In this episode of The Franchise Millionaire™ Show, Andrea Bailey Brown sits down with two key leaders from Magnolia Bakery: Bobbie Lloyd, CEO, and Jason Mattes, Vice President of Domestic Franchise Development and Sales.

Magnolia Bakery is one of the most recognized names in American desserts—synonymous with classic cupcakes, banana pudding, and a customer experience that’s both nostalgic and elevated. But while the brand has long been celebrated globally, 2025 marks a pivotal new chapter: its entrance into domestic franchising.

Bobbie shares the origin and evolution of Magnolia Bakery—from a single West Village location to international presence in Dubai, India, and beyond—while Jason outlines the company’s highly intentional approach to domestic franchising, including their criteria for selecting ideal franchise partners and markets.

Whether you’re a multi-brand investor, food-industry operator, or someone exploring franchise ownership for the first time, this episode offers real-world insight into how iconic brands scale thoughtfully—and profitably.

Listen now!

Highlights

• Magnolia Bakery’s transformation from a single NYC location to a globally recognized brand
• How international demand (from Dubai to the Philippines) set the stage for U.S. franchise expansion
• Why Magnolia is choosing franchising now—and what’s different about its 2025 growth model
• The “Four Cs” framework for selecting the right franchise partners: Capital, Commitment, Capacity, and Community
• Magnolia’s revenue model breakdown: on-premise, third-party delivery, catering, and e-commerce
• Financials unpacked: average unit revenues, buildout costs, and unit economics
• What a “no-bake” store really means—and why customers won’t notice the difference
• Preserving brand integrity while scaling: quality control, training, and local market adaptation
• Why VP Jason Mattes is not just leading franchise development—he’s also investing as a franchisee

Connect with Andrea:

Website: https://bbfranchiseagency.com/

Instagram: @baileybrownconsulting

Guest Link:

LinkedIn: https://www.linkedin.com/in/bobbie-lloyd-a9b6087/

LinkedIn: https://www.linkedin.com/in/thefranchiseguy/

In this episode of The Franchise Millionaire™ Show, Andrea Bailey Brown sits down with Sade Ogunrinola, a former banker whose two-decade corporate career ended not with a promotion—but with burnout and hospital visits. Her turning point? A casual visit to a friend’s office that sparked a life-changing shift into franchise ownership.

Sade shares the behind-the-scenes of how she transitioned from employee to entrepreneur, the challenges of stepping into ownership, and why she sometimes still puts on scrubs to cover a client shift. This is not a highlight reel—it’s a real-world look at what building a business actually looks like in the early days.

Andrea and Sade explore the mindset shifts, family conversations, financial planning, and franchise support systems that made the transition possible. They also debunk a few myths, including the idea that owning a franchise means stepping back while the money rolls in.

If you’re feeling stuck in your 9-to-5, craving more purpose, or wondering what it truly takes to run a franchise, this conversation offers clarity, insight, and inspiration from someone who’s doing the work—every day.

If you’re ready to explore whether franchise ownership is right for you, or want expert support in finding a franchise that aligns with your skills and goals, visit bbfranchiseagency.com. For questions or future episode suggestions, email us at bbfranchiseagency@gmail.com.

Highlights

• How burnout in banking led Sade to explore business ownership
• The power of mentorship and referrals in discovering the right franchise fit
• Why franchising in healthcare aligned with Sade’s background and passion
• The value of validation: speaking directly with existing franchisees before investing
• What the transition from employee to entrepreneur really looks like
• Building a team and brand presence in a competitive industry
• The importance of government support and local market knowledge in healthcare franchising
• Key lessons learned in the first 8 months of franchise ownership

Connect with Andrea:

Website: https://bbfranchiseagency.com/

Instagram: @baileybrownconsulting

In this episode of The Franchise Millionaire™ Show, Andrea Bailey Brown explores a question that many professionals consider but few confidently act on: Can a franchise truly replace your full-time job?

With her signature blend of experience, insight, and candid advice, Andrea breaks down the realities of transitioning from employee to entrepreneur. She outlines the mindset, planning, and financial considerations that must be in place before making the leap from a stable paycheck to the dynamic world of business ownership.

You’ll discover why the early stages of franchise ownership often feel more demanding than a traditional job—and why that’s not only normal, but necessary. Andrea also provides a practical framework for evaluating your readiness, understanding the operational demands of a franchise, and setting realistic expectations around profitability and pay.

Whether you're in the research phase or actively preparing to invest, this episode provides clarity, strategy, and a grounded understanding of what replacing your 9–5 with a franchise actually involves. Listen now!

📩 Have questions or want a myth addressed in a future episode? Email us at bbfranchiseagency@gmail.com

Highlights

• Why extensive business experience isn’t a requirement for franchise ownership
• Exploring franchise opportunities beyond the food industry: 40+ sectors to consider
• Debunking the myth that franchising is only for the wealthy—affordable options exist
• What aspects of a franchise agreement can be negotiated (and which can’t)
• The surprising ways franchisees contribute to brand innovation and product development
• How top franchisors provide long-term support through training, operations, marketing, and more
• The truth about royalty fees and how they directly benefit franchisees
• Real-world case studies: The Big Mac, Subway’s $5 Footlong, and other franchisee-led innovations

Connect with Andrea:

Website: https://bbfranchiseagency.com/

Instagram: @baileybrownconsulting

In this episode of The Franchise Millionaire™ Show, Andrea Bailey Brown explores one of the most overlooked success factors in franchise ownership: professional guidance.

Andrea shares how trying to navigate the complex world of franchising alone can lead to costly missteps, wasted time, and overwhelming uncertainty. From legal terminology and financial disclosures to brand vetting and ROI expectations, she outlines the specific ways franchise consultants help aspiring owners make informed, confident, and financially sound decisions.

Through personal stories and client experiences, Andrea illustrates how expert support can transform the franchise buying journey from overwhelming to strategic—and why clarity, coaching, and a proven process are essential for success.

Whether you’re just beginning to explore business ownership or actively seeking the right franchise opportunity, this episode provides valuable insight into why going it alone could cost more than you realize—and how a franchise consultant can help you avoid million-dollar mistakes.

🎧 Tune in for expert guidance, industry perspective, and a clear breakdown of the process behind smart franchise ownership.

📩 Have questions or want a myth addressed in a future episode? Email us at bbfranchiseagency@gmail.com

🎯 Ready to explore franchise ownership with expert guidance? Join Andrea for the Become a Franchise Millionaire 5-Day Challenge starting June 2nd. Take the first step toward business ownership—with clarity, support, and a proven path forward.

Highlights

• The top reasons new franchise owners make avoidable (and expensive) mistakes
• How franchise consultants help align business models with your goals, values, and financial capacity
• What to expect inside a Franchise Disclosure Document—and why legal guidance is key
• Why evaluating support systems and leadership teams is just as important as the brand name
• The difference between buying a business and transitioning careers (and how to prepare for both)
• What a franchise consultant actually does—and how it differs from a salesperson’s role
• Insights into brand validation: speaking with existing franchisees and asking the right questions
• Post-investment support: why success doesn’t stop at signing the franchise agreement
• Real-world examples of how strategic coaching accelerates results and mitigates risk

Connect with Andrea:

Website: https://bbfranchiseagency.com/

Instagram: @baileybrownconsulting

In this episode of The Franchise Millionaire™ Show, Andrea Bailey Brown, franchise consultant and multi-unit franchise owner, takes a deep dive into the most common misconceptions that stop aspiring entrepreneurs from pursuing franchise ownership. From the belief that you need decades of business experience, to the assumption that all franchises are food-related or financially out of reach—Andrea unpacks each myth with clarity, expertise, and real-world examples.

You'll learn why franchising is far more diverse and accessible than many believe, and how today’s franchisors are building systems that support new owners at every stage. Whether you're just starting your research or already exploring franchise opportunities, this episode will equip you with the knowledge to make informed, confident decisions.

Andrea also shares compelling stories—like how the Big Mac and Subway’s $5 Footlong came to life—to illustrate how franchisees can, in fact, play a major role in shaping the brand. If you’ve been hesitating because of what “they” say about franchising, this episode is a must-listen.

🎧 Tune in for practical insights, expert guidance, and a clear-eyed look at what franchise ownership really entails.

📩 Have questions or want a myth addressed in a future episode? Email us at bbfranchiseagency@gmail.com

🎯 Ready to explore franchise ownership with expert guidance? Join Andrea for the Become a Franchise Millionaire 5-Day Challenge starting June 2nd. Take the first step toward business ownership—with clarity, support, and a proven path forward.

Highlights

• Why extensive business experience isn’t a requirement for franchise ownership
• Exploring franchise opportunities beyond the food industry: 40+ sectors to consider
• Debunking the myth that franchising is only for the wealthy—affordable options exist
• What aspects of a franchise agreement can be negotiated (and which can’t)
• The surprising ways franchisees contribute to brand innovation and product development
• How top franchisors provide long-term support through training, operations, marketing, and more
• The truth about royalty fees and how they directly benefit franchisees
• Real-world case studies: The Big Mac, Subway’s $5 Footlong, and other franchisee-led innovations

Connect with Andrea:

Website: https://bbfranchiseagency.com/

Instagram: @baileybrownconsulting

In this episode of The Franchise Millionaire™ Show, Andrea Bailey Brown tackles the number one silent killer of dreams: fear. Whether it's fear of leaving a steady job, risking personal savings, or choosing the wrong opportunity, these concerns often disguise themselves as “realistic thinking”—and hold aspiring entrepreneurs back from meaningful progress.

Andrea walks through the most common fears she sees in her work as a franchise consultant, from financial insecurity to self-doubt, lack of experience, and even fear of success. More importantly, she offers a practical framework to help you identify and work through those fears so you can move forward with clarity and confidence.

If you’ve ever asked yourself, “Am I really ready to do this?”, this episode is a must-listen. You'll leave with a better understanding of your mindset, your readiness, and the actionable steps you can take to determine if franchise ownership is right for you.

🎧 Tune in now to gain insight, reassurance, and a practical path toward entrepreneurship through franchising.

📩 Have a question for a future “Ask Andrea Anything” episode? Send it to bbfranchiseagency@gmail.com

Highlights

• The psychology behind fear and why it often masquerades as logic
• A breakdown of the two main types of fear that affect new business owners
• The most common fears in franchising: financial risk, market competition, and readiness
• Why prior experience isn’t always necessary—and how franchisors support new owners
• How to approach questions around market saturation and location viability
• What to know about startup capital, financial strain, and realistic timelines to break even
• Why leadership concerns are normal—and how to prepare for managing a team
• Andrea’s 3-part framework to assess your personal and financial readiness
• How franchise systems provide proven playbooks, support networks, and structured success pathways
• Why fear doesn’t disappear—but how to move forward in spite of it

Connect with Andrea:

Website: https://bbfranchiseagency.com/

Instagram: @baileybrownconsulting

In this episode of The Franchise Millionaire™ Show, Andrea Bailey Brown pulls back the curtain on one of the most overlooked—and misunderstood—franchise opportunities in the market: laundromats.

With industry valuations reaching $5–6 billion annually, laundromats are far from the low-cost, low-reward businesses they’re often perceived to be. Andrea breaks down what it really takes to get started, including startup costs, customer demographics, site selection strategy, and the multiple revenue streams that make this business a compelling investment.

Whether you're exploring franchise ownership or actively researching opportunities, this episode offers practical insights, data-backed strategy, and a clear-eyed view of the laundromat industry from an experienced franchise consultant and investor.

Have a question for a future “Ask Andrea Anything” episode? Send it to bbfranchiseagency@gmail.com

Highlights

• Why laundromats and car washes are trending among franchise investors
• A realistic breakdown of laundromat startup costs
• The actual customer base: beyond traditional assumptions
• Seven unique revenue streams every investor should know about
• Key advantages: semi-absentee ownership, recession resistance, and consistent demand
• The importance of demographic research and site selection
• Financing options and how to start without a full $1.5M in capital
• What makes laundromats a sound, sustainable business model

Connect with Andrea:

Website: https://bbfranchiseagency.com/

Instagram: @baileybrownconsulting

It’s Andrea’s birthday week, and in this “Triple A” edition of The Franchise Millionaire™ Show (Ask Andrea Anything), she answers the most common questions about franchising—from “Are franchises only for millionaires?” to “Why did a fashion-forward entrepreneur invest in an oil change business?”

Get ready for honest insights into franchise costs, creative financing strategies that don’t involve taking extreme measures, and why choosing the right franchise is more like matchmaking than you might expect. Andrea also shares the story behind her investment in Jiffy Lube and how niche industries can offer major returns.

Whether you're actively pursuing franchise ownership or simply exploring the idea, this episode delivers real answers, strategic advice, and the motivation to take the next step.

Have a question for a future “Ask Andrea Anything” episode? Send it to bbfranchiseagency@gmail.com

Highlights

• Are franchises too expensive? A breakdown of costs across different industries.
• How to finance a franchise: from personal savings to banks, equity, and creative strategies.
• Why buying a franchise is more like buying a house than you might think.
• The business case behind investing in Jiffy Lube—and what it teaches about niche opportunities.
• Key questions to ask when evaluating any franchise opportunity.
• Insights into Andrea’s approach to risk, purpose, and long-term strategy.

Connect with Andrea:

Website: https://bbfranchiseagency.com/

Instagram: @baileybrownconsulting