Today Chris shares a powerful story from rural New South Wales about a fourth-generation family business he’s worked with for more than 13 years. Their success didn’t come from playing it safe. They aggressively entered new markets, formed strong partnerships, introduced new product lines and backed each other to have a crack.

What sets them apart is their mindset. They don't let the fear of failure get in the way. They understand risk, learn quickly when things don’t go to plan and use that learning to fuel their next move.

In this episode Chris challenges you to reflect on how you are balancing your natural negative bias with your growth aspirations. Growth happens when you mitigate risk through planning – not when you avoid it.

If you want extraordinary results, you have to back yourself.

In today’s episode, I’m sharing a story about a fourth-generation business that achieved 41% growth in a really tough market. I’ll walk you through the three levers they pulled: building capacity, strengthening their supply chain, and committing to long-term positioning. By the end, you’ll have some practical insight into how these same levers can support growth in your own business.

In this episode, Chris Green explores one of the biggest challenges for business leaders - how to balance individual freedom with the right structures that help people thrive. From career pathways and cultural frameworks to personal accountability, Chris unpacks how true agency isn’t about “free rein,” but about giving people clarity, support, and ownership within systems that enable success. Learn why the best-performing teams operate within strong frameworks — and how to design those frameworks so your people can do their best work.