What becomes possible when you commit to a long-term vision, even when the path is full of setbacks? In this episode, Dan Sullivan and John Bowen explore Greater Commitment, the ninth of the 10 Multipliers, and explain how strategic stubbornness helps entrepreneurs turn obstacles into fuel, create greater value, and build momentum that compounds over time.

Show Notes:

Greater Commitment is the compound effect of strategic stubbornness.

Entrepreneurs are the only people in the marketplace who can make decisions quickly and invest in the people, tools, and opportunities that help them move forward.

The Strategic Coach® Program turns entrepreneurs’ real-world experience into thinking tools that help them expand not only the success of their entrepreneurial life, but the enjoyment of their entrepreneurial life.

Entrepreneurial success is never a straight line; there are wobbles along the way, and some of them are significant.

The obstacles standing between you and what you want can become the raw material for achieving it.

Persistence can eventually produce results, but commitment creates momentum that compounds over time.

Becoming an entrepreneur is a life sentence in the best sense: your ideas, independence, and vision can make returning to conventional employment difficult.

The improvements you make through the 10 Multipliers can increase the value of your entrepreneurial company, whether or not you ever intend to sell it.

Reactive stubbornness is simply resisting other people’s expectations, while strategic stubbornness means staying committed to a meaningful future while remaining flexible about how you get there.

Resources:

The Greater Game by Dan Sullivan and John Bowen

Your Life As A Strategy Circle by Dan Sullivan

The Greater Game Dashboard

It’s time for entrepreneurs to play The Greater Game and go 100x. In this episode, Dan Sullivan and John Bowen explore Greater Agency, the eighth of the 10 Multipliers, and show how taking full ownership of your results lets you create new markets, bigger opportunities, and breakthroughs from even your toughest setbacks.

Show Notes:

Agency means you take ownership of your experiences—positive or negative—instead of blaming the circumstances.

When entrepreneurs see something broken in the marketplace and take ownership, they turn that gap into a new capability.

Entrepreneurs who operate with agency don’t just compete in existing markets; they create entirely new ones.

Creative entrepreneurs spot opportunities that others miss because they’ve taken ownership of their entrepreneurial lifetime.

Many non-entrepreneurs assume entrepreneurs just copy what already exists, but the best entrepreneurs redefine the game.

The greatest entrepreneurs expand an entire industry by turning their market impact into new opportunities for everyone involved.

At this stage of The Greater Game, you’re building platforms that turn former competitors into collaborators in a bigger game.

Your greatest setbacks, obstacles, and failures are actually the raw material for your biggest breakthroughs.

Resources:

The Greater Game by Dan Sullivan and John Bowen

Unique Ability®

Who Not How by Dan Sullivan with Dr. Benjamin Hardy

10x Is Easier Than 2x by Dan Sullivan with Dr. Benjamin Hardy

The Greater Game Dashboard

It’s time to stop being indispensable and start being invincible. In this episode, Dan Sullivan and John Bowen explore Greater Autonomy, the seventh of the 10 Multipliers, and show how entrepreneurs can design self‑running companies, boost valuations, and free themselves to focus on their Unique Ability® while their businesses grow bigger and simpler.

Show Notes:

Gaining greater autonomy is all about moving from being indispensable in your business to being invincible because of your business.

Many companies are founder‑dependent, and buyers don’t want to acquire an expensive job. They want a business that runs without the key principals present.

When a company can operate smoothly without the owner, valuations jump from low single‑digit EBITDA multiples to double‑digit multiples.

The laws you set for your business should protect your uniqueness and still work even when you’re not in charge or in the room.

Greater autonomy gives entrepreneurs the confidence to start new ventures, travel more, and design companies that grow while they’re away.

Dan’s self‑law of “I don’t rescue” keeps him from stepping in to fix problems so his team can learn from failure and become truly capable.

Investors want as few complications as possible, which means no dependence on the founder, no unnecessary family on the payroll, and clear operating systems.

The biggest motivation for autonomy is owning your time so you can spend it on your Unique Ability rather than getting pulled into daily operations.

Resources:

The Greater Game by Dan Sullivan and John Bowen

EOS®

Unique Ability®

The Greater Game Dashboard

Are you still trying to be the hero in your business, or are you building a team that can create without you? In this episode, Dan Sullivan and John Bowen discuss Greater Teamwork, the sixth of the 10 Multipliers in The Greater Game, and explain how entrepreneurs can expand their genius, increase their freedom, and build a company that manages itself.

Show Notes:

At a certain point, your company can’t be all about you anymore.

Entrepreneurs are at their best when they multiply genius, not when they try to manage every detail or team member.

Every team member has a Unique Ability® that makes them valuable in a different way.

Entrepreneurs have a tendency to be the only hero at their company, with a lot of supporting players allowing them to fill that role. When you’re playing The Greater Game, everyone gets to be a hero in different ways and different situations.

The real power of a team is what it can create without the entrepreneur present.

AI doesn’t make people more conformist; it helps them become unique creators.

Your team will often see opportunities and solutions you would never think of on your own.

Teamwork now happens beyond your company, as your team connects with people and tools in the wider technological world.

If you want greater productivity and stronger teamwork, you need more free time, not less.

Resources:

The Greater Game by Dan Sullivan and John Bowen

Unique Ability®

What Free Days™ Are And How To Know When You Need Them

The Self-Managing Company by Dan Sullivan

The Greater Game Dashboard

The Greater Game shows successful entrepreneurs how to think and grow 100x. In this episode, authors Dan Sullivan and John Bowen discuss Greater Community, the fifth of the 10 Multipliers, and explain why building the right entrepreneurial community is essential for making your next big jump.

Show Notes:

Most entrepreneurs have been conditioned to operate solo, even though their biggest breakthroughs come from community.

Dan Sullivan and John Bowen are early pioneers in creating high-level communities specifically for successful entrepreneurs.

Strong communities are held together by shared values and clear principles.

The 10 Multipliers don’t depend on technology; they’re about better thinking that lets you use any technology exponentially.

Entrepreneurial communities stay aligned by using a common language for goals, capabilities, and results.

Entrepreneurship is a big-risk path with no shortcuts, so every member of a true entrepreneurial community has earned their seat.

The Greater Game Dashboard™ gives you a live picture of your current position across all 10 Multipliers so you can see your next 100x moves.

The moment you start using The Greater Game Dashboard, you’re participating in a global community of ambitious entrepreneurs.

Elite entrepreneurs create their own communities and also plug into other high-level communities to multiply opportunities.

Everything you’ve built so far can be multiplied dramatically—but only when you share it with like-minded entrepreneurs who are playing The Greater Game.

Resources:

The Greater Game by Dan Sullivan and John Bowen

10x Is Easier Than 2x by Dan Sullivan with Dr. Benjamin Hardy

The Greater Game Dashboard

What’s In It For Them? by Joe Polish

The Greater Game is now available, and it’s the next-level playbook for already successful entrepreneurs who want to go 100x. Dan Sullivan and John Bowen explore “greater property,” the fourth of the 10 Multipliers, and how transforming your unique genius into intellectual property gives you both peace of mind and a bigger, more durable net worth.

Show Notes:

Greater property is how your unique genius becomes your empire.

You already have assets that can be appraised, and that’s a key part of your net worth.

Just a few years ago, the Patent Bureau in Washington opened the door for education and entertainment to be turned into patents.

In 1980, most company value came from tangible assets, while today many trillion‑dollar companies get 80 to 90 percent of their valuation from intangibles.

When you create shortcuts that other people can use, that’s intellectual property, and there’s a specific price and process for getting it protected.

The creativity you get paid for has long-term value when you take the right steps to turn it into protected property.

Many entrepreneurial companies are still overly dependent on their founders.

When you become the market architect instead of the main operator, your valuation multiples increase dramatically.

Your intellectual property makes you uniquely visible and valuable in a world that’s mostly not distinctive.

It’s far more enjoyable when your business can run without you needing to be there every day.

Intellectual property is the new currency in an exponential, idea‑driven economy.

Resources:

The Greater Game by Dan Sullivan and John Bowen

Unique Ability®

You already know what you’re doing as an entrepreneur, but with The Greater Game, you’re ready to go 100x. In this episode, Dan Sullivan and John Bowen dive into “greater motivation,” the third of the 10 Multipliers, and show you how to turn your unique skills into a self‑generating engine that multiplies your impact in life.

Show Notes:

You have motivation when you’re more excited about what you’re heading toward than what you’re leaving behind.

A central Strategic Coach® concept is Unique Ability®—a set of activities you’re naturally fascinated and motivated by for your whole life.

Being an entrepreneur means you’ve made a bet that you can take on the marketplace head on without anyone else guaranteeing your security.

The number one thing people buy is other people’s motivation, because we’re inspired by it more than any product or service.

Experiencing multiplication in your results might be the greatest long-term motivation humans can have.

You always want your future to be bigger than your past, regardless of your age or stage.

Being excited about a bigger future naturally attracts stronger collaborative partners and better team members.

Entrepreneurs aren’t just about making more money; they’re actually driven by creating a greater impact and getting an emotional paycheck.

You can be intentional about designing your business so you’ll want to keep playing and contributing for the rest of your life.

Resources:

The Greater Game by Dan Sullivan and John Bowen

The Greater Game Dashboard

Greater security is the foundation that makes 100x possible. In this episode, Dan Sullivan and John Bowen unpack the second Greater Game multiplier and show how cash confidence, succession planning, and a virtual family office approach protect your wins so you can keep playing and winning the entrepreneurial game indefinitely.

Show Notes:

When you enter the 100x game, it’s almost like you become a new entrepreneur with a new set of rules.

In today’s high-regulation world, any area you haven’t properly protected is where governments and predators go after your unprotected money.

Tough economic cycles aren’t just survivable for prepared entrepreneurs; they’re often when you can make your greatest strategic gains.

The true scorecard for entrepreneurism is not just revenues, but your net worth and the valuation of your company.

Most successful entrepreneurs need a succession plan, but only a small minority have actually created one.

Entrepreneurs tend to see themselves striving at their current level instead of designing protections for their much bigger future self.

Over the next two years, most successful entrepreneurs plan to switch advisors because they’ve outgrown them and want greater confidence.

Tens of thousands of entrepreneurs are deeply invested in Strategic Coach® thinking tools to protect and multiply the value they’ve created.

Many entrepreneurs assume there’s a “proper” time to retire, but once you stop being useful, you stop being happy.

Resources:

The Greater Game by Dan Sullivan and John Bowen

The Greater Game Dashboard

First 100 Days