『The Josh Bersin Company』のカバーアート

The Josh Bersin Company

The Josh Bersin Company

著者: Josh Bersin
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【Amazonプライム会員限定】今ならプレミアムプランが4か月 月額99円。

10月19日まで。※適用条件あり
Insights on Corporate Talent, Learning, AI, and HR Technology. I discuss new research on all areas of management, leadership, economics, and HR, informed by our proprietary research and deep discussions with clients, vendors, and technology providers. We also publish interviews and case studies from some of the most fascinating and innovative leaders in HR and business.© 2026 JOSH BERSIN マネジメント マネジメント・リーダーシップ 経済学
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  • What Is Task Intelligence And Can We Decompose Every Job For AI?
    2026/10/18

    There’s a big flurry of interest in Job-Task Analysis (an old discipline) to break down jobs into tasks, categorize and inventory these tasks, and then “Voila,” you can build AI agents to automate these tasks.

    It sounds like a great idea. So data providers like Lightcast, Draup, SAP (TechWolf), Reejig, and Workday (using Stanford data) are busy building these huge “Job-Task” data sets so you can now look at your company or department as a “basket of tasks” and apply AI to build just the right agents to streamline work. (And also make decisions like centralizing some tasks or building better learning to cross-train people for such tasks.)

    As you’ll hear me describe, this kind of work is extremely valuable for regulated, structured, safety-related, and operational jobs. If we know that every airline pilot has to master the task of “lowering landing gear at the right speed and time” it makes perfect sense for the aircraft to do this (or tell the pilot) automatically.

    Similarly if every sales person has to update Salesforce in a 2 minute “task” we should build an agent to do it accurately. So there are task automation opportunities in every business area, every function, and every job.

    The challenge is that these “tasks” don’t always stand alone: they’re related to broader job roles and business processes. So taking an inventory of tasks is great (we know all the tasks an HR Business Partner does, for example), but we have to think strategically about which of these are suited for AI, which are suited for regular IT automation, which could be outsourced, and which are very “context sensitive” and may need to be treated differently.

    In our interviews with clients we find a hierarchy to this work. First, what is the business goal for this job or work? Second, what are the broader product, service, or customer outcomes we’re trying to achieve? Third, what are the steps or tasks and are they “rigid or mandatory” or are they “judgemental and optional?” Fourth, how do these individual tasks relate or chain together? And Fifth, what human or technical or judgement skills are needed?

    In other words, just listing the tasks and knowing the “size” of each is not enough. We really do need to re-engineer these things in the context of outcomes, customers, important workflows, and the subtlties of “doing the task well.” And when this is done well we can use it for recruiting, training, performance management, and AI agent development.

    What we want to prevent is a project to do task analysis for its own sake, because this kind of work has been around for decades and it’s often used primarily for safety, compliance, operations, and highly structured work. I think that AI, with all its learning capabilities, may make this domain far bigger than ever before. So this domain is a very fast-growing part of HR 2030 and our ongoing work to “agentify” our companies.

    We are doing case studies in this area now – please contact us if you’d like help or share your work intelligence project.

    PS: Our new book Superpowered explains this process with many examples.

    Additional Information

    How To Do Job-Task Analysis

    Workday Introduces Work Intelligence to Help Customers Design Work for AI

    Lightcast Work Intelligence

    Draup Task and Work Intelligence Guideboooks

    TechWolf (SAP) Work Intelligence

    Reejig Operating System for Work

    ...

    Chapters
    • (00:00:00) - Introduction to Task Intelligence
    • (00:01:33) - How Task Data Is Built from Jobs
    • (00:04:32) - Where Task Analysis Works Well
    • (00:06:32) - The Risk: Institutionalizing Old Ways of Working
    • (00:10:07) - Lessons from the Skills Taxonomy Era
    • (00:12:17) - Finding Value: Cross-Functional Job Consolidation
    • (00:14:41) - Process Mining as a Related Approach
    • (00:15:20) - Using AI and Digital Twin for Process Mining via Email
    • (00:18:05) - Data Retention and Practical Challenges
    • (00:19:16) - Final Thoughts: AI Must Serve Business Goals
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    22 分
  • HCM is Back! Why AI Means The HCM Market Is Poised for Growth.
    2026/10/16

    Today, after in-depth meetings with Workday, SAP, UKG, Dayforce, Hibob, Gloat, and others, I’m ready to say “the SaaSPocalypse is over.” HCM is poised for massive growth ahead.

    And there’s more – I describe the five new “redefining” features of Agentic HCM (Human Capital Management) platforms and why this may unlock a $10 Billion new revenue market for major HCM players. You as a buyer or consumer of these systems have to start to think about these systems differently. Rather than see them as Payroll and HR “boat anchors” which you have to buy, they’re now “growth enablement platforms.”

    This is all discussed in detail in our HR 2030 research and advisory services, and I’ll be talking publicly about this at Unleash and other conferences this Fall and next year. Stay tuned for more to come.

    Additional Information

    HR 2030: Dynamic Enablement for Growth

    Our new book “Superpowered” – how AI empowers employees, leaders, and companies. (preorder)

    Get Galileo: The World’s AI Intelligence agent for management, leadership, and HR.

    Our new research partnership with Workday

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    21 分
  • Workday: Agent Strategy, Sana as Core, Usage-based Pricing, and Our Partnership
    2026/10/14

    Workday Rising Announcements: Sana as core interface, 17 major new Superagents including “autopilots” (that we call “monitoring agents”), Sana Concierge for self-service, Sana Coach for performance coaching, massive improvements to talent acquisition suite, Workday “work intelligence” to break down jobs into tasks and help build capacity and workforce planning, a direct interface to Claude, and the acquisition of C1.ai to identify and secure all agents in your company.

    I also discuss the challenge all major software companies have selling “usage-based” or “token-based” pricing, and why you, as a buyer, should start prioritizing your agent investments. I also explain why “Forward Deployed Engineering” or professional services is now highly strategic to corporate AI software providers.

    I also discuss our partnership with Workday which you can read about here. We are now working closely with Workday to bring you the realities of HR 2030 with tools, education, and advisory services. And most exciting of all, Galileo will be embedded into Workday.

    Our new book Superpowered is available now!

    Additional Information

    The Research Partnership between Workday and The Josh Bersin Company

    The Leader’s Guide To Multi-Agent AI Architecture

    US Workforce In 2035: A Few More Workers, A Lot More Output

    HR Intelligence Goes Enterprise: The Galileo Jupiter Release

    Chapters
    • (00:00:01) - Workday Overview and Company Background
    • (00:01:43) - Workday Rising Announcements: Sana, Agents, and AI Strategy
    • (00:02:52) - Leadership, Agent System of Record, and Talent Acquisition
    • (00:05:01) - Customer Enthusiasm and New Agentic Tools
    • (00:06:21) - Our Partnership with Workday: HR 2030 and Galileo
    • (00:08:18) - Competitive Landscape: SAP, Oracle, and Mid-Market HCM
    • (00:09:31) - Workday vs SAP Strategy: Few Sophisticated Agents vs Many
    • (00:11:14) - Process Discovery and Sana's Sophistication
    • (00:13:05) - The Cost Problem: Monetizing AI Consumption
    • (00:16:29) - AI as a Growth Tool, Not Just Cost Cutting
    • (00:18:04) - Forward Deployed Engineering and Implementation Challenges
    • (00:21:48) - Closing Thoughts and Upcoming Events
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    23 分
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