyone else is panicking

• The truth about commercial mortgages and interest rate dynamics

• Real talk on asset classes: mobile homes, self-storage, retail, and more

• What "Fund of Funds" really means—and how to use it to leapfrog your way in

• The one question you should ask before trusting a deal: "Would I bet my career on this person?"

Favorite Quote:

"This market has made more millionaires than anything else. But it's also made more bankruptcies. It's a dangerous game—but it's worth it."

Who is Hunter?

Hunter Thompson is the founder of RaisingCapital.com and host of the "Cash Flow Connections" podcast. He’s helped entrepreneurs raise over $100 million and is the author of Amazon's #1 bestseller, Raising Capital for Real Estate. Known for cutting through the noise, Hunter's mission is to give ambitious investors the tools to scale fast and raise capital like a pro.

Why Should You Listen?

Because sitting on the sidelines doesn’t build wealth. If you're ready to raise serious capital and stop playing small, this episode is your new roadmap.

Connect with Hunter:

• LinkedIn (Personal): https://www.linkedin.com/in/hunterlthompsonofficial/

• LinkedIn (Company): https://www.linkedin.com/company/raisingcapital-com/

• Website: https://raisingcapital.com

📞 Want help prepping your business for growth or sale?
Hit us up at https://api.leadconnectorhq.com/widget/bookings/call-with-credit-banc-pod

🎧 Subscribe. Rate. Share. Repeat.

• Our website

• Apple Podcasts

• Spotify

• Audible

• YouTube

📧 Want even more? Subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.

Available on Substack: https://theweeklyfromshieldadvisory.substack.com/

Connect with us on Instagram:
➡️ @matthew.r.meehan
➡️ @luigi_rosabianca,
➡️ https://www.instagram.com/theliquidlunchproject/

Think your business is worth $12 million? It might be closer to $3.5…and here’s why.

In this episode, Matt and Luigi sit down with Tom Dillon, founder of Frac Finance, to unpack the brutal realities behind business valuations, botched exits, and what most owners get dead wrong about scaling and selling. From M&A landmines to the truth about fractional CFOs, this one’s a wake-up call for any entrepreneur who thinks they’re ready.

• Why most owners overvalue their business (and what to do about it)

• The difference between cost-cutting and growth-minded CFOs

• How the SBA rule changes are shaking up the M&A game

• Mistakes SMBs make when raising capital or hiring too early

• Real talk on family businesses, seller financing, and scaling a CFO firm
  
  

“You can't cost-cut your way to profitability forever.”

Tom Dillon is the founder and principal of Frac Finance, a fractional CFO firm helping SMBs scale, prepare for exits, and make smarter financial moves. With a background in investment banking and private equity, Tom brings real-world experience to a space that desperately needs it…and he’s not afraid to ruffle feathers along the way.

Why You Should Listen:

If you’re a business owner who thinks you’re ready to scale or sell, Tom Dillon will show you exactly why you’re not…and how to fix it before it costs you everything.

Connect with Tom:

• Twitter / X: https://x.com/profithuntercfo

• LinkedIn: https://www.linkedin.com/in/tom-dillon-cfa/

• Website: https://www.frakfinance.com/

📞 Want help prepping your business for growth or sale?
Hit us up at https://api.leadconnectorhq.com/widget/bookings/call-with-credit-banc-pod

🎧 Subscribe. Rate. Share. Repeat.

• Our website

• Apple Podcasts

• Spotify

• Audible

• YouTube

📧 Want even more? Subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.

Available on Substack: https://theweeklyfromshieldadvisory.substack.com/

Connect with us on Instagram:
➡️ @matthew.r.meehan
➡️ @luigi_rosabianca,
➡️ https://www.instagram.com/theliquidlunchproject/